Art Madrid'24 – SUNCITYBOY: THE EMPIRE OF THE EMOJI

Suncityboy. Courtesy of the artist.

ARTE & PALABRA. CONVERSATIONS WITH CARLOS DEL AMOR

It is always difficult to create one's own universe, this complication increases when this universe is populated by characters known and recognized by all, who are part of the imagination of many, inventing on what already exists is doubly difficult. Suncityboy (Tver, Russia, 1984) has invented a world inhabited by fairy tale characters and cultural icons who share a common denominator: they are formed by small balls that assemble an impossible body with an emoji face and, despite the initial strangeness, immediately evoke empathy and familiarity.

Color overflows all its scenes and we meet Alice in Wonderland (or more precisely in Suncityboy's country), Dorothy in OZ, the seven dwarfs a bit changed or even a very particular interpretation of Vermeer's "Milkmaid". But they all stop being them to enter a new life where humor, irony, acidity and a huge dose of energy renew our view on things, theoretically very seen. From Marilyn to the birth of Venus, everything is susceptible to be "rounded" and to provoke a smile in us. If we have to choose between the angry emoji or the smiley emoji, his works will make us send the smiley emoji, and that is to be appreciated.

Aliceâs Adventures in Wonderland.Tinta y témpera sobre papel.2023.

How would you define your art in one word? Or better in an emoji.

It’s joy.

What is your favorite emoji?

This smiley (the artist points towards a painting behind himself).

What are the requirements for the characters of stories or famous works that you endow with a new life? What should they suggest to you or how do they reach you?

My characters are funny, many of them want to get into my pictures. From the world of Plato's ideas, heroes go to different outdoors, but almost all of them want to get to me. They take a turn and they are waiting for me to capture them. Not all of them, of course, because I'm a very busy person. I create new meanings for the characters: they stop living in everyday life. I think they are much more interested in the spherical world than in their non-spherical world. I can say, sure, I don't force anyone. If the hero doesn't like it, I don't keep him. I respect their rights.

Svinedrengen. Gouache on paper. 2023.

Why the spherical, the round?

The sphere is a symbol of the universe. We all encounter spheres and circles in everyday life. Circles and spheres are the main form of my paintings. These are the stars in the sky, the atoms from which everything is made, and even money, the coins with which we pay took their form in the process of evolution, because everything tends towards the sphere. My task is to speak the language of spherism, to promote this knowledge to the people.

It was not for nothing that Hokusai wrote in his lost letter to Hiroshige on the road from Rome to Edo to Kyoto, "Suncityboy, if the future embodiment of world spherism, the personification of modernism through imaginism.”

The letter was stolen from his workshop because it had value for world culture.

Do we take everything too seriously?

The seriousness of our world is evidenced by the constant dispute of objects and forms in composition. We must understand that everything is much more serious than we think. There is a constant confrontation between forms. Circles have always competed with triangles for the main rights in composition. We see this in the images of ancient Egypt. Then they were joined by squares. A square character often creeps into my paintings. He tries to dispute the spherical harmony. But, to his great regret, he makes the composition more successful. You just have to look for it.

Amazons. Gouache on paper. 2023.

Drama or comedy?

The subjects of the paintings of spherical imaginism show the relationship of particles, shapes, and ideas. Characters can be both the meaning and the category of cognition. This is similar to the metamorphosis of temporary spatial transformations, when a character becomes an object and nature becomes a thing. This is the drama of the works. But at the same time, it's also comical because of this metaphor.

Roof Girls. Gouache on paper. 2023.

What role does music play in your creative process, I understand it is important.

Music is a circle of vinyl. It penetrates into all beings like neutrinos. Without music, it's difficult to achieve a good result. If you don't have a music player, you need to add something of yourself with your inner feeling.

You can imagine yourself with a large cello or saxophone. Music is the building material of creativity. In my case, these are bright-colored construction balls. Sometimes they turn into caramels.

Where is your art going (You can answer with an emoji if you wish) 😉

My art is moving into the future. It looks like a large spherical airplane. On board are my favorite heroes. I will appear as captain sometime during the flight. I walk between the isles and serve them drinks and treats. I think you can see this for yourself.

Thank you very much, Carlos. 😉



If you are a contemporary art gallery and would like to be part of Art Madrid'25, you can now apply to participate!

The 20th edition of Art Madrid will take place from 5 to 9 March 2025 in the Galería de Cristal del Palacio de Cibeles. This privileged location, good communications and the quality of the project have always been guarantees of success for an event that reaches 20,000 visitors in each edition.

Art Madrid has been held during the capital's Art Week for the last twenty years, consolidating itself as an interdisciplinary fair of new artistic trends, in which nearly 40 national and international galleries participate, working with painting, sculpture, graphics, photography, installation and digital art of recent production.

Partial view of Art Madrid'24. Contemporary Art Fair. 19th edition, 2024

Art Madrid carries out a series of programs designed by curators, consultants and cultural experts with the fundamental objective of encouraging collecting, promoting cultural dialogue and making the most recent trends in art accessible to the general public. These initiatives are always focused on the constant improvement of the visitor's experience at our event, always seeking to enrich their interaction with contemporary art.

Partial view of Art Madrid'24. Contemporary Art Fair. 19th edition, 2024

PROGRAMS

Gallery Program

Art Madrid's Gallery Program is the heart of the fair. In each edition of Art Madrid, the program consists of around 40 national and international exhibitors.

Parallel Activities Program

The Parallel Program of Art Madrid'25 will have as its main axis the concept of the Territory City. The public space, the city and the territory will serve as a link to the artistic practices that take place in the "imagined spaces" and revitalize the cultural geography of Madrid.

Collecting Program

Art Madrid offers a specialized consulting service for galleries and the public interested in acquiring works of art.

Support Program for New Entries

Through a specific communication package, new entries to the fair will be presented and given special visibility.

Activities

The program will include a series of activities that will take place throughout the month of February and during Madrid Art Week at the Galería de Cristal del Palacio de Cibeles. Likewise, the parallel program will maintain the 2nd edition of the Open Booth, the Performance Cycle, Lecturas: Curated Walktrhoughs by Art Madrid, and the Interviews Section curated by Art Madrid.

Partial view of Art Madrid'24. Contemporary Art Fair. 19th edition, 2024

AWARDS

Best Booth Award

Award that will be articulated around the gallery with the best booth set up at the fair.

New Entry Award

Award will be given to the newly incorporated gallery with the best booth setup and exhibition proposal at the fair.

Emerging Artist Award

Our sponsors, as part of their line of action to promote contemporary art, will offer a prize to one of the revelation artists participating in the fair.

Partial view of Art Madrid'24. Contemporary Art Fair. 19th edition, 2024

Our support for art and culture extends throughout the year and responds to a global vision in which constancy and commitment to the galleries are essential to achieve our objectives of disseminating contemporary art within and beyond our borders; to create new audiences and interest in art and culture in all sectors of society; to strengthen and promote artists, especially young talent; to value art and culture as essential elements of social development; and to create spaces for cultural visibility and communication that are accessible, open and dynamic.



Relevant information

Applications for the 20th edition of Art Madrid'25 can be sent to the following e-mail address: info@art-madrid.com until October 7, 2024