Art Madrid'25 – GET OF YOURSELF: PILAR ALBARRACÍN

The corpse of a woman is lying on the pavement of some pedestrian street in Seville. Many people remain paralyzed with fear in front of the body, others go on their way avoiding to look at the throbbing horror that remains on the pavement. The same body, now surrounded by mannequins, is part of a lingerie shop window. And those who stop in front of the glass of the shop barely distinguish between the texture of skin and that of the plastic, between the color of a living body and that of inert matter.

 

These lines that seem to describe our reality, are part of the radical bet of Seville-born artist Pilar Albarracín, who through her performances, sculptures, paintings, photographs, fabrics and installations, she masterfully evokes the violence against women, and embodies perfectly the fight against the gender and flamenco representations, often contaminated with clichés and prejudices begotten and consolidated during Franco´s regimen, and which now continue defining the cultural hegemony in which we are both victims and executioners.

A point. Serie Carne y tiempo, (2018)

Abuse against women, overuse of her body and progressive trivialization, as well as the overall package of clichés and tags that represents female identity in a equivocal manner, these compose the main lines of Pilar Albarracín’s work, an artist that understands art like an enunciation place in which social participation and criticism are possible; Albarracín illustrates it “con maña y desparpajo” (a local expression that means achieving something with great audacity and self-confidence) in each of her public-space performances, those in which the artist challenges the spectator through an unexpected factor disturbing and making the subject uncomfortable, taking him to the purest Catharsis, the same state that captures the author herself during the creative process.

 

A sort of Catharsis that reminds us of the Greek tragedies and the release experimented by Ancient Greece’s audience when they attended the performance of their own conflicts embodied in another body. There is tragedy in the dead female corpses that compose S/T (Sangre en la calle) series (1992); there is also tragedy in the display windows that exhibit disguised women wearing silk and microfiber clothes along with plastic dolls whose slender bodies are really near toxic, works from the Escaparates (1993-1995) series. There was, and continues to be, tragedy in a woman’s body.

Lunares (2000), Pilar Albarracín

However, the Sevillian artist’s work not only transpires tragic irony but also excess, lack of control, satire, mockery and madness –so characteristic of Dionysius, father of comedy– also play a leading role in her projects articulating an artistic imaginary replete with parodies and tragicomedies in which references to excess, pain, blood, bulls, wine, comedy, flamenco, female body and red color abound, the same red color that stains every scene and that which symbolizes the believe as such lo español (essentially “Spanish”), whose meaning we are still perverting.

 

Asnería (2010), Pilar Albarracín

In the video-performance Lunares (2001) we can watch Albarracín dressed in white flamenco clothing that she gradually colors by stabbing with a pin various parts of her body creating red polka-dots; or Prohibido el Cante (2000), in which the artist is wearing a Sevillian dress and she is singing her lamentations, songs that grow in crescendo until they become orgasmic wailings, until she ruins her dress and tears her heart out throwing it to the “tablao flamenco” (flamenco stage). Thus, Albarracín’s universe, which so well defines our present, strongly connects with the sacrifice tradition, very characteristic of the stark Baroque era, also passing through the critique of Spanish tradition developed by Goya, and just as through kitch poetics.

Flamencas (2009), Pilar Albarracín

The exhibition Pilar Albarracín. Que me quiten lo bailao will be on view until January 27, 2019, in Tabacalera - Promoción del Arte.

 

From July 7 to 9, 2025, the Balsera Palace will host the First Course on Collecting and Contemporary Art, an intensive 15-hour program that will explore the complex and fundamental question of taste in contemporary art. Organized by the Nebrija Institute of Arts and Humanities at Nebrija University and the Avilés City Council, in collaboration with 9915 — Association of Private Collectors of Contemporary Art and the Institute of Contemporary Art, the course offers a unique opportunity for analysis and debate on the dynamics that shape aesthetic and symbolic value in today’s art scene.


First Course on Collecting and Contemporary Art. Avilés, Asturias


The notion of taste, intrinsically tied to aesthetic judgments and power relations, has played a decisive role in the historical prominence of artists and artworks. However, contemporary art—marked by its breaking of conventions, diversity of media and techniques, and critical stance toward traditional canons—raises fundamental questions about the continued relevance of this concept.

