Art Madrid'24 – Esther Ferrer: an artist of performance

Esther Ferrer, 2012. Photo ©Publiescena.

 

 

 

Esther Ferrer was a pioneer in the art of performance, precisely at a complicated historical moment in terms of freedom of thought and expression. Her figure stands out not only for the fact of entering into the artistic action as a form of manifestation but also for being a woman in an eminently masculine context.

 

 

 

Esther Ferrer, Biografía para una exposición, 1982. Collage. Photography and ink on paper.

 

 

 

Esther joined in 1967 the group Zaj, along with Ramón Barce, Walter Marchetti and Juan Hidalgo. It was a transgressor and critic collective who, however, knew how to break through in the 60s and 70s and offer a multitude of artistic performances, even before they were named as such. Faithful to its Decalogue, Zaj organised actions in numerous Spanish cities but never allowed their performances to be filmed. As Esther, herself explains, "I have never asked for help from the Franco regime or tried to participate in anything they organised." They wanted to maintain their independence.

 

 

 

Incidents at the Teatro Gayarre during the performance of Zaj in the Encounters of Pamplona, 1972. Via: lajuntadecarter.com.

 

 

 

Settled down in France for many years, a country where she has lived more than in Spain, she worked as a journalist and translator for Gallic media specialising in art with outstanding collaborations in El País or Lápiz magazine. This creator has always been concerned with pedagogy and the role of women in society. In fact, she educated in teaching and pedagogy. She founded with José Antonio Sistiaga a school focused on promoting free expression of children, based on the method of the French pedagogue Freinet, whose technique gives absolute freedom to children from the creative aspect.

 

 

 

Esther Ferrer, Canon para siete sillas. Performance, 1990.

 

 

 

The Reina Sofía exhibition, titled "Todas las variaciones son válidas, incluida esta", offers a tour of her artistic career and focuses on the analysis of the author's own creative process, very interested in representing the passing of time, the changes of the body, and the mobilisation. She lives all these questions in the first person and, although she tries to be objective, she recognises that there is always something of ourselves that sneaks into our expressions.

 

If you are a contemporary art gallery and would like to be part of Art Madrid'25, you can now apply to participate!

The 20th edition of Art Madrid will take place from 5 to 9 March 2025 in the Galería de Cristal del Palacio de Cibeles. This privileged location, good communications and the quality of the project have always been guarantees of success for an event that reaches 20,000 visitors in each edition.

Art Madrid has been held during the capital's Art Week for the last twenty years, consolidating itself as an interdisciplinary fair of new artistic trends, in which nearly 40 national and international galleries participate, working with painting, sculpture, graphics, photography, installation and digital art of recent production.

Partial view of Art Madrid'24. Contemporary Art Fair. 19th edition, 2024

Art Madrid carries out a series of programs designed by curators, consultants and cultural experts with the fundamental objective of encouraging collecting, promoting cultural dialogue and making the most recent trends in art accessible to the general public. These initiatives are always focused on the constant improvement of the visitor's experience at our event, always seeking to enrich their interaction with contemporary art.

Partial view of Art Madrid'24. Contemporary Art Fair. 19th edition, 2024

PROGRAMS

Gallery Program

Art Madrid's Gallery Program is the heart of the fair. In each edition of Art Madrid, the program consists of around 40 national and international exhibitors.

Parallel Activities Program

The Parallel Program of Art Madrid'25 will have as its main axis the concept of the Territory City. The public space, the city and the territory will serve as a link to the artistic practices that take place in the "imagined spaces" and revitalize the cultural geography of Madrid.

Collecting Program

Art Madrid offers a specialized consulting service for galleries and the public interested in acquiring works of art.

Support Program for New Entries

Through a specific communication package, new entries to the fair will be presented and given special visibility.

Activities

The program will include a series of activities that will take place throughout the month of February and during Madrid Art Week at the Galería de Cristal del Palacio de Cibeles. Likewise, the parallel program will maintain the 2nd edition of the Open Booth, the Performance Cycle, Lecturas: Curated Walktrhoughs by Art Madrid, and the Interviews Section curated by Art Madrid.

Partial view of Art Madrid'24. Contemporary Art Fair. 19th edition, 2024

AWARDS

Best Booth Award

Award that will be articulated around the gallery with the best booth set up at the fair.

New Entry Award

Award will be given to the newly incorporated gallery with the best booth setup and exhibition proposal at the fair.

Emerging Artist Award

Our sponsors, as part of their line of action to promote contemporary art, will offer a prize to one of the revelation artists participating in the fair.

Partial view of Art Madrid'24. Contemporary Art Fair. 19th edition, 2024

Our support for art and culture extends throughout the year and responds to a global vision in which constancy and commitment to the galleries are essential to achieve our objectives of disseminating contemporary art within and beyond our borders; to create new audiences and interest in art and culture in all sectors of society; to strengthen and promote artists, especially young talent; to value art and culture as essential elements of social development; and to create spaces for cultural visibility and communication that are accessible, open and dynamic.



Relevant information

Applications for the 20th edition of Art Madrid'25 can be sent to the following e-mail address: info@art-madrid.com until October 7, 2024