Art Madrid'26 – Art Madrid consolidates: 20.000 visitors, sales for about 5 mill. euros

Some 20,000 visitors, among which are major collectors and art professionals and sales estimated at 5 million euros, confirm the consolidation of Art Madrid in our country. This 10th anniversary edition has been a resounding success for all participating galleries and an attractive alternative for fans and collectors of art.

A tenth anniversary deserved a celebration of height and so it has been!... The contemporary art fair Art Madrid has closed its tenth edition with about 20,000 visitors since opening on Wednesday 25 February to Sunday 1 March, and with great sales, becoming the second largest art fair in Spain after ARCO. In addition, the activities of the Parallel Program, developed throughout February in collaboration with Fundación FiArt, Círculo de Bellas Artes, PLOM GALLERY and One Shot Hotels, have had more than 2,000 participants to its various proposals .

It seems that the art market in our country recovers itself and Art Madrid has been a reflection of this renewed optimism and incipient growth. Their sales figures, estimated at about 5 million euros, demonstrate this fact... with pieces by artists such as Pablo Palazuelo, Diego Canogar, Xavier Mascaro, Chillida, Niki de Saint Phalle, Fernando Botero, Carmen Otero, Asian artista as Lai Wei-Yu or Liu Guanguyn, photographer Leticia Felgueroso, Lopez Davis, Marcos Tamargo, Le Parc, Rubén Martín de Lucas or the very young Alejandra Sampedro, all with very different profiles and ages.

SPECIAL PUBLIC AND GOOD ORGANIZATION
 
Among its visitors, Art Madrid'15 has warned increased presence of specialized public and willing to purchase art works, and has received Important collectors as Masaveu Foundation, which acquired several pieces, among which are paintings by Rafa Macarrón and photos by Rocio Verdejo and Xurxo Gómez Chao, and Lluis&Carmen Bassat Foundation who acquired the five photographs of the Coca-Cola series by Miguel Angel Moreno Carretero.
 
The number of visitors and its quality are two of the factors that highlight the participating galleries. In the words of Susanne Obert, of the Schmalfuss Gallery in Berlin, "we have reinforced contacts from past years and have established relationships with new collectors and customers." F. Xavier Gasulla and Rosa Mª Ferrer, of El Quatre (Barcelona), confirm that "after very difficult years in terms of sales, this year it seems that things start to shift. [...] The optimism was in the air in a way that suggests a substantial improvement over previous editions ".
 
To Elizabeth Lazaro, director of Art Deal Project, her first year at the fair within ONE PROJECT has been "very positive" because "a show is much more than renting spaces and Art Madrid is very clear about that. It has been a very important event for collectors and buyers". Fidel Balaguer, Balaguer Gallery (Barcelona), which also premiered this year suggests that "good organization is working and not noticeable, and has passed this, the artistic proposals have been up and for us has been a fantastic opportunity to publicize the work of Alejandra Atares ".
 
The Sevillian Patricia Acal, director of the eponymous gallery, highlights good reactions from customers, "rave reviews related to artistic proposals and an excellent selection of galleries". "It met our goals," says gallery owner Arancha Osoro, "we believe it is very important in these times of confusion, where everything has to be flashy, an extensive and serious view of art market, which fit established artists (contemporary) and a commitment to young talent".
 
A careful selection of galleries and artists, good organization and influx of specialized public and international collectors, are key and objectives that Art Madrid will continue working with.

 

The 22nd edition of Art Madrid opens its application period. From 3 to 7 March 2027, the Galería de Cristal del Palacio de Cibeles will once again become the meeting point for national and international contemporary art. Galleries interested in taking part can submit their application until 20 October 2026.



Art Madrid'26 - 21st Contemporary Art Fair. Aerial view.

The Art Madrid contemporary art fair

Art Madrid takes place each year as part of Madrid Art Week, the moment in the Spanish art calendar with the highest concentration of collectors, institutions and specialist press. With 22 years of history, the fair brings together national and international galleries with a programme focused on recently produced contemporary work.


