Art Madrid'25 – OPEN BOOTH X NEBRIJA UNIVERSITY

PARALLEL PROGRAM CITY TERRITORY. ART MADRID'25

OPEN BOOTH X NEBRIJA UNIVERSITY

Art Madrid, in its 20th edition, presents a Parallel Program dedicated to the conceptual theme City Territory. The city, understood as a permeable organism and a topography of shared meanings, serves as the stage for a thoughtful exploration of the impact of art on the spaces we inhabit.

The second edition of Open Booth stands out as a platform for emerging talent, reinforcing its commitment to supporting the artists of the future. This year, Open Booth x Nebrija University offers students from the Fine Arts program the opportunity to experience an art fair firsthand, connecting them with collectors, curators, and gallerists while providing a space to showcase their work within the professional art circuit.

As part of this initiative, undergraduate students in Fine Arts at Nebrija University present Bajotierras/Sobrenubes (DEL OSO, UN PELO), a collective installation exploring the relationship between the city and its surrounding territory. Led by professor and artist Luis Gárciga Romay, and supported by Liquitex, the project investigates -through geometry, landscape, and scale- how environments transform and how we navigate the intersection between the urban and the natural.

With the backing of Liquitex, a leading brand in professional acrylics, Open Booth x Nebrija University continues to establish itself as a space for experimentation and visibility, bringing young artists closer to both the public and key figures in the art world.


Boceto para Bajotierras/Sobrenubes (DEL OSO, UN PELO). Ximena Couttolenc. Cortesía Universidad Nebrija.


BAJOTIERRAS/SOBRENUBES. (DEL OSO, UN PELO)

The project proposed by the students of the Fine Arts program at Nebrija University is a kind of TOTAL BOOTH, a cohesive space that, through collaboration and the exchange of ideas, reflects the collective potential of all participants, elevating the artwork to a new dimension."

Starting from the breadth and depth of the concepts of TERRITORY and CITY, they approach these notions in alliance with the two established poles while remaining open to the expressive possibilities of other scales and combinations that these concepts may evoke. Territory is the geopolitical manifestation of a way of inhabiting space, it is both here and there, shaping how life is organized. It is the stage where resources and hierarchical powers are dictated, interpreted, and transformed.


Boceto para Bajotierras/Sobrenubes (DEL OSO, UN PELO). Cortesía Universidad Nebrija.


Territory is not separate from the place of our emotions, exaltations, doubts, and hopes. Nor do its border confines distance themselves from the most abstract geometric expression. Sometimes a line delimits and marks, creates a corner, an inclined plane; it evokes an emotion, thus generating a vital region. The universality of geometry allows us to position, locate, confront, critique, and propose. Lines, areas, volumes are imbued with colors according to the contexts we live in and the paradigms we uphold. The horizon line and our existential perspectives are interrupted by the natural or built landscape, bringing to our feet a shore and, with it, floating objects, between drift and design. A controlled avalanche, sometimes in its causes, at other times, in its consequences.


Boceto para Bajotierras/Sobrenubes (DEL OSO, UN PELO). Cortesía Universidad Nebrija.


WHAT SHAPES US. Conformity and Re-formation

The city is divine and underground, buried and celestial, made simultaneously of the lightness of the superfluous and the dense gravity. It lives, sometimes hibernates, but always promises. Between conformity and ambition, we achieve something: a good corner between the terrace and the basement, a good "from here onward".

The Open Booth is organized into four interconnected spaces: Avalanche, inspired by the mountains and the river, with objects shaped by the passage of time; Constelar, where floating lamps evoke memory and aspirations; Mar(ejada) Madrid, a conceptual shore designed for contemplation and dialogue; and A Bear Called Tergiverso, a series of pieces that reinvent the city as an ever-changing organism.


The following participants are representing Universidad Nebrija in Open Booth: Blanca Lanaspa, Héctor Mendoza, Diana Díaz, Ainara Asensio, Rita Gentile, Ximena Couttolenc, Laura Nogales, Michelle Camhi, María Lucía Patiño, Andrea Bornstein, Andrea Manjón, Alis Qiu, Carlota Arias, Inés López, Jaime Muñoz, Marialex Arcaya, Melina Fernández, Mónica Escartín, Rebeca Rodríguez, and Belén Sierra.


