Art Madrid'24 – 13th edition LOOP videoarts festival Barcelona

Between May 28 and June 6, Barcelona is full of screens to display the works of over 400 video artists from around the world. Most of these works, as has told Emilio Alvarez, co-director of LOOP in the press presentation, have been created in 2015 with two mottos: 
 
- What about Collecting Video art? 
- Beyond the Image.
 
 

Video art, films, are already part of the usual discussion of collectors, critics and experts from the art world and LOOP is been located, along these 13 years, heading the trends, raising new questions and showing new scenarios and trends worldwide. As they say in their program, "this type of work (video art) has become one of the predominant media in contemporary visual arts. Both within institutions and art centers and galleries, the position of video art goes from being peripheral to central and relevant, the audiences grow, as well as public and private collections. " Therefore, for the 2015 edition, the festival features 23 experts to nurture the theoretical and educational part of the event with various lectures and talks.

 

1) Isabel Rocamora in an essay of Faith in Jerusalem, photography by Shira Kela, 2015.

2)  Los Desnudos, 2011 Clarise Hahn

 

LOOP was born as a specialized video art fair in 2003, grew as a festival in 2004 and, responding to the interest of the public and professionals, it expanded their activities to the education and knowledge creating LOOP Studies in 2012 ... And its success is corroborated by the figures: 411 artists show works and participate in educational projects / workshops, 539 works (Festival and Fair), 541 local and international stakeholders, 85 local entities (museums, cultural institutions, galleries, art spaces) and 77 national and international entities collaborating

LOOP Barcelona develops its artistic activities by different areas of the city, being an inclusive event and based on partnership. Samples include exhibitions as Video-Regime. Collectors audiovisual in the Liceu Circle; L'Inconscient Pictòric, reviewing video art collection of Sorigué Foundation in the MNAC; Writting Diffraction in the Virreina Centre de la Imatge, and "Senses of place" in the Royal Artistic Circle of Barcelona, ??and that the organization has defined as "a festival within the festival" where art work is related to sound, film and new media technology.

Cell, 2014 Bongsu Park

But, the programs and film forums are the most popular activities and the special billboard of the Film Archive of Catalonia or Zumzeig room, joins the "Cityscreen", the wider program within the fair that is displayed in 15 galleries and 35 art spaces. In this edition, LOOP presents the new Discovery Prize supports the production of films and videos by international artists. These days Barcelona becomes one of the world capitals of video art.

 

If you are a contemporary art gallery and would like to be part of Art Madrid'25, you can now apply to participate!

The 20th edition of Art Madrid will take place from 5 to 9 March 2025 in the Galería de Cristal del Palacio de Cibeles. This privileged location, good communications and the quality of the project have always been guarantees of success for an event that reaches 20,000 visitors in each edition.

Art Madrid has been held during the capital's Art Week for the last twenty years, consolidating itself as an interdisciplinary fair of new artistic trends, in which nearly 40 national and international galleries participate, working with painting, sculpture, graphics, photography, installation and digital art of recent production.

Partial view of Art Madrid'24. Contemporary Art Fair. 19th edition, 2024

Art Madrid carries out a series of programs designed by curators, consultants and cultural experts with the fundamental objective of encouraging collecting, promoting cultural dialogue and making the most recent trends in art accessible to the general public. These initiatives are always focused on the constant improvement of the visitor's experience at our event, always seeking to enrich their interaction with contemporary art.

Partial view of Art Madrid'24. Contemporary Art Fair. 19th edition, 2024

PROGRAMS

Gallery Program

Art Madrid's Gallery Program is the heart of the fair. In each edition of Art Madrid, the program consists of around 40 national and international exhibitors.

Parallel Activities Program

The Parallel Program of Art Madrid'25 will have as its main axis the concept of the Territory City. The public space, the city and the territory will serve as a link to the artistic practices that take place in the "imagined spaces" and revitalize the cultural geography of Madrid.

Collecting Program

Art Madrid offers a specialized consulting service for galleries and the public interested in acquiring works of art.

Support Program for New Entries

Through a specific communication package, new entries to the fair will be presented and given special visibility.

Activities

The program will include a series of activities that will take place throughout the month of February and during Madrid Art Week at the Galería de Cristal del Palacio de Cibeles. Likewise, the parallel program will maintain the 2nd edition of the Open Booth, the Performance Cycle, Lecturas: Curated Walktrhoughs by Art Madrid, and the Interviews Section curated by Art Madrid.

Partial view of Art Madrid'24. Contemporary Art Fair. 19th edition, 2024

AWARDS

Best Booth Award

Award that will be articulated around the gallery with the best booth set up at the fair.

New Entry Award

Award will be given to the newly incorporated gallery with the best booth setup and exhibition proposal at the fair.

Emerging Artist Award

Our sponsors, as part of their line of action to promote contemporary art, will offer a prize to one of the revelation artists participating in the fair.

Partial view of Art Madrid'24. Contemporary Art Fair. 19th edition, 2024

Our support for art and culture extends throughout the year and responds to a global vision in which constancy and commitment to the galleries are essential to achieve our objectives of disseminating contemporary art within and beyond our borders; to create new audiences and interest in art and culture in all sectors of society; to strengthen and promote artists, especially young talent; to value art and culture as essential elements of social development; and to create spaces for cultural visibility and communication that are accessible, open and dynamic.



Relevant information

Applications for the 20th edition of Art Madrid'25 can be sent to the following e-mail address: info@art-madrid.com until October 7, 2024