Located at the Galería de Cristal del Palacio de Cibeles, in the cultural heart of the city and steps away from the Triángulo del Arte and the Paseo del Prado, Art Madrid offers participating galleries a distinctive and recognisable setting within the Spanish art fair landscape.


Art Madrid'26 - 21st Contemporary Art Fair. Entrance.

Art Madrid'26 in figures

The previous edition closed with 35 galleries from 7 countries (Spain, Portugal, France, Denmark, Taiwan, South Korea and Cuba), over 200 artists and around 20,000 visitors. 35% of the audience were new collectors, with an age range between 35 and 60 and a gender split of 55% women and 45% men.


The fair welcomed representatives from more than 30 foundations, museums and collections, including Fundación Mapfre, Fundación BBVA, Fundación Telefónica, Fundación Banco Santander, Fundación Bertelsmann, Fundación María Cristina Masaveu Peterson, Fundación Carmen y Lluís Bassat, Fundación Studiolo, Fundació Lluís Coromina, IVAM, MARCO, CAAM, MEIAC and the Museo del Romanticismo. Delegations from Madrid City Council, the Community of Madrid, the Ministry of Culture and ambassadors from several countries also attended.


Art Madrid'26 - 21st Contemporary Art Fair. Fundación Studiolo Acquisition Award.

PROGRAMMES

GALLERIES PROGRAMME

In each edition, Art Madrid brings together a carefully curated selection of around 35 national and international galleries with proposals focused on recently produced contemporary work.


ONE SHOT COLLECTORS PROGRAMME

Sponsored by One Shot Hotels and led by Ana Suárez Gisbert (art advisor specialising in international law and the art trade, art appraiser and court expert), the Collectors Programme connects new and experienced buyers with the participating works and galleries through a personalised advisory service throughout the five days of the fair.


For galleries, it operates as an additional channel for engaging active buyers, running in parallel to their own commercial activity.


PATRONAGE PROGRAMME

Art Madrid partners with institutions, collectors and private companies to directly support artists and galleries through awards and acquisitions. At the 2026 edition:


  • One Shot Hotels Breakthrough Artist Award (€1,000): Joost Vandebrug · KANT Gallery (Copenhagen–Palma)
  • Cervezas Alhambra Emerging Artist Award (€1,000): Iyán Castaño · Galería Arancha Osoro (Oviedo)
  • Colección Studiolo Acquisition: Roger Sanguino · DDR Art Gallery (Madrid)
  • Colección E2IN2 Acquisition: Albert Bonet · Inéditad Gallery (Barcelona)
  • Devesa Law Acquisition: Kim Han Ki · Banditrazos Gallery (Seoul)
  • Colección dn2 Acquisition: Iván Baizán · Galería Arancha Osoro (Oviedo)

Art Madrid'26 - 21st Contemporary Art Fair. Devesa Law Acquisition Award.


PARALLEL PROGRAMME AND ON-SITE ACTIVITIES

Throughout February, Art Madrid runs a Parallel Programme of series, talks and projects that extend the dialogue beyond the fair venue.


During the five days of the fair, alongside the galleries' exhibition programme, on-site activities include the Open Booth, the Performance Series and Readings: Curated Tours.


Art Madrid'26 - 21st Contemporary Art Fair. View of Daniel Barrio's Open Booth.


Communication and reach

The Art Madrid'26 communications campaign reached 17 million people across online and offline media: print press, radio, exclusive catalogue, web, newsletter, social media and virtual 360° tour. Coverage included general and specialist national and international media, with appearances on RTVE, TeleMadrid, Onda Madrid, Onda Cero, COPE, El Mundo, ABC, Vogue, TimeOut and Elle, among others.


All participating galleries and artists feature on the Art Madrid website during and after the fair, with their own profile, images of works and contact details.


Art Madrid'26 - 21st Contemporary Art Fair. Aerial view.


KEY INFORMATION:

Galleries interested in taking part in the 22nd edition of Art Madrid can submit their application through the online registration form available on the website until 20 October 2026.



For any queries, please write to info@art-madrid.com or call +34 91 535 87 11.