Art Madrid'25 – GETTING READY FOR THE NEW SEASON

Like the collectable journals, the beginning of the school course, the inscriptions in the gym and a great list of new purposes that usually meet in September, this month also marks the beginning of the new season in the art world. Museums, galleries and cultural centres reorganise their calendar to shake summer off and face fall with a renewed schedule. And so that nobody gets surprises, we bring you some of the most interesting activities that the new course holds for us.

 

CANIDO (FERROL)

Las Meninas de Canido returns with its 11th edition, from August 31st to September 2nd. Since the launch of the idea in 2008, the project has gained in quality and recognition. The artist Eduardo Hermida is the promoter of this initiative that was born to revitalise the most depressed areas of the Canido neighbourhood, in Ferrol, especially affected by the crisis and the change of business model that had left the industrial fabric of the place very weakened. After ten years of work, not only part of the activity has been recovered, but the neighbourhood has become a benchmark in the urban art landscape. Around 2000, artists from Taiwan, Slovenia, Poland, Brazil, Syria, Ethiopia, Germany or France, as well as from Spain, have passed through Canido. The name of the festival responds to one of its working guidelines: artists must be inspired by this famous painting of Velázquez for their works and recreate variations that will remain forever on the facades of the city. As the organisers say: "Las Meninas de Canido is a triumph of artistic talent as a vehicle of communication and a foothold for the solution of urban needs." Last year, besides, there was an enormous expectation when a work attributed to Banksy appeared in one of the murals, although the artist denied it. For the festival, this author is an undeniable reference, and in homage, they reserve each edition a unique space under the claim “Banksy, in Canido we have a wall reserved for you”. It may appear this year…

Cartel “(Fe)meninas de Canido 2019” (detalle) María Maquieira

PHOTOGRAPHY IN MADRID

The Fundación Telefónica Space organises the workshop “Son ciudad” by the photographer Consuelo Bautista. This course takes place from September 11th to 13th, from 5 pm to 8 pm and is aimed at experienced professional or amateur photographers. Hand in hand with the artist, participants will take a tour of urban photography and the power of communication that city images can have, also reviewing the work of other authors such as Wiliam Klein. After a more theoretical first session, it is time to put into practice the concepts worked and the vision of the attendees to develop a project around street photography and the creation of micro-stories with the characters of urban life.

PROYECTOR FESTIVAL

From September 11th to 22nd, Madrid opens its arms to video-creation to host the 12th edition of the PROYECTOR Festival. On this occasion, 14 spaces distributed throughout the city will host this large program for a video art immersion. The agenda incorporates visits to collections, curated cycles of projections, workshops, masterclasses, professional meetings, guided tours... There is no excuse to get to know this discipline that every year gains new followers. Contemporary video creation offers an immense field of exploration that attracts numerous artists, in addition to using a language adapted to the consumption habits of today's society. The power of the moving image and its use for the elaboration of a new contemporary discourse will surprise us with a program of activities designed for all audiences.

Lien Cheng Wang, “Reading Plan”

FESTIVAL OPEN HOUSE

In its 5th edition, the Architecture and City Festival will have the collaboration of more than 100 spaces that will open their doors to the public on the weekend of September 28th and 29th. It is the perfect occasion to get to know some hidden corners of buildings of enormous interest that remain habitually closed to the public. For lovers of architecture, design, interior design, art and history this is an unavoidable event. Last year, visits overpassed the records, and there were long waiting lists, so stay tuned for registration.

BOTIN CENTRE

On September 9th and 10th, the Botín Centre organises the second edition of its “Meeting on Science, Art and Creativity”. These sessions bring together professionals from different branches of knowledge to discuss the similarities that exist in creative artistic processes and scientists. In this way, the similarities between the two spheres can be noticed, and the influence that art and science have on each other can be observed. Concepts such as the golden ratio, art and fractal mathematics, the aesthetics of structures subject to tensegrity or the fascinating reaction of the brain to art and music will be discussed. As Pedro García Barreno, director of the meeting explains, “the speakers will present how artistic beauty has penetrated the scientific theories and the design of the machines, while the artists have incorporated scientific ideas and technological advances in their creative processes".

ALCALÁ 31 SHOWROOM AND REINA SOFÍA MUSEUM

To accompany the exhibition that the Reina Sofía Museum dedicates to the Hispanic-Brazilian artist Sara Ramo, Sala Alcalá 31 organises a parallel exhibition that opens on September 12th under the title "The fall and other forms of life". This exhibition focuses on a site-specific project created by the author for the room and revolves around the idea of ​​simulation and appearance. For its part, the Reina Sofía Museum collects a part of her most extensive work, with pieces of video, installation, sculpture and collage. Sara Ramo always considers the position of the individual in their context and the maintenance of the established standards. This permanent questioning of the status quo soaks its pieces and seeks to open an internal dialogue with the viewer. In the exhibition "lindalocaviejabruja" Ramo works the role of women in our society and explores their domestic or daily context with works that feed on numerous references, even to incorporate absurd objects that produce a disconcerting effect.

