Art Madrid'26 – 3 Punts Galery in Art Madrid15

It is called Thierry Guetta and was born in Paris in 1966 but everyone knows him as Mr. Brainwash, one of the most important artists of contemporary urban art. In 2014 he exhibited for the first time in Spain with the Gallery 3 Punts (Barcelona) and he will be on February at the 10th anniversary edition of the fair Art Madrid.

 

Life is Beautiful. Mr. Brainwash.

3Punts Gallery works for almost 20 years in the promotion of contemporary art in its various forms. Directed by Javier López and Eduard Duran, pays special attention to the work of new artists, no forgetting established career artists. In 2014 he made a great signing, the acclaimed street artist Mr. Brainwash.

 
With his hat and settled behind his camera, the French immigrant Thierry Guetta started collecting images about was what happening on the streets of Los Angeles, more specifically in its walls. They were the 90s of last century and graffiti flooded the cities. Obey, Space Invader and Banksy appeared in the media for their critical messages, its appropriation, its literal invasion of public space ... and, soon after, his arrival to the galleries, museums, and art criticism.

Tomato Spray. Mr. Brainwash.

 

Loving urban art, Guetta joined Shepard Fiery and traveled the world recording their stencils and wall paintings, his works and those of all urban artists who they crossed with... and so met Banksy, an essential influence who encouraged him to take another step, leaving the camera and creating his own signature: Mr. Brainwash was born.
 
With stickers, stencils and modifying and creating serial works already produced by others, Mr. Brainwash employs 25 assistants for help to "customize" great art that he scans, copy and paste with his style created to "wash the brain. He made a mega exhibition in 2008, Life is Beautiful, with a relentless communication strategy: a phrase from his friend Banksy: "Mr. Brainwash is a force of nature, is a phenomenon and I'm not saying in a good way. "
 
Media focused on L.A. and Mr.Brainwash, Madonna entrusts him the cover of his album Celebration in 2009 and in 2010 will end up being the protagonist of the documentary Exit trough the gift shop, made from footage recorded by Guetta and edited by Banksy. The movie got an Oscar nomination.

 

Mona Linesa. Mr. Brainwash.

 

Soon they come multitudinous exhibitions as Icons, Under Construction,... Mr. Brainwash exhibited in New York, Miami, Toronto, at the Olympic Games in London, Cape Town ... His work came to Spain, for the first time in November with 3 Punts Gallery in Barcelona and it also comes to Art Madrid 15 next February. 3Punts proposal brings his most representative works, with their POP stamp, silkscreen on canvas, cardboard and paper, icons of contemporary culture passed through the washing-brain of this graffiti artist.
 

Besides the works of Mr. Brainwash, 3 Punts Gallery brings Blek Le Rat, Efraïm Rodríguez, Gerard Mas, Ramón Surinyac, Samuel Salcedo y Sito Mújica.

 
David. Blek Le Rat.

 


ART MADRID’26 INTERVIEW PROGRAM. CONVERSATIONS WITH ADONAY BERMÚDEZ


The work of Iyán Castaño (Oviedo, 1996) is situated within a genealogy of contemporary art that interrogates the tension between the ephemeral and the permanent, placing artistic practice on a threshold where nature, time, and perception converge. His research begins with an apparently minor geomorphological phenomenon—the traces left in the sand by the action of the tides—and transforms it into a poetic device for sensitive observation of the landscape. The temporal restriction imposed by low tide functions not only as a technical constraint but also as a conceptual structure that organizes the creative process and aligns it with an ethic of radical attention and presence.

Far from approaching the landscape as a mere backdrop or stage, Castaño recognizes in the maritime environment a generative system that precedes all human intervention. The sea, wind, and light produce autonomous records that he translates pictorially, shifting authorship toward a practice of listening and mediation.

The territory—initially asturian and progressively extended to other geographical contexts—functions as a material archive and situated memory. Each work becomes an unrepeatable index of a specific place and moment, revealing the fragility of natural cycles without resorting to explicit rhetoric of denunciation. In this way, Iyán Castaño’s painting operates as an active pause, a gesture of suspension that allows us to experience the world’s constant transformation from a sensitive and reflective proximity.


