Art Madrid'26 – ART AND ARTIFICIAL INTELLIGENCE: WHAT IS THE FUTURE OF CONTEMPORARY CREATION?

In August 2018 for the first time (and for a price never thought) Christie's auctioned a work made by artificial intelligence. Since then, the news around this technological side of art has only increased and the headlines conquer the covers of specialised media in the sector.

Pierre Fautrel, from the collective Obvious, “Edmond de Bellamy”, portrait made by AI, 2018 (image from Christie's)

The main difficulty that arises in this regard, and for which many detractors of the application of technological advances to the art world maintain their criticism, is the questioning of true creativity as an exclusively human skill. While innovations and the use of technology in other sectors are welcome, to enlarge the possibilities of expansion and research, the same does not apply to the art world. Admitting that a work made by artificial intelligence can compete in the market with other pieces made by artists puts into question the very concept of art and its intellectual and aesthetic appreciation as a genuinely human skill.

Mario Klingemann, "Memories of Passersby I", installation of the artwork sold at Sotheby's (image from La Vanguardia)

However, we must approach this question with the curiosity of an intrepid researcher, willing to break moulds. Thus, the creativity gets rid off that kind of mysticism that surrounds it and is analysed as a quality that can be translated into predictive algorithms and simulation patterns with an eminently scientific approach. In this context, we begin to speak of "computational creativity" to refer to the study of software behaviour whose performance and results can be considered creative. The possibilities are almost endless, and in recent times, the development of computer creativity software has grown exponentially.

But what is creativity? Can one determine when something is creative and when not? Back in the 50s, the Turing method developed to analyse the value of the objects produced by its software was extended. According to this method, if in a set of objects, some of which were made by a computer and others by a person, people could not distinguish one object from another, then the software worked correctly. This parameter, however, cannot be applied in the same way to creativity, because people do not value here the result obtained but the value of the work based on whether it has been created genuinely by a person or by a computer.

Jake Elwes, "CUSP", frame, 2019 (image from www.zabludowiczcollection.com)

Also keep in mind that even when we talk about computer creativity, we cannot ignore the part of human intervention in software programming. The research and applied knowledge that lead to writing that code is the result of a very personal intellectual work that also involves an in-depth analysis of the phases of the process itself. And this is where one of the main difficulties lies, because how and when does a creative idea arise? For now, it has become clear that these programs work with an initial phase of learning based on the detection of patterns, as is common in music or painting. Then, once the patterns are learned, they are applied to newly created work. But the mystery remains the same: what happens when there are no such patterns? How do ideas and creative thoughts arise in our mind? Difficult solution.

But it seems clear that artificial intelligence has come to stay and that we will have to deal with the multitude of matters that stem from this new reality: who is now the author of the work? How are intellectual property rights transmitted, if any? And many other issues.

ADA - Art Law Association and the Telefónica Foundation have organised an event on "Art and Artificial Intelligence", with the help of expert speakers, to open the debate around the challenges that new technologies pose in the art market of the 21st century. Thursday, June 5th at 7:00 p.m.

 


ABIERTO INFINITO.LO QUE EL CUERPO RECUERDA. CICLO DE PERFORMANCE X ART MADRID'26


Art Madrid, committed to creating a discursive platform for artists working within the field of performance and action art, presents Abierto Infinito: lo que el cuerpo recuerda, a proposal inspired by Erving Goffman’s ideas in The Presentation of Self in Everyday Life (Amorrortu Editores, Buenos Aires, 1997).

The project unfolds within a theoretical framework that directly engages with these premises, conceiving social interaction as a stage of carefully modulated performances designed to influence others’ perceptions. Goffman argues that individuals deploy both verbal and involuntary expressions to guide the interpretation of their behavior, sustaining roles and façades that define the situation for those who observe.

