The contemporary art scene in Madrid, like the city itself, never stops evolving. Art Madrid, now in its twentieth edition, taking place from March 5 to 9 at the Glass Gallery of the Palacio de Cibeles, not only showcases the latest artistic trends but also invites us to question how we inhabit the world.

Miska-Mohmmed. Suburbs. 2022. Courtesy of OOA Gallery.

After a year of dedicated work organizing this new edition, we find ourselves at the peak of the process: the fair is about to begin. Having overcome the most challenging stages, we are fully aware of our mission—to be the platform that connects a vast diversity of artists with the public. We want their voices to reach you, whether through our communication efforts or your visit to the fair. This year, Art Madrid brings together nearly two hundred artists from twenty-seven countries, represented by thirty-four galleries from ten nations. From Taiwan to Mexico; from Cuba to Portugal; from Italy to Brazil; from Japan to Spain—tracing a route through the Dominican Republic, Peru, Germany, South Africa, France, the United Kingdom, Colombia, Uruguay, Venezuela, Belgium, Poland, the Congo, the Netherlands, Morocco, Argentina, Slovakia, Sudan, Austria, and Serbia. The wealth and diversity we are exposed to over these five days indicate that today's maps are shifting—or changing color, as the troubadour sings in that song. We are no longer talking only about physical borders; today's maps are fluid and transitory. They represent our identity, our memory, and our human connections.

Ruddy Taveras. The Key to the treasure. 2024. Courtesy of Galería Luisa Pita.

The artists at Art Madrid, through works ranging from painting to installation, invite us to explore this uncertainty, to question ourselves, and, above all, to discover new possibilities.

Historically, maps have been tools for understanding space and locating ourselves in the world. However, today more than ever, those maps, like the territories they represent, are open to question—they have mutated, digitized, and fragmented. And as this happens, art continues to be the medium through which, paradoxically, we can find points of reference, direction, and meaning. Art Madrid, like other major events that reflect the pulse of contemporary art, is not immune to this reconfiguration.

Khalid El Bekay. Africa. Diptych. 2024. Courtesy of Galería Espiral.

In a sector that sometimes falls into inertia, we ask ourselves how to bring together so many perspectives, styles, and discourses in the same space for five days. That question leads us to a broader reflection on the geographical and ideological boundaries we inhabit today.

The thirty-four participating galleries introduce us to a universe of creators who, though diverse in technique and approach, share a common concern: the need to reinterpret the world from new perspectives. What once seemed immutable is now in constant flux. Globalization, technology, politics, and the climate crisis have altered the maps that once guided us. But in every change, there is an opportunity—a territory for creation. And that is where art comes in: as a vehicle for imagining new cartographies.

Maps, like identities, are constructions in constant evolution. Instead of marking borders, art today invites us to erase them. With more than thirty international galleries in attendance, Art Madrid reinforces its global character and its ability to transcend geography. Here, artists do not work on pre-existing maps; they reinvent them with each creation.

Francesca Poza. Emotions. 2024. Courtesy of Galería Alba Cabrera.

The works presented at the fair are not confined to a single medium. Through painting, sculpture, installation, and new technologies, artists explore how we position ourselves in a world where traditional structures are increasingly fluid. They do not seek easy answers but pose essential questions: What does it mean to belong to a territory today? How do globalization, the climate crisis, and the digital era affect us?

Art Madrid becomes a space where creators engage with the major questions of our time—from the geopolitical to the emotional. Their works are not just meant to be contemplated; they provoke, shake, and transform.

Okuda San Miguel. Born to Be an Angel. 2023. Courtesy of 3 Punts Galería.

The borders of art, like those of maps, are no longer fixed. That is the challenge the fair presents this year: to question them, expand them, and redefine the role of art in a constantly changing world.

