Art Madrid'24 – A TRIBUTE TO THE DESERTED SPAIN

We embark on a journey that crosses our country from end to end, which crosses the capital as an obligatory step, as one who threads the needle and tight its ends towards the corners of our territory to die to the sea. From the coast to the nerve centre of this vast space we travel asphalt and dirt ways, paths transformed into roads that attest to the passage of time and the evolution of our history. We pass through villages that were once the cradle of the great events of a common story. We recognise the names of places we study as essential enclaves of our legacy. Others arouse rather surprise and perplexity, curious, strange and bombastic, but already devoid of a genuine sense as a population.

José Manuel Navia, La Alcarria de Cuenca, parada coche de línea en Olmedilla de Eliz, “Alma tierra”, 2019

The desolate places of a progressive and unstoppable rural exodus resist oblivion thanks to road signs and an isolated tavern that remains open to quench the thirst of the traveller. The kilometres and the time surrender to our passage and throughout the route we see a bitter reality: the depopulation affects today 80% of the territory, while the big cities attract more and more people and concentrate 80% of the entire population. The image has certain similarities with the metaphor of "The Nothing" of The Neverending Story, where the emptiness was invading the kingdom of Fantasy because children did not read or let their imagination fly, which is what feeds the stories of the fairytales. In real life, these same stories are lost in the domains of oblivion, confined in a past that seems remote and obsolete, subjugated to the impositions of progress and urban life.

José Manuel Navia, Angelines en Susín, Sobrepuerto (Huesca), “Alma tierra”, 2019

However, it should be borne in mind that the place we are in today is in debt with our villages. The evolution of events cannot be explained without a shared history marked by milestones that have taken place throughout our land. We also face a serious social problem that must respond to the need to reconquer our spaces, preserve our traditional culture and take advantage of the resources that our land offers.

With the desire to value this immense wealth, unknown and helpless, Acción Cultural Española AC/E has launched the Alma Tierra project. This photographic journey through the work of José Manuel Navia offers a wide panorama of landscapes, situations and environments where there is always room for feeling, nostalgia and hope for the future.

José Manuel Navia, Belén, ganadera del valle del Corneja (Ávila), “Alma tierra”, 2019

“These villages died so that we can live and from their misfortune comes our luck. The rich manage differently, the poor are always guilty." Luis Mateo Díez, “El espíritu del páramo”, 1996.

The project brings together a total of 158 works, gathered in a book with texts by Julio Llamazares, who explains that the initiative is "an elegy, a plea against the marginalisation of some Spaniards by the rest and a call to reflection." An exhibition in the Diputación de Huesca collects a selection of photographs and gives us some of the most poetic images of interior Spain.

 

If you are a contemporary art gallery and would like to be part of Art Madrid'25, you can now apply to participate!

The 20th edition of Art Madrid will take place from 5 to 9 March 2025 in the Galería de Cristal del Palacio de Cibeles. This privileged location, good communications and the quality of the project have always been guarantees of success for an event that reaches 20,000 visitors in each edition.

Art Madrid has been held during the capital's Art Week for the last twenty years, consolidating itself as an interdisciplinary fair of new artistic trends, in which nearly 40 national and international galleries participate, working with painting, sculpture, graphics, photography, installation and digital art of recent production.

Partial view of Art Madrid'24. Contemporary Art Fair. 19th edition, 2024

Art Madrid carries out a series of programs designed by curators, consultants and cultural experts with the fundamental objective of encouraging collecting, promoting cultural dialogue and making the most recent trends in art accessible to the general public. These initiatives are always focused on the constant improvement of the visitor's experience at our event, always seeking to enrich their interaction with contemporary art.

Partial view of Art Madrid'24. Contemporary Art Fair. 19th edition, 2024

PROGRAMS

Gallery Program

Art Madrid's Gallery Program is the heart of the fair. In each edition of Art Madrid, the program consists of around 40 national and international exhibitors.

Parallel Activities Program

The Parallel Program of Art Madrid'25 will have as its main axis the concept of the Territory City. The public space, the city and the territory will serve as a link to the artistic practices that take place in the "imagined spaces" and revitalize the cultural geography of Madrid.

Collecting Program

Art Madrid offers a specialized consulting service for galleries and the public interested in acquiring works of art.

Support Program for New Entries

Through a specific communication package, new entries to the fair will be presented and given special visibility.

Activities

The program will include a series of activities that will take place throughout the month of February and during Madrid Art Week at the Galería de Cristal del Palacio de Cibeles. Likewise, the parallel program will maintain the 2nd edition of the Open Booth, the Performance Cycle, Lecturas: Curated Walktrhoughs by Art Madrid, and the Interviews Section curated by Art Madrid.

Partial view of Art Madrid'24. Contemporary Art Fair. 19th edition, 2024

AWARDS

Best Booth Award

Award that will be articulated around the gallery with the best booth set up at the fair.

New Entry Award

Award will be given to the newly incorporated gallery with the best booth setup and exhibition proposal at the fair.

Emerging Artist Award

Our sponsors, as part of their line of action to promote contemporary art, will offer a prize to one of the revelation artists participating in the fair.

Partial view of Art Madrid'24. Contemporary Art Fair. 19th edition, 2024

Our support for art and culture extends throughout the year and responds to a global vision in which constancy and commitment to the galleries are essential to achieve our objectives of disseminating contemporary art within and beyond our borders; to create new audiences and interest in art and culture in all sectors of society; to strengthen and promote artists, especially young talent; to value art and culture as essential elements of social development; and to create spaces for cultural visibility and communication that are accessible, open and dynamic.



Relevant information

Applications for the 20th edition of Art Madrid'25 can be sent to the following e-mail address: info@art-madrid.com until October 7, 2024