The body — the first territory of all representation — precedes both word and learned gesture. Human experience, conscious and unconscious alike, is inscribed within it. Abierto Infinito: lo que el cuerpo recuerda departs from this premise: representation inhabits existence itself, and life, understood as a succession of representations, transforms the body into a space of constant negotiation over who we are. In this passage, boundaries blur; the individual opens toward the collective, and the ephemeral acquires symbolic dimension. By inhabiting this interstice, performance simultaneously reveals the fragility of identity and the strength that emerges from encounter with others.


PERFORMANCE: TRAYECTORIA. BY AMANDA GATTI

March 6 | 7:00 PM. Galería de Cristal of the Palacio de Cibeles.


Amanda Gatti. Escaparate. 2023. DT-Espacio. Photograph by Pedro Mendes.


The proposal expands Amanda Gatti’s research initiated in La Plasti Ciudad del Cuerpo — an ongoing series of performance and installation presented since 2023 in spaces such as Fundación Antonio Pérez, Galería Nueva, CRUCE, and the Acción Spring(t)/UCM Congress — where she explores the relationship between her body and objects found in urban space. There, body and materials are articulated through a constant negotiation between functionality, weight, and support, generating temporary architectural compositions.

In Trayectoria, this research shifts toward the act of dragging: a gesture that makes visible the friction between body, objects, and space. The corridor ceases to be a neutrality to be crossed and becomes an operative intermediate zone, where form and content — veil and what is veiled, as Walter Benjamin points out — become confused. The space, saturated with objects turned into a mobile chain, clears and remakes itself with each step. Clearing, for Benjamin, is already an experience of space: each advance sustains this unfinished separation, always oriented toward a destination that may never be reached.


La Plasti Ciudad del Cuerpo #3. Amanda Gatti. Performance documentation. CRUCE 2054 exhibition, Galería CRUCE. Photograph by Pedro Mendes.


Displacement is not limited to material friction: it also becomes a symbolic inscription of that which every life trajectory drags along. The objects — remnants of past uses — function as metaphors for what remains attached to the body even when it no longer serves any function. The performance makes visible the condition of moving forward while carrying heterogeneous weights: material, affective, social. Thus, the gesture of walking linked to these objects turns the route into a writing in motion, where each step simultaneously activates a physical transit and a vital transit. Trayectoria proposes that every life is also a dragging: a continuous recomposing from what we insist on carrying with us.

The action operates objects as verbs: to push, to tense, to trip, to pull. From it emerges an operativity that involves the entire body and exceeds the visual. The image ceases to be representation and becomes gesture: a gesture that founds new spatial forms, that overflows, that produces an ephemeral mode of reappropriation of the corridor.

The trajectory thus becomes an affective map inscribed in the body, a way of merging with the environment by putting past and future, durability and wear, utility and obsolescence into friction. The action returns to public space what was taken from it, but now stripped of function: freed from meaning, freed from commodification, freed to be imagined otherwise.


ABOUT AMANDA GATTI

Amanda Gatti (1996, Porto Alegre, Brazil) is an artist and researcher whose practice unfolds across performance, video, photography, and installation. She explores the intersections of body, object, and space, investigating how we occupy — and are occupied by — the spaces around us. Drawing from experiences of displacement and the observation of domestic and urban environments, her work conceives the body as mediator and archive, transforming found objects, spatial arrangements, and everyday gestures into ephemeral architectures and relational situations.

She studied the Master’s in Scenic Practice and Visual Culture at Museo Reina Sofía/UCLM (Spain, 2023) and the Bachelor’s degree in Audiovisual Production at PUCRS (Brazil, 2018), where she received scholarships such as the Santander Universities grant. In Spain, her work has been presented in institutions and contexts such as Museo Reina Sofía, Fundación Antonio Pérez, Galería Nueva, CRUCE, and Teatro Pradillo, as well as in exhibitions and festivals in Brazil, Germany, Ireland, the United Kingdom, and the United States. She currently resides in Madrid, with secondary bases in Brazil and the United Kingdom.