In this reconfiguration, Art Madrid positions itself as a space where the voices of contemporary art help us redraw the map of humanity, both in its physical and emotional dimensions. Because today, true borders are not just geographical—they are also cultural, digital, and symbolic. And being an open window to that experimental exercise that is making art, is precisely the space where those borders can be subverted and even crossed.

LECTURAS. CURATED WALKTHROUGHS BY ART MADRID'26

Lecturas: Curated Walkthroughs by Art Madrid’26 is a cultural mediation initiative designed to bring audiences closer to the exhibitions presented by the participating galleries in this edition. Its aim is to transform the experience of the fair into an opportunity to reflect on the work of the artists featured, to analyze contemporary issues through their works, and to awaken new perspectives in society—thus fostering a critical and contextualized understanding of contemporary art as an instrument for cultural and social dialogue.

In this edition, art historians and cultural communicators Zuriñe Lafón and Marisol Salanova will address, from complementary approaches, diverse perspectives on contemporary creation and its impact within today’s social context.

Each thematic walkthrough will be structured around a carefully curated selection of ten works, accompanied by a solid curatorial discourse aimed at deepening their analysis, context, and significance. Beyond aesthetic contemplation, these guided visits will promote a critical understanding of contemporary art, facilitating direct dialogue between the audience and the curators, and encouraging a participatory and enriching experience.

With this third edition, Lecturas: Curated Walkthroughs x Art Madrid consolidates Art Madrid’s commitment to cultural mediation and the dissemination of contemporary art, offering an immersive proposal that expands interpretative frameworks and fosters the inclusion of new audiences within today’s artistic landscape.

CONSTRUCTIONS OF THE VISIBLE. CURATED WALKTHROUGH BY ZURIÑE LAFÓN

Constructions of the Visible proposes a journey shaped by one central idea: every image is a way of organizing the visible. Rather than understanding abstraction as a withdrawal from the world and figuration as fidelity to reality, this itinerary presents both as perceptual strategies. They are not opposing styles, but different ways of ordering experience. Each artist deploys a distinct strategy that affects our way of looking. Through framing, color, repetition, geometry, or fragmentation, the works do not merely show something; they position us within a particular mode of relating to the visible. They do not simply represent the world—they construct an experience from it.

As the viewer moves through the selection, they encounter different intensities of mediation. Some pieces begin with recognizable images—bodies, spaces, scenes—that appear to offer a direct relationship with reality. Yet as the gaze lingers, it becomes evident that this familiarity is carefully articulated. The rhythm of forms, the distribution of color, the organization of space, or the repetition of certain elements reveal that even the most seemingly transparent image is sustained by an underlying structure.

Other works, by contrast, reduce or transform figurative reference almost to the point of dissolution. Where the recognizable world appears to disappear, the constructive dimension of the image emerges forcefully. Geometry, gesture, or chromatic vibration do not function as an escape from reality, but as intensified forms of the world’s own appearance. Abstraction ceases to be perceived as distance and instead manifests as another way of sustaining reality—of making it appear under different conditions.

The walkthrough adopts a circular structure: it begins and concludes with the same work. This gesture does not seek repetition, but transformation. After passing through different works, different configurations of the visible—from the recognizable to the apparently abstract—the initial image can no longer be read as a faithful representation of reality. It is revealed as yet another construction within a broad field of perceptual possibilities. What changes is not the work itself, but our position before it. Looking ceases to be a passive act and becomes an active practice, an exercise in relation.

As Andrea Soto Calderón suggests, images do not merely reflect the world: they make it appear. From this perspective, the fair may be understood as a micro-cartography of ways of seeing, a space in which each work proposes a singular form of perceptual experience. The visible is not a stable datum or a neutral surface, but a process in constant elaboration, renewed in the encounter between artwork and viewer.

Constructions of the Visible does not propose a closed classification, but an invitation: to pause, to question appearances, and at the same time to allow oneself to be affected by the creative power of forms. In the movement between figuration and abstraction, we discover that every image is an operation—a way of ordering experience. The walkthrough invites us to assume this perceptual responsibility and to recognize that reality is not simply there: it is constructed in every act of creation.

