Art Madrid'25 – ART MADRID CELEBRATES ITS TWENTIETH ANNIVERSARY

ART MADRID'25: TWENTIETH BIRTHDAY

The rain did not prevent the twentieth anniversary of Art Madrid from being celebrated in style at the Galería de Cristal of the Palacio de Cibeles. From the 5th to the 9th of March, the headquarters of the fair opened its doors to artists, galleries, collectors, art lovers and professionals of the sector to welcome us in an edition marked by a greater presence of women artists, more than 50% of debut artists, the presence of 34 galleries and around 1100 works produced between 2022 and 2025.


Art Madrid'25. Photo by Lucas Amillano.


Art Madrid'25 opened its doors with a gallery program that included 34 exhibitors, 22 national, 12 international and 7 for the first time at the fair. More than 200 artists exhibited their most recent works, representing the latest artistic trends on the national and international scene. Painting with a relevant presence in all its forms of expression and representation; sculpture, photography, drawing, video and installation.

During these five days, Art Madrid'25 welcomed around 20,000 visitors, including collectors, professionals, the general public and new buyers.


Art Madrid'25. Photo by Lucas Amillano.


The celebration of this edition was accompanied by a parallel program focusing on the conceptual axis: Territorio Ciudad. In the run-up to the fair, from 28 February to 2 March, the following projects took place in the city of Madrid: Arquitecturas Imaginadas, Dialoga Ciudad and the second edition of La Quedada: Arquitecturas Imaginadas, Dialoga Ciudad and the second edition of La Quedada, a tour of studios and spaces for artistic creation. Arquitecturas Imaginadas transformed the metro into an ephemeral art gallery; Dialoga Ciudad filled the streets with poetry, establishing a direct dialogue with passers-by; while La Quedada opened the doors of artists' studios, allowing visitors to get a closer look at their creative processes. The week of the fair was also preceded by the Interview programme: Conversations with Marisol Salanova.


Art Madrid'25. Photo by Lucas Amillano.


After the opening of the fair, the programme continued with innovative proposals such as Open Booth, a space created in collaboration with the University of Nebrija and Liquitex, which invited students from the university's Fine Arts department to present their work in a professional context. Similarly, the Raíces Afuera** cycle explored concepts of identity and belonging through performances that proposed different points of view and an extended reflection on rootedness and mobility in contemporary society.

Art in motion also played a prominent role in this edition, thanks to Cartografías de la Percepción, a video art programme curated by PROYECTOR that analysed the relationship between inhabitants and their urban environment through immersive audiovisual works. There was also 20 Grados**, developed at Espacio Tectónica, where ten artists used augmented reality, sound and performance to explore the interaction between architecture and its inhabitants.


Art Madrid'25. Photo by Lucas Amillano.


One of the most innovative proposals in the edition was Ciudad Sutil by Susi Vetter, which transformed Montalbán Street into an interactive digital installation. This initiative transformed the public space and raised new questions about the relationship between people and their environment, inviting viewers to reflect on their impact on the urban landscape.

Around 30 artists were invited to participate in the parallel program of Art Madrid'25. An initiative that the fair's organisers intend to continue in future editions, with the aim of incorporating into the event other ways of supporting creation and encouraging dialogue between artists, the public and professionals in the sector, thus enriching the cultural experience of the fair.


Art Madrid'25. Photo by Lucas Amillano.


PATRONAGE, PRIZES AND RESIDENCIES: PROMOTING CONTEMPORARY CREATION

One of the fundamental pillars of Art Madrid is its commitment to promoting art and supporting creators. Through its Patronage Program, the fair has consolidated its role as a platform for the promotion of emerging talent and the consolidation of artists in the market.

The Acquisition Award has enabled selected works to enter important private collections. This year, the Studiolo Collection, E2IN2 Collection and Devesa Law have chosen the works of Armando de la Garza (Acquisition Award. Studiolo Collection), represented by DDR Art Gallery; Fernando Suárez Reguera (Acquisition Award. E2IN2 Collection), represented by the Luisa Pita Gallery, and Moisés Yagües (Acquisition Award. Devesa Law), represented by the Aurora Vigil-Escalera Gallery; an initiative that ensures the dissemination and preservation of the works of the winning artists within the national collecting circuit.


Art Madrid'25. Photo by Lucas Amillano.


For its part, the Emerging Artist Award, granted by One Shot Hotels as part of the One Shot Collectors program, has recognised the talent of Ana Cardoso, represented by Galería São Mamede. This recognition provides an important economic boost for the consolidation of artists in the development phase.

