Safe Creative, the largest electronic registry of intellectual property online, renews its collaboration with Art Madrid. This time with Arte & Palabra. Conversations with Carlos del Amor, a series of interviews with artists that is part of the Parallel Programme of Art Madrid'24.

IThe Internet presents creators with both a competitive advantage and a number of significant challenges in terms of exposure, performance, discovery, infringement and plagiarism. In 2007, this technology-based copyright registry was created so that Safe Creative could work with artists on the Internet to protect their rights. Today, with generative AI and NFTs, the challenges multiply and we respond to creators and artists of all kinds.


With the popularization of the Internet over the past 20 years, we have seen the needs of creators shift. We have moved from a limited and local creation and production to a global and massive one with immediate needs for protection and recognition. Registering copyrights in the Internet age must be equally fast, convenient and inexpensive. Safe Creative was born with the goal of providing technology as a tool to create the proofs the artists need before showing their work.

Safe Creative offers a convenient and cost-effective online system that allows any creator to obtain the necessary evidence to prove their copyrights from the comfort of their own home, using their own computer, and instantly register all their works.


The need for authorship verification is more important than ever with the advent of Generative Artificial Intelligence (GAI). Registration in the context of AI is critical for two main reasons:


The first has to do with the future need for artists to be able to prove that they, and not a Generative Artificial Intelligence, created a particular work: We are only seeing the beginning of Generative Artificial Intelligences, and they will continue to improve over time. Being able to certify the creative process using Safe Creative will be critical to document that the work was, in fact, created by a human.


Generative artificial intelligences are, in fact, fed by previous artistic creations. There is already controversy about the origin of the works that feed these algorithms, and some lawsuits have been filed, the outcome of which will be seen in the coming months and years. This is because they often use works not only from the public domain, but also from contemporary creators and artists, allegedly in violation of their rights.

Registering the work to defend against plagiarism provides an element to use in case it is used by one or more artificial intelligences in the future. Logically, informing of the fact of registration when the work is presented helps to deter traditional plagiarism by people who directly copy the work of other artists, and it helps to defend the copyright if the work is eventually used without the express authorization of the creator or owner.


Promoting yourself on the Internet and social networks is here to stay. Getting a name, setting up an online gallery, or combining physical presence in galleries and online are not questions of whether to do it, but how to do it as soon as possible and in the best possible way.


By law, rights exist when the work is created, and technological registers are the best tool to demonstrate the existence of these rights quickly and immediately, permanently and worldwide.

The artist can certify his creative process, register the work, show the work with its registration to discourage plagiarism and now also exhibit, sell and license his work. Each creator can use the tool as they wish and in combination with a physical presence in all types of galleries, whether virtual or physical, with the greatest security that technology can offer today worldwide.

If you are a contemporary art gallery and would like to be part of Art Madrid'25, you can now apply to participate!

The 20th edition of Art Madrid will take place from 5 to 9 March 2025 in the Galería de Cristal del Palacio de Cibeles. This privileged location, good communications and the quality of the project have always been guarantees of success for an event that reaches 20,000 visitors in each edition.

Art Madrid has been held during the capital's Art Week for the last twenty years, consolidating itself as an interdisciplinary fair of new artistic trends, in which nearly 40 national and international galleries participate, working with painting, sculpture, graphics, photography, installation and digital art of recent production.

Partial view of Art Madrid'24. Contemporary Art Fair. 19th edition, 2024

Art Madrid carries out a series of programs designed by curators, consultants and cultural experts with the fundamental objective of encouraging collecting, promoting cultural dialogue and making the most recent trends in art accessible to the general public. These initiatives are always focused on the constant improvement of the visitor's experience at our event, always seeking to enrich their interaction with contemporary art.

Partial view of Art Madrid'24. Contemporary Art Fair. 19th edition, 2024


Gallery Program

Art Madrid's Gallery Program is the heart of the fair. In each edition of Art Madrid, the program consists of around 40 national and international exhibitors.

Parallel Activities Program

The Parallel Program of Art Madrid'25 will have as its main axis the concept of the Territory City. The public space, the city and the territory will serve as a link to the artistic practices that take place in the "imagined spaces" and revitalize the cultural geography of Madrid.

Collecting Program

Art Madrid offers a specialized consulting service for galleries and the public interested in acquiring works of art.

Support Program for New Entries

Through a specific communication package, new entries to the fair will be presented and given special visibility.


The program will include a series of activities that will take place throughout the month of February and during Madrid Art Week at the Galería de Cristal del Palacio de Cibeles. Likewise, the parallel program will maintain the 2nd edition of the Open Booth, the Performance Cycle, Lecturas: Curated Walktrhoughs by Art Madrid, and the Interviews Section curated by Art Madrid.

Partial view of Art Madrid'24. Contemporary Art Fair. 19th edition, 2024


Best Booth Award

Award that will be articulated around the gallery with the best booth set up at the fair.

New Entry Award

Award will be given to the newly incorporated gallery with the best booth setup and exhibition proposal at the fair.

Emerging Artist Award

Our sponsors, as part of their line of action to promote contemporary art, will offer a prize to one of the revelation artists participating in the fair.

Partial view of Art Madrid'24. Contemporary Art Fair. 19th edition, 2024

Our support for art and culture extends throughout the year and responds to a global vision in which constancy and commitment to the galleries are essential to achieve our objectives of disseminating contemporary art within and beyond our borders; to create new audiences and interest in art and culture in all sectors of society; to strengthen and promote artists, especially young talent; to value art and culture as essential elements of social development; and to create spaces for cultural visibility and communication that are accessible, open and dynamic.

Relevant information

Applications for the 20th edition of Art Madrid'25 can be sent to the following e-mail address: until October 7, 2024