Art Madrid'24 – DISNEY: THE JOY FACTORY

CaixaForum Madrid will open on July 17th an exhibition dedicated to Disney, where many works of this big-fish of animated films meet since its founding to the present day. After having passed through Barcelona, the collection arrives in the capital along with a program of activities both for adults and children.

With the title "The Art of Telling Stories", the exhibition rescues the origins of Disney, a company created around the passion of its creator, Walter Elias Disney, who began working as a draftsman in the early 20th century. In 1920, he and his brother decided to settle in Hollywood to launch the first large cartoon factory in the world. In those early days, Mickey Mouse was the star, but still in black and white.

Disney has strongly bet on technological innovation. In 1928 his film "The Steam Boat" was the first animated product in which image and sound were perfectly synchronised. The technicolour arrived in 1932, with the short-film "Flowers and trees". The next milestone was a full-length cartoon-film, "Snow White and the Seven Dwarfs", which was released just five years later, in 1937.

The childhood of many of us would not have been the same without Disney’s stories. Although in recent years the company has become a giant of the film industry with capacity to acquire the production of other major labels, such as Marvel, the origins were clearly aimed at a kid's audience eager for fun and entertainment. Nor can we forget the impact of Disney on our way of understanding nowadays many classic stories that have been completely transformed to adapt to the tastes and ideology of the company. The factory was also (let's not forget it) a product of its time, emerged in full American economic boom, in a postwar period very sensitive to tragic and dramatic ends that chose to offer a rereading of the stories to become the paradigm of the happiness that they are today.

If there is something to acknowledge on Disney is its ability to create myths. Its proposals have gone far beyond the drawings with which the company grew up, it has transcended borders beyond imagining, and has created an empire close to reaching its first century of trajectory. And as a final touch is its founder, who died in 1966, around which emerged one of the most widespread urban legends of our time: that his body was cryopreserved awaiting new technological advances to revive it. A way to make the fantasy eternal.

 

“I paint in a completely free way, I don't have a plan, it's chaotic, but everything has a reason. I don't prepare anything before I start painting, what I paint is what I feel or try to communicate at that moment, so it changes a lot (from one work to another)”.

Chão limpo e o resto. Mixed media on canvas. 2023. Ana Malta. Courtesy of the artist.

Cultura Inquieta once again joins the experience of discovering and celebrating creative talent within the broad spectrum of artistic expressions present at Art Madrid'24. As a supporter of culture and contemporary art, its commitment to promoting and supporting emerging artists is reflected in a special initiative in this edition: highlighting and supporting the work of the REVELATION ARTIST of the 19th edition.

Só durmo na minha almofada. Mixed media on canvas. 2023. Ana Malta. Courtesy of the artist.

In this context, Ana Malta emerges into the contemporary art scene with a fresh voice and her own visual aesthetic. Born in Lisbon in 1996, Malta is a talented visual artist and freelance designer who has captivated the public with her distinctive approach and bold exploration of the beauty of everyday spaces through her investigations of color.

Her studies in Painting at the Faculty of Fine Arts of the University of Lisbon, as well as her Master's Degree in Creative Industries Management at the Catholic University of Portugal in Porto, have provided a solid foundation for her artistic practice. Currently, she also collaborates in the Communication and Production Office of Carpintarias de São Lázaro - Centro Cultural e Galeria Belo-Galsterer, showing her commitment to the cultural fabric of her community. She is also part of the artistic collective VÊS.TRÊS.

Ana Malta has been recognized in several platforms and media, including the 14th Edition of QUADRANTE, Melancia Mag and the SCROLL program of the RTP2 channel. Her participation in the book (AS)ARTISTAS - Ensaio Gráfico sobre Histórias e Práticas Artísticas no Feminino and in the April 21st Edition of Nova Awareness Club underlines her impact and relevance in the contemporary art scene.

Só um é que ganha. Mixed media on canvas. 2023. Ana Malta. Courtesy of the artist.

Ana Malta's work is characterized by her exploration of color, patterns, composition, and texture. These elements are not only vehicles of her plastic and visual expression, but also embody an intimate dialogue between aesthetic restlessness and the transformation of error into opportunity.

It is exciting to see Ana Malta make her debut at Art Madrid'24, represented by Galeria São Mamede (STAND B3). Her presence promises to further enrich the artistic experience of the event, inviting the public to approach the visually captivating and conceptually stimulating universe that the artist creates to narrate the chaos she rearranges in shapes and colors.

Não fico pendurada. Mixed media on canvas. 2023. Ana Malta. Courtesy of the artist.

In a world in constant movement, Ana Malta reminds us of the importance of experimentation and continuous exploration in the search for authentic and sincere artistic expression.

Her work has been REVEALED to us in the 19th edition of ART MADRID, thanks to the precise point of view of CULTURA INQUIETA as a testimony of the transforming power of art. In her hands, the entropy of forms brings us the possible memory of an endless summer; the luminosity of the sun becomes the caress of everyday life; we may even be surprised by the formula of happiness turned into a companion animal.

Ana Malta's pieces combines the restlessness of a space that appears to be in a state of chaos with the delicate synesthesia of vibrating at the velocity of light, nuances, lines and colors in her paintings.