Art Madrid'25 – Estampa International Art Fair in Matadero Madrid

 

 

This edition of the fair is overturned in the reconstruction of Spanish art market and the promotion of private collectors with a commitment to art and creation through the acquisition work. This commitment is reflected, above all, in initiatives such as the Collect Forum, the program of guided tours Led by a collector (with the 9915 Association and the Banco Santander Foundation), the visit to the RAC Collection by Carlos Rosón, the Collection DKV in the ABC Museum, all activities that are part of the program for Collectors, one of the fair's cornerstones.

 

Fotografía de Irene Cruz. En Estampa con Galería BAT Alberto Cornejo.

 

For Estampa 2015, the advisor committee, formed largely by collectors, has selected a total of 70 exhibitors for the General Program:
 
Adora Calvo (Salamanca), Aina Novack / AAC (Madrid), AC Gallery Art & Science (Madrid), ATM Contemporary (Gijon), Alvaro Alcazar (Madrid), Guillermina Caicoya (Oviedo), ArtNueve (Murcia), Astarte (Madrid), Base 9 (Madrid), Bat (Madrid), Espacio Bernal (Madrid), Cave Canem (Sevilla), Canen (Castellón), Cayon (Madrid), Espacio Photo (Madrid), Fonseca Macedo (Azores Islands), Fucking Art (Madrid) Aurora Vigil - Escalera Art Gallery (Gijon), Galeria Alba Cabrera (Valencia), Gema Llamazares (Gijon), Graça Brandao (Lisbon), Invaliden 1 (Berlin), Jose de la Mano (Madrid), Juan Silió (Santander) Juana de Aizpuru (Madrid), Maior (Palma de Mallorca), Marita Segovia (Madrid), MDA (Helsingborg, Sweden), Moisés Pérez de Albéniz (Madrid), Miguel Marcos (Barcelona), Original Graphic (Madrid) Recent Work (Barcelona), Ogami Press (Madrid), Pelaires (Palma de Mallorca), Photosai Gallery (Madrid), Pilar Serra (Madrid), Rafael Hernando Perez (Madrid), Rodrigo Juarranz (Aranda de Duero), Set Espai d'art ( Valencia), Siboney (Santander), Sicart (Barcelona), Taller del Prado (Madrid), Tasneem Gallery (Barcelona), Twin Gallery (Madrid), Xavier Fiol (Palma de Mallorca) and Yusto / Giner (Marbella).

 

Obra de Elena Fernández Prada. En Estampa con La New Gallery.

 

MAPA program, curated by Guillermo Espinosa, is dedicated to new practices and ways of understanding painting by new generations of artists and it is composed by the galleries: Addaya Centre d'Art Contemporany (Palma de Mallorca), Galería Alegría (Madrid ), Ángeles Baños (Badajoz), Espacio Líquido (Gijon), Espacio Valverde (Madrid), Fran Reus (Palma de Mallorca), Jose de la Fuente (Santander), The Great (Valladolid), La New Gallery (Madrid), Louis 21 (Madrid / Palma de Mallorca) and The Goma (Madrid).

 

 

Juan Uslé.


Peru is the guest country this year, with a selection of Peruvian artists linked to the drawing and curated by Carlo Trivelli.  As guest artist, artist of renown who designs the image of the fair each year, Estampa has chosen Juan Uslé (Santander, 1954), National Arts Award, currently residing in New York and whose work has hanged of prestigious spaces such as the MACBA, the IVAM, the Saatchi Gallery, the Serralves Museum, the Documenta in Kassel, the Ludwig Museum in Vienna, the New Museum of Contemporary Art in New York, the Museum Morsbroich Leverkusen or Es Baluard of Palma de Mallorca.

 

Obra de Juan Uslé.

 

From July 7 to 9, 2025, the Balsera Palace will host the First Course on Collecting and Contemporary Art, an intensive 15-hour program that will explore the complex and fundamental question of taste in contemporary art. Organized by the Nebrija Institute of Arts and Humanities at Nebrija University and the Avilés City Council, in collaboration with 9915 — Association of Private Collectors of Contemporary Art and the Institute of Contemporary Art, the course offers a unique opportunity for analysis and debate on the dynamics that shape aesthetic and symbolic value in today’s art scene.


