BAT Alberto Cornejo Gallery in Art Madrid\'15

Vista de Madrid. Leticia Felgueroso.

 

The gallery Bat Alberto Cornejo is a space of more than 25 years of professional experience in Contemporary Art sector. With a clear bet for the quality of works and the selection of artists, this gallery counts on a magnific space in which all disciplines pieces are hosted, from sculpture to photography, drawing, painting and print art. Bat is specially focused on the national and international promotion, edition and exhibition of contemporary artists, and with this aim it has attended numerous art fairs in and out of our frontiers, like ARCO, Art'Basel, Art Chicago, Estampa, Saga, Arte Lisboa, Arte Santander and Art Madrid.

 
 

House XVI. Rubén Martín de Lucas.

 

In the gallerism profession, Bat has always shown a special sense to seeking for new creators, with emergent artists with a promising trajectory. In this searching process it is essential to enter into a nearness relationship with the artists and their work, as the own Alberto explains: "Heart is moved first, you have literally to fall in love with the works of an artist. With years passing, the gallerist develops a special instinct that gives us clues. Without doubt, it is necessary to combine heart with intellect and bet always for the work executed with sensibility, intelligence, quality and plastic rigour”.

 
 

House XVII. Rubén Martín de Lucas.

 

Bat's proposal for Art Madrid'15 comes full of established classics and new discoveries: Carmen Pastrana, Pepe Puntas, Gustavo Díaz Sosa, Pablo Lambertos, Leticia Felgueroso, Carlos Alberts, Rubén Martín de Lucas, Diego Canogar, José Ramón Lozano and Xurxo Gómez-Chao.

 

The work of Rubén Martín de Lucas must be stood out. The professional trajectory of this artists from Madrid has suffered a surprising change when after having started his engineering studies he decided to quit everything so he could completely dedicate to art. This creative immersion, started in 2002, led him to become a prolific artist ant to combine his individual production with the active collaboration in artists collectives. Among them, we must highlight Boa Mistura, creators group characterized by their performances in urban media and their studied and sensationalist plays of perspectives, of big dimensions and spectacular visual impact.¨Ruben brings to Art Madrid a series of oneiric landscapes pieces, with a clear real referent, but burdened of an colourist weight that provides them a surrealistic and important value.

 
 

De la serie Burócratas y Padrinos. Gustavo Díaz Sosa.

 

Another young artist is Gustavo Díaz Sosa, born in Sagua la Grande, Cuba. He started a career as teacher in the own National Academy of Fine Arts “San Alejandro”, where he had studied, before he decided to project his professional career in Spain. He arrives to our country in 2004 after having being awarded with the Arteleku scholarship for an artistic stay in San Sebastián, and four years later he decided to settle in the capital. The work of this creator has the characteristic of being at mid-way between the sketch and a finished piece. The lightness of his lines passes on quickness and freshness, and it achieves to transmit the inner sensation of the creative process, like if the author had been interrupted in this exact moment. Among the subjects chosen for his creations, Gustavo does not avoid his critical will of social surroundings in which he lives and, in many times, the matters make reference to the main issues of mankind and its relationship with power and money.

 

 

 

Buying the first work of art always instils respect. A difficult feeling to define that mixes vertigo with adrenaline. But over uncertainty and caution, a pleasurable sense of connection, understanding, and desire prevails. That work that, once seen, stays in the mind, reappears in the memory several times a day and seems to tell you that it is willing to be part of your home, is the perfect candidate to make the decision.

In the first steps, many collectors do point out that one does not start from an established plan, but rather that one acquires pieces based on taste and the connection one feels with them until, after time, they realise that the volume of works that accumulates can be labelled as a "collection". For example, this is how Alicia Aza explains it:

“I was not aware that I was collecting until many years later when a third party named me as a collector and talked about my collection. In 2005, I became aware of what collecting means and decided to articulate a collection with an identity of criteria and formats”.

Marcos Martín Blanco, co-founder, with his wife Elena Rueda, of the MER Collection, shares this same opinion:

“Collecting has been a passion, driven by a visceral state that encourages you to do so. The collection, in terms of acquisitions, has not been particularly complicated because, let's face it: it is easy to buy because they are all beautiful things and you have some clear idea of where you want to go, but at first those preferences were not so clear. It is with the time that a criterion is being formed”.

It is not always this way, of course, but for the buyer who starts out on this path, the personal connection that entails the first piece is essential. There it is the germ of a lasting relationship that is not limited to a simple aesthetic question but is an open window to knowledge, to exploration, to a world that is often unknown to us and awakens our fascination. The seed of that connection is purely sentimental, and it is precisely this impulse that determines the first acquisitions. The first piece is never forgotten.

Art Madrid'20, photo by Ana Maqueda

Exceeding the usual recommendations made by advisers and agents, rare is the occasion when the art lover decides to buy by pure investment. These paths usually open later, when the volume of pieces is large enough. In addition, there are those who are a bit against this classic concept of the traditional collector, approached from an eccentric, elitist and little accessible vision. On the contrary, art buyers are, above all, art lovers, sentient beings and permeable to creative stimulus who, at a given moment, decide to deepen the relationship they already have with art to take a piece home.

It is not that hard to overcome that small psychological barrier that turns the visitor into a buyer if one approaches the matter from a more personal and intimate perspective than from social consideration. Small-format works, graphic work or serial photography are of great help for this, whose price range, generally more affordable, allows a closer comparison to the daily basis expenses. In this way, the purchase of art falls within the range of feasible activities and becomes something close and possible.

Art Madrid'20, photo by Marc Cisneros

At that moment, a different relationship with art begins, based on pure experience and coexistence with the acquired piece. Perhaps it can be seen as an act of daring, but on many occasions, it is more a matter of necessity and transformation. Collectors also agree that the acquisition of an artwork is an exercise on personal analysis and opening up to a new field of knowledge that was previously alien to us. Alicia Aza explains that the reason she acquired her first piece of video art, by Sergio Prego, is because she did not understand it and because she saw it as a challenge and an opportunity to self-improve. This open window to knowledge creates new connections and bonds with creators, as one of the most fascinating parts of the process. Candela Álvarez Soldevilla explains that

"I think the most interesting thing in the art world is talking to artists. They are people with a special sensitivity to listen and understand.”

And Alicia Aza also says:

"I can share the satisfaction of being able to count on many artists in my circle of close friends today, and that is a long way to go."

Thus, with works that seem acceptable within the horizon of expenses that each one considers affordable, it is easy to find a piece that catches us. Since then, our home also evolves into a space in which art has a permanent place and presence, and there is no doubt that this transforms us inside.

Art Madrid'20, photo by Henar Herguera

Jaime Sordo, owner of Los Bragales collection and founder of the 9915 Contemporary Art Collectors Association, has always defined his relationship with art as a true passion and a vital necessity. For buyers who start on this path, he has the following recommendation:

“It is an essential condition that they feel the need to live with their passion to enjoy the works. Another very important aspect is that before making decisions for purchases, they are informed, so it is necessary to read specialised newspapers and books, visit exhibitions and museums and a lot of contact with galleries, which is an important and very specific source of information of the artists they represent. Finally, the presence in national and international art fairs. All this generates information and training.”

Indeed, fairs have become a good place for discovery because they condense a wide offer and allow diverse and global contact in a concentrated way. For this reason, many new generation buyers start in the context of an event such as Art Madrid, whose closeness and quality constitute a unique opportunity to meet, soak up and feed the passion for art.

(*) quotes taken from various interviews published in public media between 2013 and 2019.