Art Madrid'26 – Exhibition\"Myths of pop\" in Thyssen-Bornemisza Museum

The last time we enjoyed POP in Madrid was in 1992 with the great Pop Art exhibition at the Reina Sofia Museum. Now, over 20 years later, the curator Paloma Alarcó, Head of Conservation of Modern Painting from the Thyssen, proposes a rereading of the movement that erased the barrier between high and low culture, Pop, from the experience and the evolution of art we have aquired with the XXI century.
Myths of Pop, in the Thyssen-Bornemisza Museum, shows more than 100 works, the most representative and repetaed images of those pop myths, Andy Warhol, Robert Rauschenberg, Tom Wesselmann, Roy Lichtenstein, David Hockney, Richard Hamilton, Robert Indiana and the Spanish pop representación of Equipo Crónica and Eduardo Arroyo.
 
Paloma Alarcó' s selection includes pioneers of British pop, classic American pop and its expansion in Europe tracking the common sources of international pop to review and revisit the myths that have traditionally defined the movement. The goal, according to organziadores is "to show that the mythical images of these artists hide an ironic novel code and perception of reality, a code that is still alive in the art of our time." The exhibition is not ordered temporarily, but rather focus: begins with the collage, advertising and comic, with great works of Hamilton, and continues with rooms devoted to major pop icons that we all know as the Beatles, Warhol's Elizabeth Taylor as Cleopatra, until the still lifes, urban erotica, history painting and art about art.
The exhibition features works from over fifty museums and private collections around the world, with outstanding loans from the National Gallery in Washington, the Tate in London, the IVAM in Valencia or the Mughrabi collection of New York. A comprehensive example of the big names who invented an art from their everyday objects, consumer products, television, cinema, advertising and comic with an aesthetic and an attitude that got to reconnect the average citizen with the Great Art. Pop, beyond slogans and color, proposed a reading of world history and politics full of irony and humor.

As the Curator notes in the text that presents the exhibition "pop hides a fascinating paradox. On the one hand it was an innovative movement that paved the way for postmodernism, yet expressed a clear orientation towards the past. Pop´s ambition focused on connect with tradition using new media derived from television, advertising and comics was concentrated mainly in the reassessment of styles and artistic genres and reinterpreting the works of the old masters, making tributes or irreverent parodies with them". 

Myths of Pop includes a program with pop cinema, concerts, conferences and even the development of a comic book published for the occasion. The new exhibition at the Thyssen can be enjoyed until 14 September.

 

 

 

 


ABIERTO INFINITO. LO QUE EL CUERPO RECUERDA. CICLO DE PERFORMANCE X ART MADRID'26


Art Madrid, committed to creating a discursive platform for artists working within the field of performance and action art, presents Abierto Infinito: lo que el cuerpo recuerda, a proposal inspired by Erving Goffman’s ideas in The Presentation of Self in Everyday Life (Amorrortu Editores, Buenos Aires, 1997).

The project unfolds within a theoretical framework that directly engages with these premises, conceiving social interaction as a stage of carefully modulated performances designed to influence others’ perceptions. Goffman argues that individuals deploy both verbal and involuntary expressions to guide the interpretation of their behavior, sustaining roles and façades that define the situation for those who observe.

The body — the first territory of all representation — precedes both word and learned gesture. Human experience, conscious and unconscious alike, is inscribed within it. Abierto Infinito: lo que el cuerpo recuerda departs from this premise: representation inhabits existence itself, and life, understood as a succession of representations, transforms the body into a space of constant negotiation over who we are. In this passage, boundaries blur; the individual opens toward the collective, and the ephemeral acquires symbolic dimension. By inhabiting this interstice, performance simultaneously reveals the fragility of identity and the strength that emerges from encounter with others.


PERFORMANCE: OFF LINE. JIMENA TERCERO

March 7 | 7:00 p.m. Galería de Cristal of the Palacio de Cibeles.



OFF LINE is a performance piece that reflects on the fragility of the body in the digital age. Our relationship with the outside world is mediated by a screen, which distances us further and further from physical contact and interpersonal relationships. Focusing on creating a digital identity causes the body to distance itself from the physical world and lose its memory.

Hyperconnectivity and fragmented attention lead to a more passive physical existence, characterised by reduced spontaneous movement and less direct sensory interaction. This raises fundamental questions: how is the concept of presence redefined when our relationship with the world relies on technological mediation? What will the experience of the body be like in a future where virtuality predominates over the physical? There is a risk of progressive bodily passivity: bodies that remain still, whose activity is determined by devices and whose memory is stored digitally. The fragmentation of physical experience and the primacy of technological representation create a scenario in which, although the body is visible, it is displaced from its original function as an agent of perception and action.

This conceptual framework invites reflection on the impact of digitisation on corporeality, memory and social relationships, and on the vulnerability and inertia experienced by bodies in environments that are increasingly mediated by technology.



ABOUT JIMENA TERCERO

Jimena Tercero (Madrid, 1998) is a multidisciplinary artist whose work explores the boundaries of the female body, identity, and the subconscious. She uses performance, video, and painting to address concepts such as memory, tangibility, and play. Tercero trained in painting with Lola Albín and in analog photography at Cambridge in 2014. She studied audiovisual direction from 2018 to 2020 with renowned figures such as Víctor Erice and the production company El Deseo. She is currently pursuing a Master's degree in Creative Direction at ELISAVA. She completed her performance training at La Juan Gallery. In 2011, she was part of the children's jury at the Isfahan Film Festival in Iran.

Her directed works include Private (2016) and Paranoid (2021), which were exhibited at the Aspa Contemporary Gallery. She has also worked on projects such as Yo, mi, me, conmigo (2023, Teatros del Canal), Inside Voices (2021, Conde Duque with Itziar Okariz), and La última regla (La Juan Gallery). She has directed fashion films for publishers and brands such as Puma, Dior, and Dockers. She has also provided art direction for artists such as Sen Senra and Jorge Drexler. Additionally, she directed the documentary Also Here for ArtforChange–La Caixa. She presented Out of View (Nebula Gallery), EDEN (White Lab Gallery), and Navel Bite (Sinespacio). She participates in residencies such as Medialab with Niño de Elche and Miguel Álvarez Fernández. In 2025, she will be part of the Special Jury of the Asian Film Fest in Barcelona and the International Cultural Museum of Assilah Art Residency in Morocco).