Open waters. 14-04-24. Expanded graphic on canvas. 2024. Detail.


In your practice, you work under the time constraint imposed by low tide. How does this temporal limit shape your creative process?

Low tide profoundly conditions my working method, but it does not function merely as a time limit; rather, it is the axis around which the entire project is structured. There is a prior phase in which I study meteorological conditions and the possible climatic variations of a specific day; based on this, I know whether I will be able to work and with which materials.

Once on the beach, during low tide, I have a very limited window—sometimes barely two hours or even less—in which I must move through the space searching for existing traces. If I find one, I intervene in it; if not, I must move on to another beach. After the intervention, I have to remove it quickly before the sea returns and erases every trace. In a way, these works transform the ripples of sand—those forms that are essentially ephemeral—into something permanent.


Where the sea is born. 15-09-25. Expanded graphic on canvas. 40 x 60 cm. Rodiles Beach, Asturias. 2025.


How does the meteorological and maritime environment—the unpredictability of the sea, wind, light, and tide—become a co-author of your pieces?

I do not consider the environment a co-author in the traditional sense, but rather the true author of the traces I work with. I am interested in understanding nature as a great creator: through tides, waves, wind, and light, the sand generates forms that are in constant regeneration. In order to create my works, the sea must first have created its own.

From there, using acrylics, oils, waxes, or sprays, I attempt to translate into the work my sensations and emotions in front of the sea at that specific moment. Whether it is winter or summer, cloudy or sunny, a small cove or an expansive beach, all of these context conditions result and become imprinted in the work.


Sand Ripples. 07-04-21. Expanded graphic on canvas. 189 x 140 cm. Niembro Estuary. Asturias. 2021.


Your work is closely tied to the Asturian territory—beaches, coastal forests, the cove of La Cóndia. What role do place, topography, local identity, and geographic memory play in your practice?

Place is everything in my project. Asturias was the point of departure and the territory where my gaze was formed. I have been working along this line for seven years, and over time I have come to understand that each trace is inseparable from the specific site and the exact day on which it is produced.

From there, I felt the need to expand the map and begin working in other territories. So far, I have developed works in Senegal, Ecuador, the Galápagos Islands, Indonesia, and elsewhere—and in each case, the result is completely different. The sea that bathes those coasts, the arrangement of the rocks, the morphology of the beach, or even the animals that inhabit it generate unique traces, impossible to reproduce elsewhere. This specificity of territory—its topography and geographic memory—is inscribed in each work in a singular, inseparable, and unrepeatable way.


Mangata. 05-11-25. Expanded graphic on canvas. 190 x 130 cm. Sorraos Beach. Llanes. 2025.


To what extent are climate change, rising sea levels, altered tidal cycles, or coastal erosion present—or potentially present—as an underlying reflection in your work?

My work does not originate from an ecological intention or a direct form of protest. If there is a reflection on the environment, it emerges indirectly, by bringing people closer to the landscape, inviting them to observe attentively and to develop a more empathetic relationship with the environment they inhabit. Beaches are in constant transformation, but I do not seek to fix the landscape; rather, I attempt to convey the experience of being in front of it. In this sense, each work is like a small sea that one can take home.


Tree of Life. 19-02-25. Expanded graphic on canvas. 50 x 70 cm. El Puntal Beach. Asturias. 2025.


To what extent do you plan your work, and how much space do you leave for the unexpected—or even for mistakes?

In my work there is very little planning in terms of the final result, but there is a very precise preliminary planning. Before going to the beach, I monitor the time of low tide, wave height, wind, and weather conditions; based on this, I decide which beach to go to. Even so, when I arrive, I still do not know what work I am going to make. It is there that I determine which material to use, which color to apply, and where the intervention will take place. Many times, the environment simply does not allow work on that day, and chance becomes an essential element of these works. Error, in turn, becomes a new possibility if one learns how to work with it.