Art Madrid'26 – STREET ART, POP SURREALISM, POST GRAFITI... FROM THE STREET TO THE GALLERY

Mr. Brainwash, “Andy Warhol”, mixed technique on cardboard, 2016.

 

 

 

The street is a space of freedom, a territory of aesthetic creation and a channel of expression, on the other hand, the objects of consumption and the waste products of our hyperconnected society are tools of communication, protest, criticism, irony ... The Kreisler Gallery is a good example of this adaptation to new ways of doing art. Founded in Madrid in 1965, it opened spaces in New York (1970-1975), Barcelona (1979-2002) and Miami (1993-1995) to be aware of interesting movements in great art capitals and, today, with more than 50 years, it is a benchmark for its eclecticism, its rigor and its openness to contemporary street and urban art.

 

Kreisler has managed to make his story and his spectacular fund of consecrated artists (Miró, Tapies, Picasso, Joseph Beuys ...) live with the creations of the new artists. Okuda San Miguel is one of these new talents, an artist whose style was born in abandoned factories of Cantabria within the purest street art and is now absolutely recognizable worldwide and can be seen in the streets (and in the galleries) of all over the world. He says that he is a contemporary Renaissance admirer of El Bosco and that in his works (from murals of large dimensions to small embroidered pieces) he raises contradictions about the meaning of life and the conflict between modernity and our roots.

 

 

 

Spok Brillor, “K”, neon, 2017.

 

 

 

Spok Brillor is one of the most relevant figures of the graffiti scene in Spain. In the 90s he painted on trains and walls in Madrid where he acquired his own style with marked contours, brightness and light effects, saturated and vibrant color that maintains today in his pieces, urban atmospheres, almost psychedelic, in which mirages and surreal elements speak to us, among other things, about the influence of new technologies in art and the digital manipulation of images. He uses both figurative language and abstraction but always keeps the fantasy and humor as essential ingredients.

 

 

 

Mark Jenkins, “Boyz 2 Men”, mixed technique, 2017.

 

 

 

Another gallery that has incorporated the urban spirit into its fund is the Catalan 3Punts, putting into practice one of its founding principles that ensures that "art galleries are a dynamic element of the cultural scene of both our city and globally" and, as dynamisers, they must be up-to-date about emerging art and new trends. And they do it looking for excellence in any discipline. In this sense it must be enlighted the work of Alejandro Monge (Zaragoza), a sculptor by vocation but with a creative freedom that has led him to develop in a prodigious way the painting and drawing, that rubs hyperrealism, and that he mixes with graffiti, classical sculpture and pop art to result in pieces charged with social criticism. In alabaster, lacquered steel, porcelain, resins, in large canvases, his work is based on the contrast.

 

But if there is a graffiti artist famous for breaking the wall (and in a more than profitable way) between the streets and the galleries, he is the English Banksy, and if there is someone who received his blessings in the StreetArt circuit of Los Angeles that is Mr Brainwash (Thierry Guetta), star of the movie "Exit through the gift shop" - directed by Banksy himself and with footage of Guetta himself - and another one of the urban artists that brings the 3Punts gallery to Art Madrid. Thierry Guetta, of French origin, fell in love with street art through his cousin Space Invader and decided to film with his camera this cultural movement to which he ended up surrendered, already as an artist, supported by figures such as Shepard Fairey and protected by the commissions of the Hollywood jet set. According to him, his works, pure repetition and pop referents, "wash your brain".

 

 

 

Joaquín Lalanne, “Seguimos pintando”, oil on canvas, 2017.

 

 

 

Joaquín Lalanne (Argentina), in Art Madrid with the gallery Zielinsky (Barcelona), is also very influenced by pop and street art and he is ascribed to a surrealist style in which he links with Giorgio de Chirico and the Baroque, with a constant vindication: art as a space of freedom. With an almost Dalinian gaze and a lot of metaphysics, there are those who already speak of "Lalannism" and of Joaquín as a "young promise whose art is splendid and in which we must insist already" (Tomás Paredes, for La Vanguardia).

 

 

 

Paul Rousso, “Monopoly money composition”, mixed technique, 2017.

 

 

 

The gallery Hispánica (Madrid), for its part, offers us the great pop formats of Paul Rousso, an innovative American artist who creates volumes from a flat surface, what the artist calls "Flat Depth" and for which he uses complex artistic techniques as painting, printing, sculpture, digital manipulation and digital printing. Rousso takes pop culture and its contradictions and uses the act of discarding elements such as money, candy wrappers and magazine pages, then expand its size to unusual dimensions and create a metaphysical and ironic paradox.
 


ART MADRID CLOSES ITS 21ST EDITION AS A KEY EVENT OF MADRID ART WEEK


The Galería de Cristal of the Palacio de Cibeles hosted the 21st edition of Art Madrid from March 4 to 8, once again consolidating its role as one of the must-see events of Madrid Art Week. Over the course of five days, the fair brought together 35 national and international galleries and more than 200 artists, turning the venue into a meeting point for gallerists, collectors, professionals, and lovers of contemporary art.

Throughout its trajectory, Art Madrid has built a distinct identity, with a constant focus on giving visibility to both emerging and established galleries and on opening contemporary art to diverse audiences. Rather than being structured around a single curatorial line, the fair embraced a plural proposal, respecting the unique DNA of each exhibitor.



Art Madrid’26 presented a Gallery Program distinguished by the diversity of artistic proposals and languages, encouraging dialogue between different generations and contemporary practices. Painting, sculpture, photography, drawing, installation, and new hybrid forms coexisted in an edition that once again confirmed the dynamism of today’s art scene

During the days of the fair, nearly 20,000 visitors explored the booths of the participating galleries and enjoyed a parallel program that expanded the experience beyond the traditional exhibition format.


The Parallel Program: An Expanded Art Fair

The Parallel Program once again took center stage in the Art Madrid experience, activating the fair space through projects that explored new forms of interaction between artworks, artists, and the public.

Among the most notable initiatives was the performance series Open Infinite: What the Body Remembers, which presented a daily performative action at the fair featuring works by Colectivo La Burra Negra, Rocío Valdivieso, Amanda Gatti, and Jimena Tercero. The pieces incorporated the body as a critical device and a space of memory, reinforcing the presence of performance within Art Madrid’s programming.

The third edition of Open Booth presented Despiece. Protocolo de mutación, by Daniel Barrio, a site-specific project that transformed the booth into a landscape constructed from urban remnants and industrial materials. The installation invited visitors to physically engage with the work, creating an immersive experience within the exhibition space.

Meanwhile, Espacio Nebrija hosted the project Estancias transitorias (NotanIA SipedagogIE), a proposal by Nebrija University that reflected on Aesthetic Intelligence in the face of the growing dominance of algorithmic logic. The installation proposed a reclamation of gesture, materiality, and the time inherent to the creative process as dimensions that cannot be reduced to automation.

Lecturas. Curated Walkthroughs also returned, with itineraries designed by Zuriñe Lafón and Marisol Salanova that offered curatorial insights for exploring the fair from specific critical perspectives and expanding the visitor experience.



Patronage, Awards, and Acquisitions

Support for contemporary creation once again stood as one of the fair’s central pillars through the second edition of the Art Madrid Patronage Program, which recognizes the work of artists and strengthens the connections between galleries, collectors, and private entities.

On this occasion, the following awards were presented:

Cervezas Alhambra Emerging Artist Award Iyán Castaño, represented by Galería Arancha Osoro


One Shot Hotels Breakthrough Artist Award Joost Vandebrug, represented by KANT Gallery


In the Acquisition Awards category, several private collections incorporated works presented at the fair into their collections.


Studiolo Collection Roger Sanguino — DDR Art Gallery


Devesa Law Kim Han Ki — Banditrazos Gallery


E2IN2 Collection Albert Bonet — Inéditad Gallery


dn2 Collection Iván Baizán — Galería Arancha Osoro

These acquisitions reflect the private sector’s commitment to the development of contemporary art and contribute to advancing the professional trajectories of emerging and mid-career artists.



Collecting and Support for the Artistic Ecosystem

The promotion of collecting once again played a prominent role in this edition thanks to the One Shot Collectors program, which offered personalized advice to both new buyers and more experienced collectors, facilitating access to the contemporary art market and fostering direct relationships between artists, galleries, buyers, and collectors.


This program, together with the Patronage Program, continues to strengthen the professional ecosystem surrounding the fair and reinforce Art Madrid’s commitment to supporting contemporary creation.

Among the most notable sales were works by Antonio Ovejero, represented by CLC ARTE; Leticia Feduchi and Ángela Mena, represented by Galería Sigüenza; Idoia Cuesta and Iyán Castaño, represented by Galería Arancha Osoro; and Yasiel Elizagaray, represented by Nuno Sacramento Arte Contemporânea. Likewise, the proposals presented by Inéditad Gallery were very well received, with notable sales of works by artists Albert Bonet and Eduardo Urdiales, as well as Carmen Mansilla, who debuted at Art Madrid'26 and achieved a sold out.



The overall balance of the edition has been particularly positive, with sales reported by all 35 participating galleries, confirming the strong interest from collectors and the dynamism of the market throughout the fair. Among the galleries that recorded notable commercial activity are La Mercería (Valencia), LAVIO (Murcia–Shanghai), 3 Punts Galería (Barcelona), Galerie One (Paris), Shiras Galería (Valencia), Galería Rodrigo Juarranz (Aranda de Duero), Galería São Mamede (Lisbon), Yiri Arts (Taiwan), and Trema Arte Contemporânea (Lisbon), among others.


A Fair made possible thanks to Its network of Partners

The success of Art Madrid’26 has been made possible thanks to the support of its official sponsors: Cervezas Alhambra, One Shot Hotels, Liquitex, Universidad Nebrija, and Posca, as well as the trust of its collaborators: Asociación 9915, Colección Studiolo, E2IN2, Colección dn2, Devesa Law, Enviarte, Cova 13, and Vanille Bakery Lab & Café. The fair also benefits from the involvement of its media partners and the support of various cultural organizations, private collections, and institutions that contribute to strengthening the contemporary art ecosystem.



Art Madrid: A Future Full of Possibilities

After 21 years of history, Art Madrid continues to consolidate its position as a key event in the contemporary art calendar, both nationally and internationally. Its ability to bring together galleries, artists, collectors, and institutions reinforces its role as a space for encounter, exchange, and discovery. The fair maintains a steadily growing outlook, driven by a program that evolves each year and increasingly opens up to more innovative proposals.

Thank you for being part of the 21st edition of Art Madrid. Your support is essential for continuing to promote art and culture.


SEE YOU AT ART MADRID'27!