Art Madrid'23 – Art Madrid consolidates: 20.000 visitors, sales for about 5 mill. euros

Some 20,000 visitors, among which are major collectors and art professionals and sales estimated at 5 million euros, confirm the consolidation of Art Madrid in our country. This 10th anniversary edition has been a resounding success for all participating galleries and an attractive alternative for fans and collectors of art.

A tenth anniversary deserved a celebration of height and so it has been!... The contemporary art fair Art Madrid has closed its tenth edition with about 20,000 visitors since opening on Wednesday 25 February to Sunday 1 March, and with great sales, becoming the second largest art fair in Spain after ARCO. In addition, the activities of the Parallel Program, developed throughout February in collaboration with Fundación FiArt, Círculo de Bellas Artes, PLOM GALLERY and One Shot Hotels, have had more than 2,000 participants to its various proposals .

It seems that the art market in our country recovers itself and Art Madrid has been a reflection of this renewed optimism and incipient growth. Their sales figures, estimated at about 5 million euros, demonstrate this fact... with pieces by artists such as Pablo Palazuelo, Diego Canogar, Xavier Mascaro, Chillida, Niki de Saint Phalle, Fernando Botero, Carmen Otero, Asian artista as Lai Wei-Yu or Liu Guanguyn, photographer Leticia Felgueroso, Lopez Davis, Marcos Tamargo, Le Parc, Rubén Martín de Lucas or the very young Alejandra Sampedro, all with very different profiles and ages.

SPECIAL PUBLIC AND GOOD ORGANIZATION
 
Among its visitors, Art Madrid'15 has warned increased presence of specialized public and willing to purchase art works, and has received Important collectors as Masaveu Foundation, which acquired several pieces, among which are paintings by Rafa Macarrón and photos by Rocio Verdejo and Xurxo Gómez Chao, and Lluis&Carmen Bassat Foundation who acquired the five photographs of the Coca-Cola series by Miguel Angel Moreno Carretero.
 
The number of visitors and its quality are two of the factors that highlight the participating galleries. In the words of Susanne Obert, of the Schmalfuss Gallery in Berlin, "we have reinforced contacts from past years and have established relationships with new collectors and customers." F. Xavier Gasulla and Rosa Mª Ferrer, of El Quatre (Barcelona), confirm that "after very difficult years in terms of sales, this year it seems that things start to shift. [...] The optimism was in the air in a way that suggests a substantial improvement over previous editions ".
 
To Elizabeth Lazaro, director of Art Deal Project, her first year at the fair within ONE PROJECT has been "very positive" because "a show is much more than renting spaces and Art Madrid is very clear about that. It has been a very important event for collectors and buyers". Fidel Balaguer, Balaguer Gallery (Barcelona), which also premiered this year suggests that "good organization is working and not noticeable, and has passed this, the artistic proposals have been up and for us has been a fantastic opportunity to publicize the work of Alejandra Atares ".
 
The Sevillian Patricia Acal, director of the eponymous gallery, highlights good reactions from customers, "rave reviews related to artistic proposals and an excellent selection of galleries". "It met our goals," says gallery owner Arancha Osoro, "we believe it is very important in these times of confusion, where everything has to be flashy, an extensive and serious view of art market, which fit established artists (contemporary) and a commitment to young talent".
 
A careful selection of galleries and artists, good organization and influx of specialized public and international collectors, are key and objectives that Art Madrid will continue working with.

 

In the year 2020 in the heart of Barcelona a wandering gallery was born, the same one that in February 2021 would debut at Art Madrid with an exhibition proposal focused on contemporary portraits; with this subject matter it would manage to create a powerful dialogue between artwork and audience and make the seal Inéditad remain in the history of the event that contained it.

Jean Carlos Puerto. Protección. Oil and copper leaf on wood. 60 x 48. 2021. Image courtesy of the gallery.

Since that first time and until today, the wandering gallery has managed to build projects on otherness, has repositioned in the spotlight the discourses on the LGTBIQ+ collective, has consolidated a group of artists who share its principles of resilience and empathy and the best thing is that it continues to bet from the professionalism and commitment to give voice to the difference.

Claudio Petit-Laurent.. El Joven de la Perla. Oil on wood. 30 x 30 cm. 2023. Image courtesy of the gallery.

Inéditad Gallery, thanks to its founder Luis López, its collaborators and the infinite possibilities manifested in the works of the artists it represents, is a gallery that has demonstrated its capacity and courage to stimulate the sensibility of the public through art and seduce a generation that moves between the glass window and the analogical story. Inéditad is a nomadic gallery that has gathered around it a community of artists and has moved the context with exhibition projects that think about LGTBIQ+ art without prejudices.

Pepa Salas Vilar. Las marcas del arcoiris. Oil on canvas. 40 x 50 cm. 2022. Image courtesy of the gallery.

Pride and Prejudice was inaugurated. An exhibition that brings together the works of sixteen artists: Abel Carrillo, Alex Domènech, Carlos Enfedaque, Silvia Flechoso, Jamalajama, Daniel Jaén, Claudio Petit-Laurent, Jean Carlos Puerto, Fernando Romero, Pablo Rodríguez, Pepa Salas Vilar, Jack Smith, Pablo Sola, Bran Sólo, Elia Tomás and Utürüo. Painting, illustration, photography and digital art are the manifestations that bring into dialogue around fifty neatly threaded pieces, in a discursive line that discusses such a latent phenomenon as discrimination. To achieve this, the artists invited to the exhibition question themselves whether: Does discrimination exist within the LGTBIQ+ collective?

Pride and Prejudice Official Poster. Image courtesy of the gallery.

With approaches on and from the body, the proposal invites to celebrate diversity, proposes to question and self-question the prejudices and attitudes of society against the collective. Pride and Prejudice is a space for dialogue about the constructs imposed on us by society. It is also an oasis in which to deconstruct with tolerance and respect the subjectivities that sometimes prevent us from approaching the production of the participating artists, simply because "the beautiful" does not fit in an androgynous body. The subjugation of stereotypes are pressed with determination to find the beauty of diversity in other palpable facets of reality.

Pablo Sola. All men are dogs. Photography. 2014. Image courtesy of the gallery.

Throughout these three years Inéditad has stimulated the vindictive projection towards bad practices, has questioned estates around the LGTBIQ+ body and the most admirable thing, is that these capacities have resurfaced around the dialogue and the visual narrative of the stories that are told from the visual: Artworks that are people, art that is, per se, humanity. Overcome impositions and accept what is different in order to continue fighting against homophobia, biphobia, lesbophobia or transphobia and defend the equal rights that all the acronyms of the collective deserve in our community.

That's Pride and Prejudice: One creature, the happiest in the world. And maybe other projects and other people have said it - or felt it - before, but none so fairly.

Silvia Flechoso. Hola, soy maricón. Oil on canvas. 73 x 54 cm. 2023. Image courtesy of the gallery.

From June 8th until June 22nd you can visit Pride and Prejudice. Carrer de Palau núm. 4. Canal Gallery space. Barcelona.