Progress to make art accessible to the public, overcome barriers and break down formats becomes more evident when we move in the field of urban creation. This discipline evolves in the thin line that separates the manifestations as true artistic expressions or as acts of vandalism, in spite of the fact that social valuation of these works has considerably moved forward. Contemporary art continues to be the natural field in which stronger and more flexible channels of communication between citizens and artists are woven.

‘Voltagem’, by Tétis & Hazul, in Alfândega da Fé

The project "Public Art" of the Electricity Foundation of Portugal (EDP) responds to this sort of utopia, whose essence consists of revitalising recondite villages and filling them with plastic proposals. Cemeteries, power stations, barracks, water tanks ... are the canvases scattered throughout the country willing to contribute to a transformation that actively involves all agents.

'Mar', by Priscilla Ballarin, in São João da Ribeira

The novelty of this project lies in the fact that all the artistic proposals are previously approved in assembly by the people who live in the place. It is an example of a collaborative initiative that involves locals with creators and tends to build solid bridges of communication, so that mural art is no longer seen as the burst of a furtive artist who clandestinely wants to leave a mark on someone else's property to understand the vehicular role that a plastic work can have for an entire community.

Intervention in the dam Bemposta, by Pedro Cabrita Reis

João Pinharanda, in charge of this macro project, and with a wide trajectory in the museum sphere, recognises that the initial challenges were many. In the first place, a drastic change in the game of "who is who" in the art sector and in the redefinition of those stereotyped roles of the curator, the museum director, the artist and the visitor. All that wouldn't have worked in a proposal like this, where the key is to give the floor to the people and put the work at their service.

Wall by Samina and Alecrim on an electric unit, in Assentiz (Ribatejo)

Each area of intervention has a fairly modest budget that does not cover all the costs of the intervention, materials and artists, but the aim is to achieve collaboration from everybody and to articulate creative processes that involve the community. The commitment of the artists to the proposal is unconditional. And that of the host towns as well, who host artists during their work stays as visitors of honour. An exchange experience in which everyone learns and builds. By 2020, EDP will have reached 40 Portuguese municipalities.

ABIERTO INFINITO. LO QUE EL CUERPO RECUERDA. CICLO DE PERFORMANCE X ART MADRID'26

Art Madrid, committed to creating a discursive platform for artists working within the field of performance and action art, presents Abierto Infinito: lo que el cuerpo recuerda, a proposal inspired by Erving Goffman’s ideas in The Presentation of Self in Everyday Life (Amorrortu Editores, Buenos Aires, 1997).

The project unfolds within a theoretical framework that directly engages with these premises, conceiving social interaction as a stage of carefully modulated performances designed to influence others’ perceptions. Goffman argues that individuals deploy both verbal and involuntary expressions to guide the interpretation of their behavior, sustaining roles and façades that define the situation for those who observe.

The body — the first territory of all representation — precedes both word and learned gesture. Human experience, conscious and unconscious alike, is inscribed within it. Abierto Infinito: lo que el cuerpo recuerda departs from this premise: representation inhabits existence itself, and life, understood as a succession of representations, transforms the body into a space of constant negotiation over who we are. In this passage, boundaries blur; the individual opens toward the collective, and the ephemeral acquires symbolic dimension. By inhabiting this interstice, performance simultaneously reveals the fragility of identity and the strength that emerges from encounter with others.

PERFORMANCE: OFF LINE. JIMENA TERCERO

March 7 | 7:00 p.m. Galería de Cristal of the Palacio de Cibeles.

OFF LINE is a performance piece that reflects on the fragility of the body in the digital age. Our relationship with the outside world is mediated by a screen, which distances us further and further from physical contact and interpersonal relationships. Focusing on creating a digital identity causes the body to distance itself from the physical world and lose its memory.

Hyperconnectivity and fragmented attention lead to a more passive physical existence, characterised by reduced spontaneous movement and less direct sensory interaction. This raises fundamental questions: how is the concept of presence redefined when our relationship with the world relies on technological mediation? What will the experience of the body be like in a future where virtuality predominates over the physical? There is a risk of progressive bodily passivity: bodies that remain still, whose activity is determined by devices and whose memory is stored digitally. The fragmentation of physical experience and the primacy of technological representation create a scenario in which, although the body is visible, it is displaced from its original function as an agent of perception and action.

This conceptual framework invites reflection on the impact of digitisation on corporeality, memory and social relationships, and on the vulnerability and inertia experienced by bodies in environments that are increasingly mediated by technology.

ABOUT JIMENA TERCERO

Jimena Tercero (Madrid, 1998) is a multidisciplinary artist whose work explores the boundaries of the female body, identity, and the subconscious. She uses performance, video, and painting to address concepts such as memory, tangibility, and play. Tercero trained in painting with Lola Albín and in analog photography at Cambridge in 2014. She studied audiovisual direction from 2018 to 2020 with renowned figures such as Víctor Erice and the production company El Deseo. She is currently pursuing a Master's degree in Creative Direction at ELISAVA. She completed her performance training at La Juan Gallery. In 2011, she was part of the children's jury at the Isfahan Film Festival in Iran.

Her directed works include Private (2016) and Paranoid (2021), which were exhibited at the Aspa Contemporary Gallery. She has also worked on projects such as Yo, mi, me, conmigo (2023, Teatros del Canal), Inside Voices (2021, Conde Duque with Itziar Okariz), and La última regla (La Juan Gallery). She has directed fashion films for publishers and brands such as Puma, Dior, and Dockers. She has also provided art direction for artists such as Sen Senra and Jorge Drexler. Additionally, she directed the documentary Also Here for ArtforChange–La Caixa. She presented Out of View (Nebula Gallery), EDEN (White Lab Gallery), and Navel Bite (Sinespacio). She participates in residencies such as Medialab with Niño de Elche and Miguel Álvarez Fernández. In 2025, she will be part of the Special Jury of the Asian Film Fest in Barcelona and the International Cultural Museum of Assilah Art Residency in Morocco).