First Course on Collecting and Contemporary Art. Avilés, Asturias


The notion of taste, intrinsically tied to aesthetic judgments and power relations, has played a decisive role in the historical prominence of artists and artworks. However, contemporary art—marked by its breaking of conventions, diversity of media and techniques, and critical stance toward traditional canons—raises fundamental questions about the continued relevance of this concept.

This course will explore how the decisions made by key players in the art system—institutions, private collections, galleries, curators, and artists—continually redefine a field of taste shaped by aesthetic, symbolic, cultural, social, and political logics.


"¿But does it exist, and what is the prevailing taste of our time—so seemingly confused, fragmented, indecipherable?" - Omar Calabrese, The Neo-Baroque Era.


The academic program, directed by José Luis Guijarro Alonso, Director of the Master’s in Art Market and Related Business Management at Nebrija University, and Pablo Álvarez de Toledo, Head of the Department of Arts at Nebrija University and the Nebrija Institute of Arts and Humanities, will bring together a distinguished group of national experts—including collectors, critics, curators, gallery owners, and artists—whose contributions will address key issues in shaping aesthetic, symbolic, and market value in today’s art world.


PROGRAM

MONDAY, JULY 7

9:30 AM Registration.

10:00 AM Course Opening Nebrija University Avilés City Council Presented by Rosario López Meras – President of the Association of Contemporary Art Collectors, 9915, and Adrián Piera – President of the ICA, Institute of Contemporary Art.

10:30 AM Course Presentation By José Luis Guijarro Alonso – Art Historian and Anthropologist, Researcher, and Director of the Master’s in Art Market and Related Business Management at Nebrija University.

11:00 AM Coffee Break.

11:30 AM Panel Discussion The Taste of Private Collecting as a Prelude to History. Speakers: Candela Álvarez Soldevilla – Entrepreneur and Collector; Javier Quilis – INELCOM Collection; José Miguel Vegas Valle – Collector. Moderator: Luis Feás – Critic and Curator.

1:00 PM Lunch Break.

3:30 PM Individual Lecture On Good Taste in Contemporary Art. Speaker: Marisol Salanova – Curator and Art Critic, Director of Arteinformado.

4:45 PM Panel Discussion The Influence of Galleries in Shaping Contemporary Taste. Speakers: Elba Benítez – Gallerist; Ricardo Pernas – Gallerist (Arniches 26); Aurora Vigil-Escalera – Gallerist. Moderator: Rafael Martín – Coleccion@casamer.

6:00 PM End of Day.

6:30 PM Activity and Cocktail Visit to the Exhibition Asturian Artists in the Pérez Simón Collection – Avilés.

TUESDAY, JULY 8

10:00 AM Individual Lecture Contemporary (Bad) Taste: Kitsch, Camp, and Tacky. Speaker: Julio Pérez Manzanares – Autonomous University of Madrid.

11:00 AM Coffee Break.

11:30 AM Panel Discussion Institutions and the Formation of Contemporary Taste. Speakers: Virginia López – Artist, Founder of PACA_Proyectos Artísticos Casa Antonino; Julieta de Haro – Artistic Director of CentroCentro; Carlos Urroz – Director of Institutional Relations, Museo Nacional Centro de Arte Reina Sofía. Moderator: Laura Gutiérrez – Director, School of Art of Oviedo.

1:00 PM Lunch Break.

3:30 PM Panel Discussion Beyond the Eye: The Taste for Ethical, Ecological, Social, or Political Concerns in Contemporary Art. Speakers: Semíramis González – Independent Curator; Eugenio Ampudia – Artist; Claudia Rodríguez-Ponga – Independent Curator. Moderator: Bárbara Mur Borrás – PhD in Fine Arts.

5:00 PM End of Day.

5:30 PM Activity Visit to the Studiolo Exhibition – Candela Álvarez Soldevilla Collection.

WEDNESDAY, JULY 9

9:30 AM Meeting with Asturian Artists Speakers: María Castellanos – Artist; Avelino Sala – Artist; Consuelo Vallina – Artist. Moderator: Pablo Álvarez de Toledo – Nebrija University.

11:00 AM Activity Visit to the Niemeyer Center – Avilés.

Course Closing Ceremony.





This course is designed for art professionals, collectors, researchers, and students seeking an in-depth analysis of the dynamics that shape taste and collecting practices in contemporary art. Adopting a critical and multidisciplinary perspective, it provides a unique opportunity to rigorously examine the aesthetic, symbolic, and structural factors that underpin the legitimization of contemporary art.