XTRart web pioneer in the communication of art and Spanish culture abroad and main media-partner of Art Madrid'16 has called the XTRart Award for Best Gallery in order to value the work of the gallerist, his involvement in defending artistic project, their commitment and understanding of the works and artists it represents and, ultimately, also their good taste and knowledge of the art market and art fairs.

XTRart web pioneer in the communication of art and Spanish culture abroad and main media-partner of Art Madrid'16 has called the XTRart Award for Best Gallery in order to value the work of the gallerist, his involvement in defending artistic project, their commitment and understanding of the works and artists it represents and, ultimately, also their good taste and knowledge of the art market and art fairs.

The Award for Best Gallery consists of an advertising campaign, communication and dissemination of the gallery and its contents (exhibitions, presentations, artists, ...) in all XTRart media (web, newsletters, bulletins XTRart, etc) for a year, valued at 7,000 euros. XTRart publishes a distinctive label that serves as a visible symbol at the fair.

XTRart has more than 50,000 subscribers of which 65% are Spanish and the rest are divided in 20% in Latin America, 5% in US and 10% in Europe. The platform makes over 400,000 monthly shipments through two weekly information bulletins and its website receives about 50,000 monthly visits. Their actions are completed on social networks, with more than 16,000 followers on FB and a network of 6,500 Twitter followers.

To judge the best booth of Art Madrid'16, XTRart will consider:

1- Artists and works presented. Relationship (harmony) between them.

2- Design of the booth. Public presentation (lighting, explanatory texts, prices, etc).

3- How the proposal relates with the general space?

4- Harmony with the general approach of the Fair.

The proposal's galleries will be assessed by a jury composed by the director of XTRart, Alma Ramas, and an independent curator and art critic whose names will be revealed later.