Finally, the Residency Award, organised in collaboration with DOM Art Residence and ExtrArtis, has been awarded to Luis Olaso, represented by Kur Art Gallery. Thanks to this award, the artist will enjoy an artistic residency in Sorrento, Italy, in August 2025, a unique opportunity for experimentation, cultural exchange and expansion of his artistic practice.


Art Madrid'25. Photo by Lucas Amillano.


COLLECTING: THE ART OF ACQUIRING WITH CRITERIA

With the One Shot Collectors Program, sponsored by One Shot Hotels, the fair sought to promote the acquisition of works of art through a space for specialised advice. Under the guidance of expert Ana Suárez Gisbert, participants received guidance on how to start buying art or expand their collections with knowledge and criteria. This programme has made a significant contribution to strengthening the contemporary art market and strengthening the link between artists and collectors.


Art Madrid'25. Photo by Lucas Amillano.


The twentieth edition of Art Madrid leaves behind sales figures that exceed those of the 2024 edition, with a total of 675 works acquired. Of these, 39 were acquired through the Art Madrid'25 Collecting Programme, led by art advisor Ana Suárez Gisbert. Ten per cent of the works exceeded the price of 20,000 euros; 15 per cent were pieces between 10,000 and 20,000 euros; 30 per cent were between 3,000 and 10,000 euros; and 45 per cent were works acquired for less than 3,000 euros. This confirms Art Madrid's role as a key event for those wishing to enter the world of collecting. In this latest edition, the fair has seen a greater influx of international visitors, as well as visitors from different regions of Spain, which confirms the growing interest of foreign collectors in adding works by Spanish artists to their collections. Once again, the galleries participating in Art Madrid have noticed an increase in the number of visitors and the interest shown by buyers, both experienced collectors and new enthusiasts who want to start collecting art.


Art Madrid'25. Photo by Lucas Amillano.


AN EVENT MADE POSSIBLE BY ITS NETWORK OF PARTNERS

The success of Art Madrid'25 was made possible thanks to the support of its official sponsors: Liquitex, Lexus, One Shot Hotels, Safe Creative, Universidad Nebrija and Cervezas Alhambra. Their support has been fundamental in the celebration of Art Madrid's twenty years of contemporary art.

In addition, the fair has enjoyed the collaboration of cultural platforms and institutions such as **PROJECTOR, CRU Cultural Platform, Contemporary Art Collectors Association 9915, Colección Studiolo, E2IN2, DOM Art Residence, Devesa, Enviarte, Vanille Bakery Lab & Café and Pago de Cirsus.

It has also received the support of public institutions such as the Museo Nacional Centro de Arte Reina Sofía, the Madrid City Council, the Ministry of Culture and Sports, and the Madrid Community, strengthening its presence in the cultural scene.

In the field of dissemination, the media partners are: PAC, Gráffica, Cultura Inquieta, ArtPrice, Arte al Límite, Arte por Excelencias, VEIN, Art Facts and Bonart Cultural have contributed to the global project of the event.


Art Madrid'25. Photo by Lucas Amillano,


ART MADRID: A FUTURE FULL OF POSSIBILITIES

After two decades of development, Art Madrid reaffirms itself as a dynamic, accessible and constantly evolving event. With more than 100,000 visitors in the last five editions, the fair has established itself as an essential reference in the national and international art scene.

The Galería de Cristal of the Palacio de Cibeles is once again the ideal setting for this celebration of contemporary art, a meeting place for galleries, collectors and artists from all over the world. With an innovative program and an increasingly open approach, Art Madrid'25 has shown that, after twenty years, its role in the artistic ecosystem is more relevant than ever, and its future is full of possibilities and new artistic explorations.


Art Madrid'25. Photo by Lucas Amillano.


Thank you for joining us in this 20th edition of Art Madrid. Your trust and support are essential to continue promoting contemporary art and culture.


See you at Art Madrid'26!


Are you a contemporary art gallery and would like to participate in Art Madrid'26? The application period is now open!

The 21st edition of Art Madrid opens its application period. From March 4 to 8, 2026, the Galería de Cristal del Palacio de Cibeles will once again be the meeting point for national and international contemporary art. If you are a contemporary art gallery, this is your chance to be part of one of the most consolidated fairs in the Spanish circuit. The deadline for applications will be open until October 17, 2025.


Art Madrid '25. Contemporary Art Fair. 20th Edition, 2025. Photo by Lucas Amillano.


The Art Madrid contemporary art fair has been taking place during the capital's Art Week for more than twenty years. Art Madrid is a multidisciplinary fair of new artistic trends with the participation of about 40 national and international galleries that work with painting, sculpture, graphic work, photography, installation and digital art of recent production.