SELECTION OF GALLERIES AND ARTISTS:

Ana Cardoso — Galeria São Mamede. Antonio Barahona — Galería María Aguilar. Leticia Feduchi — Galería Sigüenza. Joost Vandebrug — Kant Gallery. Beatriz Castela —Galería Beatriz Pereira. Fernando Mikelarena— Kur Art Gallery. Camil Giralt — Pigment Gallery. Virginia Rivas — Galería Beatriz Pereira. Miguel Piñeiro — Moret Art. Maria Svarbova — Galería BAT alberto cornejo.

ABOUT ZURIÑE LAFÓN

Zuriñe Lafón. Courtesy of the curator.

Zuriñe Lafón (1987) holds a PhD in Audiovisual Communication from the University of Navarra with the dissertation Francisco Calvo Serraller, Art Critic. Since 2015 she has devoted herself to research and teaching in Visual Culture, delivering courses such as Visual Culture, Photojournalism, Editorial Design, Foundational Texts on Photography, Digital Media Editing, and Fashion and Artistic Movements. She has taught at the University of Navarra, Universitat Internacional de Catalunya, UNIR, and the University of Montevideo. She has also worked in cultural departments of institutions such as El Correo Bilbao and the Museo Thyssen-Bornemisza in Madrid.

Through her project Atelier de imágenes, she shares research and outreach on contemporary images, creating a space dedicated to reflecting on painting, photography, and cinema. She is currently writing the book Uninhabiting the Frame, a research project on the ontology of photography through selected photographic archives of women in Spain.

“THE PREDOMINANCE OF BRILLIANT AESTHETICS”. CURATED WALKTHROUGH BY MARISOL SALANOVA

Framed by the theme “The Predominance of Brilliant Aesthetics”, this selection brings together works that understand brilliance not as superficiality, but rather as visual strategy, as contemporary seduction, as a symptom of an era that requires impact, color, polish, and perhaps at times certain excesses in order to think (itself).

This proposal, in which works of different formats and techniques coexist and are created by artists from various generations, opens a debate aimed at better understanding our present aesthetic condition—one in which the public is invited to participate.

Marisol Salanova approaches brilliant aesthetics as a tension rather than a closed solution. In the works of Urdiales and Celada, brilliance appears as an internal conflict within pictorial language; in Monge and Okuda, so different from one another, as a direct spectacularization of space and the urban imaginary; in Juncal, Rivas, and Alpuente, as a fragile balance between material and perception; and in Palito Dominguín, as an iconographic and symbolic affirmation, almost performative in nature. What particularly interests the curator and critic about this group is that brilliant aesthetics is not perceived as unified, but fragmented—at times ironic, at times ornamental, at times almost violent; elsewhere softened or symbolic. It is not an innocent brilliance: it seduces, imposes, distracts, and orders the gaze, much like the visual ecosystem in which we live today.

SELECTION OF ARTISTS AND GALLERIES:

Eduardo Urdiales — Inéditad Gallery. Arol — Est_ArtSpace. Perrilla — Est_ArtSpace. Ángel Celada — Galería BAT alberto cornejo. Antonio Ovejero — CLC Arte. Alejandro Monge — 3 Punts Galería. Okuda San Miguel — 3 Punts Galería. Steen Ipsen — Kant Gallery. Marina Puche — Galería Alba Cabrera. Marcos Juncal— Galería La Mercería. Gemma Alpuente — LAVIO. Palito Dominguín — DDR Art Gallery.

ABOUT MARISOL SALANOVA

Marisol Salanova. Foto de Bertha Delgado.

Marisol Salanova is an art critic, exhibition curator, and director of the platform Arteinformado. She is a regular contributor to ABC and Cadena Ser. She holds a degree in Philosophy and a Master’s degree in Artistic Production. She has taught at university level and has published essays such as Art Criticism Today (Akal, 2024).