Several uprisings, protests and public initiatives demanding real equality between women and men in our society have given way to the so-called "Fourth Wave" of the feminist movement. We are starring in a historical period that defends that women's rights must be once again on the social and political agenda to settle a debt still pending on the much-needed parity. And in this context, the proposals that want to redeem the historical void that many women have suffered are of vital importance.

Varvara Fedorovna Stepanova, “Jugadores de billar”, 1920, © VEGAP, Madrid (photo via museothyssen.org)

To some extent, this effort to highlight the different professional roles that many women have developed throughout history constitutes a titanic effort. We must keep in mind that this forgetting is not only due to a tendency to relegate them following the dictates of the dominant patriarchal thought, but also to a factual reality, such as the lack of women who could make their way into each historical stage and stand out in their field in adverse circumstances for this. Without a doubt, there would have been many more examples with a propitious context. Let us think that the world population is divided equally between both genders. Seen this way, throughout these centuries, our collective knowledge, our progress and the evolution of our own history has been deprived of the contributions that come from half of society.

As we said, we live in a stage in which projects rediscovering relevant female characters in their respective specialities are in full swing. The objective of these initiatives is not, of course, to change the past, but to open new paths towards the future. The questioning of our location on this path through equality is a reflection of a global society that has matured and that dares to take giant steps in this direction. Self-criticism and the will to amend imply a prior exercise of reflection and analysis. Thus, extolling the work of women who were pioneers in their field shows that history has not always been as they have told us, but, above all, it provides models and examples that can inspire the women (and society) of the future to face their personal and professional development with the certainty that they will not have obstacles because they are women.

Viera Sparza (Mª Dolores Esparza Pérez de Petinto), Virginia, 1956, (photo vía museo.abc.es)

Large institutions also add to this trend. The Prado Museum will open next October 22nd one of the most anticipated exhibitions of the year dedicated to two great women of painting who practically went unnoticed for the history of art. Sofonisba Anguissola (ca. 1535-1625) and Lavinia Fontana (1552-1614) were two outstanding artists who were able to devote themselves completely to their passion despite living in an adverse environment that prioritised male work. This exhibition brings together for the first time 60 works by these two authors and will be a unique opportunity to get to know their legacy. Although the relevance they reached in their time, even in life, was blurred over the years, in recent times a huge interest in their work has aroused, both for researchers, scholars and experts and for the general public. And this is because these creators broke moulds, dismantled stereotypes and questioned some of the maxims long defended by the society of that time about the lower quality of female work in artistic disciplines.

For its part, the ABC Museum of Illustration closed last month its exhibition "Dibujantas", which brought to light the work of 40 women illustrators who collaborated in publications since the end of the s. XIX that, however, remained anonymous on numerous occasions. The Thyssen-Bornemisza Museum also contributed to this line with an exhibition dedicated to women of the Russian avant-garde, under the title "Pioneers", which took place from March to June of this year.

Sofonisba Anguissola, “Isabel de Valois sosteniendo un retrato de Felipe II”, 1561 - 1565 (foto vía museodelprado.es)

These proposals fulfil an exemplary and pedagogical mission, with a discourse for equality developed from the position of influence that many of these institutions have, serving as a model for many others. Without a doubt, we are on the right path, walking towards a balance in all areas of society, and this not only applies to art but to any other sector of activity.

Art Madrid’26 presents One Shot Collectors, a program sponsored by One Shot Hotels that returns to the fair -now in its sixth edition- with the goal of making contemporary art collecting more accessible and encouraging new and established collectors alike. The initiative is designed to support both art professionals and new audiences interested in starting or strengthening a collection by providing tools, knowledge, and specialized guidance.

One Shot Collectors promotes an informed and approachable way of acquiring artworks, understanding collecting as a process that requires discernment, context, and time. The program serves as a bridge between the public and the artworks presented at the fair, fostering a confident and well-informed relationship with the art market.

The program is directed by Ana Suárez Gisbert, an art advisor with extensive experience in the art market. Her background includes artwork valuation and appraisal, as well as personalized advisory services throughout the acquisition process, helping participants identify works that align with their interests, budget, and goals. Her approach combines technical rigor with a strong commitment to best practices and sustainability within the art ecosystem.

Art collecting goes beyond the purchase of a single work. It involves an intellectual, aesthetic, and personal journey that connects collectors with the artist’s context, discourse, and creative process. Building a collection means developing a personal point of view, making informed decisions, and allowing the collection to evolve coherently over time, guided by enjoyment and confidence in one’s own taste.

So how do we decide where to focus and how to move forward? Where do we begin? How does one purchase connect to the next? A successful acquisition comes from following personal interests, learning to recognize what truly resonates with us, and staying informed before and throughout the process.

During Art Madrid’26, One Shot Collectors offered a personalized advisory service tailored to different profiles: established collectors, individuals acquiring their first artwork, and companies interested in developing collections aligned with their values and brand identity. The program adapts to a wide range of needs and offers customized tours of the fair based on aesthetic, conceptual, and budget considerations.

Our Art Advisor prepares a curated selection of artworks according to each buyer’s criteria and provides support throughout the negotiation process, offering a professional and strategic perspective. In this way, collecting becomes an informed, coherent, and rewarding experience.

Beginning a collection may stem from a desire for knowledge and aesthetic, social, economic, or even corporate exploration. At Art Madrid, we encourage collecting among individuals and companies interested in patronage and investment. This initiative is aimed at both professionals and contemporary art enthusiasts who wish to start or continue building a collection. Art Madrid presents a wide variety of works across disciplines such as photography, painting, sculpture, and installation, spanning a broad range of price points.

Whether you are an experienced collector, a first-time buyer, or a company seeking to express its values through art, the One Shot Collectors program offers a comprehensive experience.

ABOUT ONE SHOT HOTELS. SPONSOR OF ART MADRID

One Shot Hotels is a collection of 14 boutique hotels set in some of the most desirable locations in Madrid, Barcelona, Valencia, Seville, San Sebastián, and Porto. In 2026, the brand will expand its presence with new openings in three additional destinations: Ibiza, Lisbon, and Bilbao. Each property embodies a strong commitment to design, creativity, and aesthetics, seamlessly weaving art and culture into every space.

More than places to stay, One Shot Hotels are destinations with soul. Every interior reflects artistic sensitivity and an uncompromising attention to detail, offering guests a memorable experience where comfort, style, and culture coexist effortlessly. A spirit of closeness, innovation, and a deep passion for the arts defines the brand’s identity and shapes the way it connects people with the creative essence of each city it inhabits.

Through initiatives such as One Shot Collectors, the hotel group brings art and culture closer to both guests and visitors, fostering meaningful connections between its hotel spaces and the creative pulse of each destination.

ABOUT ANA SUÁREZ GISBERT. PROGRAM ART ADVISOR

Ana Suárez Gisbert holds a law degree from Complutense University of Madrid, with a specialization in international law and the international trade of artworks. She is a certified art and antiques appraiser and court-appointed expert through Antonio de Nebrija University, and a partner at the art appraisal firm Art Value Project.

She has carried out appraisal work for major collections and insurance companies and has represented leading international publications in the fields of art and design, including Frieze, Frieze Masters, and Gagosian. She currently combines her work at the appraisal firm with an art and sustainability project for private companies and municipal institutions

The advisory service is part of Art Madrid’26 One Shot Collectors Program and is completely free for participants who register in advance. To receive personalized advice, please request more information at vip@art-madrid.com or register using the following form: