Art Madrid'26 – WHEN DIGITAL ART BECOMES AN IMMERSIVE EXPERIENCE

The current development of art moves along paths increasingly connected with technology and digital language. Although in the beginning, the virtual works had been to a certain extent unconsidered, because they seem to play down the importance of the authors who execute their pieces with their own hands; these forms of expression have followed a constant evolution to position themselves in their place, where they deserve the same respect and admiration as traditional disciplines.

teamLab, “Black Waves: Lost, Immersed and Reborn”, 2019. Digital Installation, Continuous Loop, Sound: Hideaki Takahashi. ©teamLab, courtesy Pace Gallery.

One of the main differences offered by digital works is their ability to create parallel realities in an immersive way. Their power transcends mere evocation since they overcome the mind of the spectator, who does not have to imagine the things suggested to him, but he is involved in them actively and directly. The connection of these pieces with the moving image is understood today as a natural outlet... because the movement is precisely what the traditional branches of art cannot capture.

In this path, the work of teamLab, an artistic collective composed of numerous professionals from different specialities, who unite their energy and knowledge to create impressive digital immersive pieces, is deployed. Their own work system is based on the philosophy they want to convey in their works. It is about pooling the effort of all, seeking complementarity and joint action, giving rise to artworks that flow, that explore for themselves a balance in the elements, a harmony in the exteriorisation of an idea as simple as complex.

teamLab, “Flutter of Butterflies Beyond Borders, Ephemeral Life born in Au-delà des limites”, 2018, installation in La Villette, Paris. © teamLab, courtesy Pace Gallery.

This group, founded in Tokyo in 2001, prefers to reinforce the collective work and reject the traditional concept of authorship in the art to focus its efforts on the production of works. Its pieces have already been exhibited in numerous capitals of the world and are part of important collections.

While searching for putting together nature, technology, science and art, teamLab's work explores the possibilities of digital recreation of natural elements taken on a large scale to involve the viewer in an experience that transcends and brings it to another place. Its digital creations are often interactive and change in a constant cyclic movement that evolves according to the elements that appear in the scene. The result is an artistic-digital experience that reacts to the visitor, in a non-verbal dialogue that invites us to reflect on our environmental impact, the interaction with living beings and the need to feel a vital connection with nature.

teamLab, “Enso - Cold Light”, 2018, Digital Installation, Continuous Loop. ©teamLab, courtesy Pace Gallery.

The Espacio Fundación Telefónica exhibits three works of this collective to offer an unforgettable experience to the visitor. "Black Waves: Lost, Immersed and Reborn", "Flutter of Butterflies, Born from Hands" and "Enso - Cold Light" unfold on the walls of the showing-room to wrap, in a dark atmosphere with quiet music, the fascinated gaze of the spectator. Everything changes in the constant oscillation of the water and the waves of a rough, but peaceful sea.

 

Each edition of Art Madrid is, above all, an exercise in observation. Rather than a closed declaration of intent, it functions as a space where different artistic practices coexist and enter into dialogue, reflecting the moment in which they are produced. In 2026, the fair reaches its 21st edition, consolidating an identity grounded in plurality, close attention to artistic practice, and the coexistence of diverse languages within a shared curatorial framework.


Simone Theelen. Dream Botanic. 2023. Mixed media on leather. 160 × 140 cm. Uxval Gochez Gallery.


In this context, Art Madrid’26 does not present a single dominant aesthetic or a unified narrative. What unfolds in the Galería de Cristal of the Palacio de Cibeles is a broad and varied landscape, shaped by the proposals of national and international galleries working with artists whose practices respond—each from very different positions—to shared questions: how to continue producing images, objects, and discourses in a saturated context; how to engage with tradition without becoming trapped by it; and how to make the contemporary visible without falling into the ephemeral.

This text offers a reading of the aesthetic currents running through the fair, understood not as closed categories but as lines of force. These currents help to clarify what visitors will encounter and from which coordinates a significant part of contemporary artistic production is emerging today. This approach is rooted in one of Art Madrid’s core principles: respecting the DNA of each exhibitor while fostering a plural creative ecosystem capable of reflecting the richness and diversity of the current artistic landscape.


Sergio de la Flora. La cena. 2022. Oil on canvas. 120 × 120 cm. Inéditad Gallery.


One of the most consistent features of Art Madrid’26 is the attention paid to materiality. Painting, sculpture, and works on paper are presented as spaces where material is not merely a support, but an active element within the discourse itself. Many of the works draw on traditional techniques—oil, acrylic, graphite, ceramic, or wood—but are approached with a fully contemporary awareness. Surfaces become sites of accumulation, erosion, sheen, or density. Gestures remain visible, and the construction of the work is embraced as an essential part of each artistic language.

This emphasis on materiality does not stem from nostalgia for craftsmanship, but from a desire for presence. In contrast to the relentless circulation of digital images, these works demand time, close viewing, and physical attention. Rather than seeking immediate impact, they invite a slower and more sustained relationship with the viewer.


Ana Cardoso. Ser Casa #2. 2025. Acrylic on MDF. 78 × 100 cm. Galeria São Mamede.


Painting occupies a central place within the fair, though it does so from highly diverse positions. This is not a return to academic models, nor a rejection of contemporaneity, but an expanded understanding of painting—open to the incorporation of other materials and visual languages. Works appear in which oil coexists with spray paint, collage, resins, or graphite; surfaces where the pictorial merges with the object-based; images that move between abstraction, fragmented figuration, and symbolic reference. Painting is understood here as a flexible field, capable of absorbing influences from urban art, design, photography, and archival practices. For visitors, this results in a journey where painting is not presented as a homogeneous language, but as a territory of constant exploration shaped by varied and enriching formal decisions.


Mario Soria. My Candy House. 2024. Oil on canvas mounted on panel. 59 × 50 cm. Aurora Vigil-Escalera.


Rather than fading away, art history emerges at Art Madrid’26 as an active working material. Some proposals engage directly with classical iconographies or traditional genres such as portraiture, still life, or historical scenes, but do so from a critical and displaced perspective.

These works do not aim to reproduce past models. Instead, they place them under tension by altering context or scale, introducing unexpected elements, or foregrounding aspects that today appear problematic or revealing. Tradition is approached not as a fixed canon, but as an open archive—one that can be revisited, questioned, and rewritten. This dialogue resonates both with viewers who recognize historical references and with those who encounter them through a contemporary lens, aware that images of the past continue to shape how we understand the present.


Yasiel Elizagaray. From the Liminal series, No. 1. 2025. Mixed media on canvas. 170 × 150 cm. Nuno Sacramento Arte Contemporânea.


Another defining thread of Art Madrid’26 is the dissolution of boundaries between disciplines. Many works resist classification within a single category, operating simultaneously as painting and object, sculpture and drawing, image and structure.

This hybridity reflects a contemporary context in which artistic languages no longer function in isolation. The resulting works call for open-ended readings, where form, material, and idea interact without fixed hierarchies, encouraging viewers to navigate meaning through experience rather than predefined frameworks.


Faustino Ruiz de la Peña. Lope. 2025. Oil, pencil and pigment. 31 × 27 cm. Galería Arancha Osoro.


Drawing and works on paper hold a significant presence in this edition. Far from being understood as preparatory or secondary, many of these pieces function as autonomous works—precise, deliberate, and conceptually robust.

Through lines, grids, voids, and repetitions, artists construct images that explore territory, memory, architecture, and the body. An economy of means does not diminish complexity; instead, paper becomes a space for visual thinking, where the passage of time and the trace of gesture are clearly registered. These works introduce a slower rhythm into the fair, inviting moments of pause and attentive observation.


Prado Vielsa. Haz de luz 2502. 2025. Digital print on folded transparent cast acrylic. 29 × 27 × 23 cm. Carmen Terreros Gallery.


Sculpture occupies an especially meaningful position at Art Madrid’26, situated between the organic and the structural, and between artisanal processes and industrial solutions. The use of recycled wood, ceramics, metals, and synthetic materials is not merely technical, but conceptual—prompting reflection on materiality, time, and transformation.

These pieces emphasize form, balance, and spatial relationships, understanding sculpture as a body that engages in dialogue with its environment and with the physical presence of the viewer. Often presented as symbolic objects rather than narrative devices, they activate open fields of association where meaning emerges through experience rather than explanation.


Reload. Blond Ambition. 2025. Pink, black and white marble. 62 × 32 × 12 cm. LAVIO.


Alongside more gestural and material-based approaches, the fair also includes works grounded in geometry, pattern, and structure. Built upon precise visual systems, these pieces employ repetition, symmetry, and modulation to generate rhythm and tension. They offer a counterpoint of restraint and formal control within the broader context of the fair, expanding the aesthetic spectrum and underscoring the diversity of contemporary artistic approaches.

Many of the works presented articulate non-linear narratives composed of symbols, cross-references, and deliberately ambiguous spaces. Rather than offering closed stories or singular interpretations, they function as open images—points of activation that invite interpretive engagement.

This approach reflects a contemporary sensibility that challenges the notion of fixed meaning, shifting part of the responsibility for interpretation onto the viewer. The artwork becomes a space of negotiation, where memory, experience, and perception actively shape understanding.


MINK. CRISTATUS – Ambition. 2025. Spray paint on wood. 120 × 106 cm.La Mercería.600:800


The body of work brought together in this edition reveals a sustained engagement with matter as a site of reflection and meaning-making. In the face of increasingly rapid and dematerialized modes of production, these works reaffirm the value of material support, process, and time as fundamental elements of artistic practice. This shared orientation does not define a single aesthetic, but establishes a common ground where diverse practices converge around the need to anchor artistic experience in the tangible and the constructed. Within this context, Art Madrid consolidates itself as a meeting space where contemporary art is presented with critical awareness, rigor, and clarity—fostering an active relationship between artwork, artist, and audience.