Boceto para Bajotierras/Sobrenubes (DEL OSO, UN PELO). Cortesía Universidad Nebrija.


In Madrid, the Fine Arts students at Nebrija University question and propose the MATERIALITY and MATERIALS of a constellation where the notions of territory and city coexist with great presence, yet with a subtle protagonism. Procedures, methods, processes; the ways in which we transform the world into a very specific place, more diverse than a country, unfolding beyond a map or a file, yet portable in a pocket. Monuments, miniatures, the human scale. Space overflows and synchronously fits into a single verse. A verse is matter resistant to gravity and time, capable of becoming more than earth and more than cloud, managing to metamorphose and mimic what we are made of.

Luis Gárciga. Curator


Boceto para Bajotierras/Sobrenubes (DEL OSO, UN PELO). Cortesía Universidad Nebrija.


Thanks to initiatives such as these, students not only hone their technical and conceptual skills, but also develop fundamental competences for their professional future in the world of art, design and the creative industries. Through teamwork, the exploration of artistic references, the promotion of creativity and critical thinking, they are prepared to face the challenges of their discipline with a broad and multidisciplinary vision.

From Nebrija University, we would like to express our most sincere thanks to Amaya Hernández, director of the Degree in Digital Design and Multimedia, and Lorena Palomino, director of the Degree in Fine Arts, for their invaluable support and commitment to this project.

Prof. Dr. Pablo Álvarez de Toledo Müller Director of the Art Department Faculty of Communication and Arts. University of Nebrija



Sponsor of ART MADRID'25



At the most recent edition of Art Madrid, artist Luis Olaso (Bilbao, 1986), represented by Kur Art Gallery (San Sebastián), received the Residency Prize of the Art Madrid Patronage Program. This award, the result of a collaboration between Art Madrid, DOM Art Residence, and the Italian association ExtrArtis, enabled him to undertake an artistic residency in Sorrento (Italy) in August 2025.

Through initiatives like this, the fair reaffirms its support for contemporary creation—a commitment aimed at increasing artists’ visibility and strengthening art collecting through concrete actions such as acquisition prizes, recognition of emerging talents, and international residencies.


Artists in Residence. DOM & ExtrArtis. Image courtesy of Agata D’Esposito.


The DOM & ExtrArtis 2025 Residency Program took place in Sorrento from August 1 to 31, 2025. The artists lived together at Relais La Rupe, a 16th-century villa surrounded by cliffs and centuries-old gardens, which became an ideal setting for experimentation and exchange.

In this edition, residents worked around the theme “Reimagining Genius Loci”, an invitation to reflect on how the movement of people and traditions transforms the “spirit of place.” During the residency, DOM organized two public group exhibitions: the first to present the artists’ previous work, and the second to showcase the projects developed in Sorrento.


Work by Luis Olaso. DOM & ExtrArtis. Image courtesy of Agata D’Esposito.


Luis Olaso’s work moves between expressionist figuration and abstraction, always employing a pictorial language charged with strength and emotion. Initially self-taught, he later graduated in Fine Arts and has developed a solid international career, with exhibitions at venues including JD Malat (London) and Makasiini Contemporary (Turku, Finland), and participation in fairs such as Untitled Miami, Estampa, and Art Madrid itself.

His work is part of prestigious collections, including the Tokyo Contemporary Art Foundation, Fundación SIMCO, and the Provincial Council of Bizkaia, and has been recognized in competitions such as the Reina Sofía Prize for Painting and Sculpture and the Ibercaja Young Painting Prize.

In Sorrento, Olaso found a unique context to expand his pictorial research, engaging in dialogue with the Mediterranean landscape and the region’s historical heritage. The residency provided him with time, resources, and a framework for exchange with other international artists, fostering the production of new works that were later presented in the group exhibitions organized by DOM.


Luis Olaso working on his project. DOM & ExtrArtis. Image courtesy of DOM.

Luis Olaso’s experience at DOM Art Residence concluded with a public showcase of the works produced, reinforcing his presence on the international circuit and consolidating his position as one of the most prominent Basque artists on the contemporary scene.


Through initiatives such as this, Art Madrid demonstrates its active role as a platform for direct support of contemporary creation, creating opportunities for research, production, and intercultural dialogue that extend beyond the fair itself and accompany artists in their professional development.