 

From July 7 to 9, 2025, the Balsera Palace will host the First Course on Collecting and Contemporary Art, an intensive 15-hour program that will explore the complex and fundamental question of taste in contemporary art. Organized by the Nebrija Institute of Arts and Humanities at Nebrija University and the Avilés City Council, in collaboration with 9915 — Association of Private Collectors of Contemporary Art and the Institute of Contemporary Art, the course offers a unique opportunity for analysis and debate on the dynamics that shape aesthetic and symbolic value in today’s art scene.


First Course on Collecting and Contemporary Art. Avilés, Asturias


The notion of taste, intrinsically tied to aesthetic judgments and power relations, has played a decisive role in the historical prominence of artists and artworks. However, contemporary art—marked by its breaking of conventions, diversity of media and techniques, and critical stance toward traditional canons—raises fundamental questions about the continued relevance of this concept.

This course will explore how the decisions made by key players in the art system—institutions, private collections, galleries, curators, and artists—continually redefine a field of taste shaped by aesthetic, symbolic, cultural, social, and political logics.


"¿But does it exist, and what is the prevailing taste of our time—so seemingly confused, fragmented, indecipherable?" - Omar Calabrese, The Neo-Baroque Era.


The academic program, directed by José Luis Guijarro Alonso, Director of the Master’s in Art Market and Related Business Management at Nebrija University, and Pablo Álvarez de Toledo, Head of the Department of Arts at Nebrija University and the Nebrija Institute of Arts and Humanities, will bring together a distinguished group of national experts—including collectors, critics, curators, gallery owners, and artists—whose contributions will address key issues in shaping aesthetic, symbolic, and market value in today’s art world.


PROGRAM

MONDAY, JULY 7

9:30 AM Registration.

10:00 AM Course Opening Nebrija University Avilés City Council Presented by Rosario López Meras – President of the Association of Contemporary Art Collectors, 9915, and Adrián Piera – President of the ICA, Institute of Contemporary Art.

10:30 AM Course Presentation By José Luis Guijarro Alonso – Art Historian and Anthropologist, Researcher, and Director of the Master’s in Art Market and Related Business Management at Nebrija University.

11:00 AM Coffee Break.

11:30 AM Panel Discussion The Taste of Private Collecting as a Prelude to History. Speakers: Candela Álvarez Soldevilla – Entrepreneur and Collector; Javier Quilis – INELCOM Collection; José Miguel Vegas Valle – Collector. Moderator: Luis Feás – Critic and Curator.

1:00 PM Lunch Break.

3:30 PM Individual Lecture On Good Taste in Contemporary Art. Speaker: Marisol Salanova – Curator and Art Critic, Director of Arteinformado.

4:45 PM Panel Discussion The Influence of Galleries in Shaping Contemporary Taste. Speakers: Elba Benítez – Gallerist; Ricardo Pernas – Gallerist (Arniches 26); Aurora Vigil-Escalera – Gallerist. Moderator: Rafael Martín – Coleccion@casamer.

6:00 PM End of Day.

6:30 PM Activity and Cocktail Visit to the Exhibition Asturian Artists in the Pérez Simón Collection – Avilés.

TUESDAY, JULY 8

10:00 AM Individual Lecture Contemporary (Bad) Taste: Kitsch, Camp, and Tacky. Speaker: Julio Pérez Manzanares – Autonomous University of Madrid.

11:00 AM Coffee Break.

11:30 AM Panel Discussion Institutions and the Formation of Contemporary Taste. Speakers: Virginia López – Artist, Founder of PACA_Proyectos Artísticos Casa Antonino; Julieta de Haro – Artistic Director of CentroCentro; Carlos Urroz – Director of Institutional Relations, Museo Nacional Centro de Arte Reina Sofía. Moderator: Laura Gutiérrez – Director, School of Art of Oviedo.

1:00 PM Lunch Break.

3:30 PM Panel Discussion Beyond the Eye: The Taste for Ethical, Ecological, Social, or Political Concerns in Contemporary Art. Speakers: Semíramis González – Independent Curator; Eugenio Ampudia – Artist; Claudia Rodríguez-Ponga – Independent Curator. Moderator: Bárbara Mur Borrás – PhD in Fine Arts.

5:00 PM End of Day.

5:30 PM Activity Visit to the Studiolo Exhibition – Candela Álvarez Soldevilla Collection.

WEDNESDAY, JULY 9

9:30 AM Meeting with Asturian Artists Speakers: María Castellanos – Artist; Avelino Sala – Artist; Consuelo Vallina – Artist. Moderator: Pablo Álvarez de Toledo – Nebrija University.

11:00 AM Activity Visit to the Niemeyer Center – Avilés.

Course Closing Ceremony.





This course is designed for art professionals, collectors, researchers, and students seeking an in-depth analysis of the dynamics that shape taste and collecting practices in contemporary art. Adopting a critical and multidisciplinary perspective, it provides a unique opportunity to rigorously examine the aesthetic, symbolic, and structural factors that underpin the legitimization of contemporary art.