This course will explore how the decisions made by key players in the art system—institutions, private collections, galleries, curators, and artists—continually redefine a field of taste shaped by aesthetic, symbolic, cultural, social, and political logics.


"¿But does it exist, and what is the prevailing taste of our time—so seemingly confused, fragmented, indecipherable?" - Omar Calabrese, The Neo-Baroque Era.


The academic program, directed by José Luis Guijarro Alonso, Director of the Master’s in Art Market and Related Business Management at Nebrija University, and Pablo Álvarez de Toledo, Head of the Department of Arts at Nebrija University and the Nebrija Institute of Arts and Humanities, will bring together a distinguished group of national experts—including collectors, critics, curators, gallery owners, and artists—whose contributions will address key issues in shaping aesthetic, symbolic, and market value in today’s art world.


PROGRAM

MONDAY, JULY 7

9:30 AM Registration.

10:00 AM Course Opening Nebrija University Avilés City Council Presented by Rosario López Meras – President of the Association of Contemporary Art Collectors, 9915, and Adrián Piera – President of the ICA, Institute of Contemporary Art.

10:30 AM Course Presentation By José Luis Guijarro Alonso – Art Historian and Anthropologist, Researcher, and Director of the Master’s in Art Market and Related Business Management at Nebrija University.

11:00 AM Coffee Break.

11:30 AM Panel Discussion The Taste of Private Collecting as a Prelude to History. Speakers: Candela Álvarez Soldevilla – Entrepreneur and Collector; Javier Quilis – INELCOM Collection; José Miguel Vegas Valle – Collector. Moderator: Luis Feás – Critic and Curator.

1:00 PM Lunch Break.

3:30 PM Individual Lecture On Good Taste in Contemporary Art. Speaker: Marisol Salanova – Curator and Art Critic, Director of Arteinformado.

4:45 PM Panel Discussion The Influence of Galleries in Shaping Contemporary Taste. Speakers: Elba Benítez – Gallerist; Ricardo Pernas – Gallerist (Arniches 26); Aurora Vigil-Escalera – Gallerist. Moderator: Rafael Martín – Coleccion@casamer.

6:00 PM End of Day.

6:30 PM Activity and Cocktail Visit to the Exhibition Asturian Artists in the Pérez Simón Collection – Avilés.

TUESDAY, JULY 8

10:00 AM Individual Lecture Contemporary (Bad) Taste: Kitsch, Camp, and Tacky. Speaker: Julio Pérez Manzanares – Autonomous University of Madrid.

11:00 AM Coffee Break.

11:30 AM Panel Discussion Institutions and the Formation of Contemporary Taste. Speakers: Virginia López – Artist, Founder of PACA_Proyectos Artísticos Casa Antonino; Julieta de Haro – Artistic Director of CentroCentro; Carlos Urroz – Director of Institutional Relations, Museo Nacional Centro de Arte Reina Sofía. Moderator: Laura Gutiérrez – Director, School of Art of Oviedo.

1:00 PM Lunch Break.

3:30 PM Panel Discussion Beyond the Eye: The Taste for Ethical, Ecological, Social, or Political Concerns in Contemporary Art. Speakers: Semíramis González – Independent Curator; Eugenio Ampudia – Artist; Claudia Rodríguez-Ponga – Independent Curator. Moderator: Bárbara Mur Borrás – PhD in Fine Arts.

5:00 PM End of Day.

5:30 PM Activity Visit to the Studiolo Exhibition – Candela Álvarez Soldevilla Collection.

WEDNESDAY, JULY 9

9:30 AM Meeting with Asturian Artists Speakers: María Castellanos – Artist; Avelino Sala – Artist; Consuelo Vallina – Artist. Moderator: Pablo Álvarez de Toledo – Nebrija University.

11:00 AM Activity Visit to the Niemeyer Center – Avilés.

Course Closing Ceremony.





This course is designed for art professionals, collectors, researchers, and students seeking an in-depth analysis of the dynamics that shape taste and collecting practices in contemporary art. Adopting a critical and multidisciplinary perspective, it provides a unique opportunity to rigorously examine the aesthetic, symbolic, and structural factors that underpin the legitimization of contemporary art.