After an intense year of work, visits to galleries, meetings with artists, transatlantic trips to learn about other possible ways of thinking about a fair, we can see that the future of Art Madrid continues to be linked to the initiatives and desires of those who are trying to build a sustainable value proposal for the reality of the cultural context and specifically for contemporary art in Spain.

We return once again to the Galería de Cristal of the Palacio de Cibeles to welcome gallerists, artists, audiences, curators, critics, collectors and all the people who make Art Madrid a place to encounter each edition. This ephemeral home that our fair becomes for a week will celebrate its nineteenth anniversary in 2024. On the eve of our twentieth, a reminder is needed to catapult us towards the celebration.

Work by Katya Scheglova. Dr Robot Gallery. Image courtesy of Christian Monsalve of Too Many Flash.

After the first fifteen editions of Art Madrid, we began a curious obsession with numbers and the month of February. Since then, each time we begin the organizational season for the next edition, dates, days, and hours are turned into tiny goals to be achieved, in an attempt to ensure that the fair continues to be a source of vitality; that it does not lose its approachable and accessible essence; that the galleries risk more on their exhibition proposals; that the artists continue to feel part of this call that we are, and understand that without them, nothing would make sense. In other words, we allow ourselves to dream of a better contemporary art fair in the midst of a scenario that is sometimes difficult, but for us definitely hopeful. For the first time since the pandemic, Art Madrid, an event conceived for Art Week in February, is moving its calendar to March. This closes an infinite cycle of plans for the second month of the year and opens up new opportunities for March to orbit in our favor.

Art Madrid. Edition 16. Image courtesy of Christian Monsalve. Too Many Flash.

The preamble to the 19th edition was also a time to reflect on our obsession with editions, special editions, and special editions... And we understood that our Roman Empire of numbers and editions, that rare thing, is one we think about more than we should; it is not the fear of age, it is not because the years are weighing us down, or because we continue to be defined as a satellite fair. And here we open parentheses, (It is so beautiful the definition of a natural satellite: "A natural satellite is a celestial body that orbits around a planet. The satellite is usually smaller and accompanies the planet in its orbit around its mother star. Contrary to the fragments that orbit in a ring, the natural satellite is the only body in its orbit"). In fact, our Roman Empire is to ensure that the prestige that Art Madrid has achieved along the way is maintained in all the facets that an event of this magnitude touches: at the behest of the contemporary art market, in the eyes of our audience, and that we continue to be the first choice of galleries that bet on our project.

Work by Rodrigo Romero. 3 Punts Gallery. Image courtesy of Christian Monsalve. Too Many Flash.

Under the symbol of a satellite with a natural orbit, Art Madrid'24 opens with a General Program made up of thirty-six galleries and around two hundred artists representing the latest artistic trends on the national and international scene. And it presents a Parallel Program of activities that will take place in the pre-fair and during the week of the event. With the objective of encouraging new generations of artists and offering them a space for promotion in the contemporary art market circuit, the program is composed of Arte y Palabra. Conversations with Carlos del Amor; OPEN BOOTH featuring guest artist Marina Tellme; Intercessions X Tara for Women; Lecturas. Curated Walkthroughs; La Quedada. Art Madrid'24 Studio Visits and the Collecting Program: One Shot Collectors, which includes a consulting service for the acquisition of works by Ana Suárez Gisbert.

Art Madrid. Edition 18. View at Uxval Gochez Gallery. Image courtesy of Ricardo Perucha.

The program - a small celestial body - is a space dedicated to artists who transcend the established, who dream of new forms of expression, and who, through their art, contribute to the evolution and transformation of the artistic context. It is a living showcase for those who not only imagine, but also materialize their visions, turning the fair's stage into a fertile ground for change and creative innovation.

On this 19th anniversary of Art Madrid, we would like to remind ourselves that the future belongs to the dreamers. It is for those who have the ability to dream, to imagine and to create; for those who actively work to turn their aspirations into tangible reality, even against all obstacles. After an intense year of work, we continue to dream of a new Art Madrid for each special edition.