Aimed at both a broad and specialized audience, the fair combines a carefully curated artistic selection with a strong commitment to the professionalization of the sector and the visibility of gallery work. In addition to its gallery program, Art Madrid also develops a parallel program of activities throughout the month of February, promoting dissemination, reflection, and dialogue among cultural agents, collectors, and new audiences.


Art Madrid '25. Contemporary Art Fair. 20th Edition, 2025. Photo by Lucas Amillano.


A key mission: to connect art with society

The fair's main mission is to bring contemporary art closer to the general and specialized public, creating an inclusive platform that promotes artistic talent, encourages collecting and strengthens the gallery ecosystem. The objective is clear: to disseminate art within and beyond our borders, generate new audiences and give visibility to young talents.


Art Madrid is a key event for the promotion and commercialization of both national and international contemporary art, placing the city in the spotlight during Art Week. At the same time, it remains committed to fostering a space for reflection and learning.


Art Madrid '25. Contemporary Art Fair. 20th Edition, 2025. Photo by Lucas Amillano.


PROGRAMS

GALLERY PROGRAM

In each edition, the Gallery Program of Art Madrid brings together about 40 exhibitors, both national and international, who present proposals focused on recently created contemporary artworks.


COLLECTOR’S PROGRAM

Art Madrid offers a specialized advisory service for galleries and the general public interested in acquiring artworks.


Art Madrid '25. Contemporary Art Fair. 20th Edition, 2025. Photo by Lucas Amillano.


PATRONAGE PROGRAM

Art Madrid develops a patronage program as part of its commitment to artistic creation and the promotion of collecting. Through different categories of awards, the fair contributes to the professional development of artists while encouraging the incorporation of contemporary works into prominent private collections. This program is made possible thanks to the commitment of collaborating entities, collectors, and private companies who, through their support, actively contribute to strengthening the cultural ecosystem and consolidating new forms of patronage.


ACQUISITION AWARD

Art Madrid joins forces with institutions and companies to support artistic creation and gallery work at the fair through the presentation of several awards.


EMERGING ARTIST AWARD

Our sponsors, as part of their commitment to promoting contemporary art, will provide an award to one of the emerging artists participating in the fair.


RESIDENCY AWARD

An award that will be given to one of the participating artists in this edition, intended for carrying out an artist residency.


Art Madrid '25. Contemporary Art Fair. 20th Edition, 2025. Photo by Lucas Amillano.


PARALLEL PROGRAM

The Parallel Program of Art Madrid serves as a platform for analysis, research, and critical thinking around contemporary issues. This line of programming incorporates cross-cutting discourses and interdisciplinary approaches that make it possible to address current challenges through artistic practice, curating, and cultural production.


ACTIVITIES

The program for Art Madrid’26 will include a series of activities taking place throughout the month of February and during Madrid Art Week at the Galería de Cristal of the Palacio de Cibeles. In this edition, in addition to the pre-fair activities, the third edition of Open Booth, the Performance Cycle, the program Lecturas: Curated Walkthroughs by Art Madrid, and the Interview Program will all be continued.


Art Madrid '25. Contemporary Art Fair. 20th Edition, 2025. Photo by Lucas Amillano.


A comprehensive communication ecosystem

With an audience of more than 110 million impacts in its last campaign, Art Madrid deploys a 360 strategy that includes traditional and digital media, social networks (with more than 113K followers), newsletter, and a 360 virtual tour. The fair is also committed to its own content with interviews, articles and curated tours accessible on its blog and digital platforms.


A key event in Madrid's cultural agenda

With an average visitor age between 35 and 54 years, 60% women, and 40% new collectors, Art Madrid establishes itself as a diverse, inclusive fair aligned with the interests of the contemporary audience.


[Art Madrid '25. Contemporary Art Fair. 20th Edition, 2025. Photo by Lucas Amillano.


Our commitment to art and culture extends throughout the year. We strive to broaden access for new audiences and foster interest in art and culture across all social sectors. We also aim to promote and give visibility to artists, with a special focus on emerging talent. We view art and culture as essential pillars of social development, and through our event, we work to create accessible, dynamic spaces that foster communication and cultural expression.


[Art Madrid '25. Contemporary Art Fair. 20th Edition, 2025. Photo by Lucas Amillano.


IMPORTANT INFORMATION:

Applications for participation in the 21st edition of Art Madrid may be submitted to the following email address: info@art-madrid.com until October 17, 2025.