ART MADRID’19 OPENS CALL FOR NATIONAL AND INTERNATIONAL GALLERIES

Art Madrid Contemporary Art Fair will celebrate its fourteenth edition from 20th to 24th of February 2019. The Galería de Cristal of CentroCentro Cibeles will be for the sixth consecutive year the place of this event that consolidates and reaffirms itself annually as an essential part of the Madrid Art Week.

We turn 14 years of commitment to contemporary art and we have started to work on the next edition, that promises to incorporate very interesting novelties and initiatives. Art Madrid has always been a pioneer in the art market and aimed to respond to the demand of the sector with a strong commitment to digital presence, for that reason, it incorporates an online dissemination and sale platform that will be available to exhibitors before, during and after the Fair. This initiative will help to provide great visibility to galleries and artists, eliminating borders and expanding horizons.

Art Madrid is a benchmark in the Art Week of Madrid, gathering more than 20,000 visitors every February, including professionals, collectors and art lovers. Every year Art Madrid works to expand its visibility beyond our borders, which has attracted a considerable number of foreign galleries that are already faithful to the proposal. In the effort to reinforce the opening of the fair to the foreign art market, in this edition 15 stands will be allocated to international galleries.

We open the application period to participate in the General Program. The fair is destined to national and international galleries specialised in contemporary and emerging art in all disciplines: painting, sculpture, photography, graphic work, video-art, installation, 3D devices… The deadline is June 30th.

With nearly 2800m2 of exhibition space, Art Madrid brings together the most recent creations of long and medium-career artists, as well as young talents and emerging art. The Galería de Cristal of CentroCentro Cibeles is the perfect setting to make the heart of the city a reference point in contemporary art, a space where professionals, collectors and the general public come together, attracted by the nearness, proximity and the freshness of the Fair.

As in the last five editions, Art Madrid'19 will have a guest artist and a parallel activities program focused on a subject that reflects the concerns about contemporary art, such as the relationship between art and technology, to the issues of gender and the approach to education, some of the areas of work in previous editions. Very soon we will give you more details.

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If visual arts arouse emotions in the viewer, and also gastronomy, at its finest, can cause a similar effect, the relationship between both "disciplines" is more than demonstrated.

Cheese is a fundamental piece in gastronomy, its diversity allows it to be part of gastronomy different moments, from starters to desserts, and that is why Art Madrid includes it in this year’s edition of the Fair from an ambitious place. Cheese is given this way a closest view to the creation of a work of art, both from the point of view of the time spent in its execution process and the almost personalized study dedicated to each piece during its elaboration.

Like a plastic artist, the Cheese Master Affineur executes a series of actions making each piece an exclusive and individualized element. This is what Madrid cheese factory QAVA de Quesos and its Master Afinador José Luis Martín achieve.

QAVA & MARTÍN AFINADOR is a new store concept: a unique space designed to taste, learn, promote and buy cheese in Madrid, in the heart of Retiro district."

José Luis Martín is a key piece in the QAVA cheese factory. He has been working in the cheese world for more than 30 years, providing training throughout the world, visiting cheese shops, consulting and advising on the design and implementation of one of the most emblematic cheese shops in Spain. The fact of knowing the producers personally, and even advising them on the manufacture and design of their products, allows him to select specific batches, at different stages of maturation, to complete the cheese ripening and then convert each piece into a unique product, different and with its own distinct character, the signature of the Cheese Master.

In the profile of the Master Martín Afinador experience and pure knowledge merge. Martín Afinador is an advisor and consultant for artisanal cheese factories and product design, and for the best-specialised stores in the country, director of Gourmetquesos, director and coordinator of the Championship of the Best Cheeses in Spain during nine editions, technical director and jury in national and international cheese competitions and tastings, collaborator of the Ministry of Agriculture and the Academy of Spanish Gastronomy, director and coordinator of the cheese section of the Repsol Guide to the Best Foods in Spain and trainer for hospitality schools and food centres teaching, among other activities.

Cheese ripening is a complex process that requires time and dedication, in addition to a developed use of the senses. The Master Cheese Tuner, as a specialist in the field, works in all cheese stages (varied and complex), controls all stages of raw material transformation, supervises the evolution and development of cheeses according to the characteristics of each one of them, verifies the quality and the state when the cheeses arrive at their cellars, checks their care and conservation, and; finally, he controls its packaging and the type of wrapping suitable for its best preservation.

In Qava de Quesos they have two Cheese Refining Cellars. In these "tuning caves" or refrigerated chambers designed in constant conditions of temperature, humidity and ventilation, "we take great care of the cheeses until they reach their optimum point of consumption". The work of refining involves placing the cheeses on wooden shelves, turning them over daily and/or washing them frequently, brushing them periodically, as well as other regular handlings.

Among the services offered by Qava de Quesos, we can find specific courses and workshops, events for groups and companies, and advice on shop design and ripening rooms.