Art Madrid’26 presents One Shot Collectors, a program sponsored by One Shot Hotels that returns to the fair -now in its sixth edition- with the goal of making contemporary art collecting more accessible and encouraging new and established collectors alike. The initiative is designed to support both art professionals and new audiences interested in starting or strengthening a collection by providing tools, knowledge, and specialized guidance.

One Shot Collectors promotes an informed and approachable way of acquiring artworks, understanding collecting as a process that requires discernment, context, and time. The program serves as a bridge between the public and the artworks presented at the fair, fostering a confident and well-informed relationship with the art market.

The program is directed by Ana Suárez Gisbert, an art advisor with extensive experience in the art market. Her background includes artwork valuation and appraisal, as well as personalized advisory services throughout the acquisition process, helping participants identify works that align with their interests, budget, and goals. Her approach combines technical rigor with a strong commitment to best practices and sustainability within the art ecosystem.

Art collecting goes beyond the purchase of a single work. It involves an intellectual, aesthetic, and personal journey that connects collectors with the artist’s context, discourse, and creative process. Building a collection means developing a personal point of view, making informed decisions, and allowing the collection to evolve coherently over time, guided by enjoyment and confidence in one’s own taste.

So how do we decide where to focus and how to move forward? Where do we begin? How does one purchase connect to the next? A successful acquisition comes from following personal interests, learning to recognize what truly resonates with us, and staying informed before and throughout the process.

During Art Madrid’26, One Shot Collectors offered a personalized advisory service tailored to different profiles: established collectors, individuals acquiring their first artwork, and companies interested in developing collections aligned with their values and brand identity. The program adapts to a wide range of needs and offers customized tours of the fair based on aesthetic, conceptual, and budget considerations.

Our Art Advisor prepares a curated selection of artworks according to each buyer’s criteria and provides support throughout the negotiation process, offering a professional and strategic perspective. In this way, collecting becomes an informed, coherent, and rewarding experience.

Beginning a collection may stem from a desire for knowledge and aesthetic, social, economic, or even corporate exploration. At Art Madrid, we encourage collecting among individuals and companies interested in patronage and investment. This initiative is aimed at both professionals and contemporary art enthusiasts who wish to start or continue building a collection. Art Madrid presents a wide variety of works across disciplines such as photography, painting, sculpture, and installation, spanning a broad range of price points.

Whether you are an experienced collector, a first-time buyer, or a company seeking to express its values through art, the One Shot Collectors program offers a comprehensive experience.

ABOUT ONE SHOT HOTELS. SPONSOR OF ART MADRID

One Shot Hotels is a collection of 14 boutique hotels set in some of the most desirable locations in Madrid, Barcelona, Valencia, Seville, San Sebastián, and Porto. In 2026, the brand will expand its presence with new openings in three additional destinations: Ibiza, Lisbon, and Bilbao. Each property embodies a strong commitment to design, creativity, and aesthetics, seamlessly weaving art and culture into every space.

More than places to stay, One Shot Hotels are destinations with soul. Every interior reflects artistic sensitivity and an uncompromising attention to detail, offering guests a memorable experience where comfort, style, and culture coexist effortlessly. A spirit of closeness, innovation, and a deep passion for the arts defines the brand’s identity and shapes the way it connects people with the creative essence of each city it inhabits.

Through initiatives such as One Shot Collectors, the hotel group brings art and culture closer to both guests and visitors, fostering meaningful connections between its hotel spaces and the creative pulse of each destination.

ABOUT ANA SUÁREZ GISBERT. PROGRAM ART ADVISOR

Ana Suárez Gisbert holds a law degree from Complutense University of Madrid, with a specialization in international law and the international trade of artworks. She is a certified art and antiques appraiser and court-appointed expert through Antonio de Nebrija University, and a partner at the art appraisal firm Art Value Project.

She has carried out appraisal work for major collections and insurance companies and has represented leading international publications in the fields of art and design, including Frieze, Frieze Masters, and Gagosian. She currently combines her work at the appraisal firm with an art and sustainability project for private companies and municipal institutions

The advisory service is part of Art Madrid’26 One Shot Collectors Program and is completely free for participants who register in advance. To receive personalized advice, please request more information at vip@art-madrid.com or register using the following form: