BIll Viola video art floods the Guggenheim

 

 

 

Going Forth By Day, 2002. “The Deluge” 

 

 

Bill Viola (New York, 1951) was graduated from Syracuse University in 1973. He has been an essential figure in the field of contemporary video art. He has created installations, video/films, sound environments, flat panel video pieces and works for concerts, opera and sacred spaces. Influenced by classical painting and by both Eastern and Western culture (Zen Buddhism and Christian mysticism), he works on universal human themes such as time, life and death and passions. Through them he tries to describe our experience in the world.

 

 

Catherine’s Room, 2001

 

 

Viola’s artistic career has been developed at the same time of media technologies. He has worked closely with Kira Perov, his wife and collaborator. Within his first videos, we find `The reflecting pool´, that describes the emergence of the individual into the natural world; or `Four Songs´, which presents musical narratives that explore the psychological/emotional dynamics of the individual. In the 80´s, he made projects for broadcast television. Afterwards, he developed whole room installations that immerse the viewer in images and sound. During 90´s, he introduced sculptural objects, like his huge rotating screen from his `Slowly Turning Narrative´, of 1992. In this piece, the room and all persons within it become a continually shifting projection screen, enclosing the image and its reflections, and all locked into the regular cadence of the chanting voice and the rotating screen.

 

 

Surrender, 2001

 


With the arrival of the high-definition flat screens, Viola began to produce small and medium-format pieces in a series he titled the `Passions´. Among them, we can find `Catherine’s Room´, 2001, a view into the privacy of a solitary woman who goes about a series of daily rituals. Last decade pieces still reflect his existential thinking. His last creation is ´Inverted birth’, that talk about birth and death through darkness and light and using fluids that symbolize the essence of life (earth, blood, milk, water and air).

 

 

Tristan’s Ascension, 2005

 

 

Bill Viola´s videos, in slow motion make the spectator escape from agitated life. his from his Workshops and talks. Visitor will be able to contemplate VIola´s video-art in Guggenheim rooms until the 9th of November. Besides, exits the opportunity of attending workshops or talks in parallel.

 

 

Inverted Birth, 2014

 

 

If visual arts arouse emotions in the viewer, and also gastronomy, at its finest, can cause a similar effect, the relationship between both "disciplines" is more than demonstrated.

Cheese is a fundamental piece in gastronomy, its diversity allows it to be part of gastronomy different moments, from starters to desserts, and that is why Art Madrid includes it in this year’s edition of the Fair from an ambitious place. Cheese is given this way a closest view to the creation of a work of art, both from the point of view of the time spent in its execution process and the almost personalized study dedicated to each piece during its elaboration.

Like a plastic artist, the Cheese Master Affineur executes a series of actions making each piece an exclusive and individualized element. This is what Madrid cheese factory QAVA de Quesos and its Master Afinador José Luis Martín achieve.

QAVA & MARTÍN AFINADOR is a new store concept: a unique space designed to taste, learn, promote and buy cheese in Madrid, in the heart of Retiro district."

José Luis Martín is a key piece in the QAVA cheese factory. He has been working in the cheese world for more than 30 years, providing training throughout the world, visiting cheese shops, consulting and advising on the design and implementation of one of the most emblematic cheese shops in Spain. The fact of knowing the producers personally, and even advising them on the manufacture and design of their products, allows him to select specific batches, at different stages of maturation, to complete the cheese ripening and then convert each piece into a unique product, different and with its own distinct character, the signature of the Cheese Master.

In the profile of the Master Martín Afinador experience and pure knowledge merge. Martín Afinador is an advisor and consultant for artisanal cheese factories and product design, and for the best-specialised stores in the country, director of Gourmetquesos, director and coordinator of the Championship of the Best Cheeses in Spain during nine editions, technical director and jury in national and international cheese competitions and tastings, collaborator of the Ministry of Agriculture and the Academy of Spanish Gastronomy, director and coordinator of the cheese section of the Repsol Guide to the Best Foods in Spain and trainer for hospitality schools and food centres teaching, among other activities.

Cheese ripening is a complex process that requires time and dedication, in addition to a developed use of the senses. The Cheese Master Affineur, as a specialist in the field, works in all cheese stages (varied and complex), controls all stages of raw material transformation, supervises the evolution and development of cheeses according to the characteristics of each one of them, verifies the quality and the state when the cheeses arrive at their cellars, checks their care and conservation, and; finally, he controls its packaging and the type of wrapping suitable for its best preservation.

In Qava de Quesos they have two Cheese Refining Cellars. In these "tuning caves" or refrigerated chambers designed in constant conditions of temperature, humidity and ventilation, "we take great care of the cheeses until they reach their optimum point of consumption". The work of refining involves placing the cheeses on wooden shelves, turning them over daily and/or washing them frequently, brushing them periodically, as well as other regular handlings.

Among the services offered by Qava de Quesos, we can find specific courses and workshops, events for groups and companies, and advice on shop design and ripening rooms.