Art Madrid'24 – A BRIDGE OF LIGHT AND SOUND IN THE OLD SALAMANCA

Last weekend Salamanca was filled with light. For the third year in a row, the festival “Luz y Vanguardias” flooded the façades of this city with projections and creations that generate a bridge between the past and the future, between historical heritage and contemporaneity.

The artworks are designed to be projected on the old town of Salamanca. The City Hall (Plaza Mayor), the Casa de las Conchas, the Plaza de Anaya next to the New Cathedral and the Church of the San Esteban Convent are some of the buildings selected for this edition. In addition, the festival is structured in four sections where both young talent and international studios can fit: the guest artists section, the contest section, the young creators' section and the “Luz+” program.

One of the highlights of the festival is the International Videomaping Contest for creative projects on the façade of the City Hall. This year there were records of participation, with works coming from all around the world: twenty-nine artists and studios from Spain, Hungary, Italy, Romania, Austria, Thailand, Canada, Mexico and Colombia. The work "Pneuma" of the studio VideomapingPro (Spain) has been the winner of this year, and the award of the public was granted to "R_Evolution", by the Mexican Jesús Gutiérrez Mercado.

To promote young talent, the festival dedicates a section to students of the fine and audiovisual arts of the universities of the city. The selected artworks are projected on the façade of the Casa de las Conchas. In this edition, 52 students participated with 35 proposals of different themes and techniques. For its part, the “Luz+” section opens the door to the creations of several art spaces in the city that deals with the concept of light.

The invited artists in this edition were Juan López (Alto Maliaño, Cantabria 1979), Eugenio Ampudia (Melgar, Valladolid, 1958), Darya von Berner (Mexico, 1960) and Charles Sandison (Scotland, 1969). The common characteristic of these creators is the connection of their work with the new technologies that result in installations, videos, projections and works in public spaces.

If you are a contemporary art gallery and would like to be part of Art Madrid'25, you can now apply to participate!

The 20th edition of Art Madrid will take place from 5 to 9 March 2025 in the Galería de Cristal del Palacio de Cibeles. This privileged location, good communications and the quality of the project have always been guarantees of success for an event that reaches 20,000 visitors in each edition.

Art Madrid has been held during the capital's Art Week for the last twenty years, consolidating itself as an interdisciplinary fair of new artistic trends, in which nearly 40 national and international galleries participate, working with painting, sculpture, graphics, photography, installation and digital art of recent production.

Partial view of Art Madrid'24. Contemporary Art Fair. 19th edition, 2024

Art Madrid carries out a series of programs designed by curators, consultants and cultural experts with the fundamental objective of encouraging collecting, promoting cultural dialogue and making the most recent trends in art accessible to the general public. These initiatives are always focused on the constant improvement of the visitor's experience at our event, always seeking to enrich their interaction with contemporary art.

Partial view of Art Madrid'24. Contemporary Art Fair. 19th edition, 2024

PROGRAMS

Gallery Program

Art Madrid's Gallery Program is the heart of the fair. In each edition of Art Madrid, the program consists of around 40 national and international exhibitors.

Parallel Activities Program

The Parallel Program of Art Madrid'25 will have as its main axis the concept of the Territory City. The public space, the city and the territory will serve as a link to the artistic practices that take place in the "imagined spaces" and revitalize the cultural geography of Madrid.

Collecting Program

Art Madrid offers a specialized consulting service for galleries and the public interested in acquiring works of art.

Support Program for New Entries

Through a specific communication package, new entries to the fair will be presented and given special visibility.

Activities

The program will include a series of activities that will take place throughout the month of February and during Madrid Art Week at the Galería de Cristal del Palacio de Cibeles. Likewise, the parallel program will maintain the 2nd edition of the Open Booth, the Performance Cycle, Lecturas: Curated Walktrhoughs by Art Madrid, and the Interviews Section curated by Art Madrid.

Partial view of Art Madrid'24. Contemporary Art Fair. 19th edition, 2024

AWARDS

Best Booth Award

Award that will be articulated around the gallery with the best booth set up at the fair.

New Entry Award

Award will be given to the newly incorporated gallery with the best booth setup and exhibition proposal at the fair.

Emerging Artist Award

Our sponsors, as part of their line of action to promote contemporary art, will offer a prize to one of the revelation artists participating in the fair.

Partial view of Art Madrid'24. Contemporary Art Fair. 19th edition, 2024

Our support for art and culture extends throughout the year and responds to a global vision in which constancy and commitment to the galleries are essential to achieve our objectives of disseminating contemporary art within and beyond our borders; to create new audiences and interest in art and culture in all sectors of society; to strengthen and promote artists, especially young talent; to value art and culture as essential elements of social development; and to create spaces for cultural visibility and communication that are accessible, open and dynamic.



Relevant information

Applications for the 20th edition of Art Madrid'25 can be sent to the following e-mail address: info@art-madrid.com until October 7, 2024