Art Madrid'26 – LIQUITEX CADMIUM FREE AT ART MADRID'18

Liquitex, leading brand in acrylics and collaborator of # ArtMadrid18 launches a new range of cadmium-free colors with the same performance as acrylics with cadmium but safer for the artist and the environment. Do you join the challenge?

Liquitex cadmium free

Since its creation in 1955, Liquitex has partnered with artists to ensure constant evolution and innovation. As there is not a single opinion about the damage that can potentially be caused by cadmium pigments, Liquitex has chosen to offer both alternatives in parallel, so that artists can choose based on their personal preferences. ColArt, in constant search for safer formulations, (already they did it with the health and environmental implications of lead and stopped using white lead pigments in their formulations) it thus becomes the first brand in the market to launch an alternative to cadmium paints with a performance comparable to that of the original cadmium paints, and responds to the needs of artists who care more about health and enviroment safety issues.

Liquitex cadmium free

Throughout 3 years, a team of chemists has evaluated a range of pigments available to develop 7 new colors that respect our health and the environment: Light yellow, medium yellow, yellow dark, orange, light red, medium red and dark red, which offer the same resistance to light and vitality as classic cadmium paints and have the Approved Product Seal of the Art and Creative Materials Institute Institute (ACMI), that identifies safe art materials, that is, that the products that carry them have been evaluated by qualified toxicologists and labeled according to federal and state legislation.

Liquitex cadmium free

But, in addition to the toxicological test, it was essential to be tested by artists, the users. Liquitex identified regular users of acrylic paint and in particular of cadmium colors to carry out a series of tests (light resistance, longevity, pure tone of color, brightness, viscosity ...) Each artist received two sets of identical colors, one with genuine cadmium paints and one with cadmium-free paints. The tests were blind, without the artists knowing how one set of paintings differed from the other. They were given a month to work with both games and compare. They were also given a diary in which to write down observations during the evaluation period, as well as an exhaustive questionnaire at the end. None identified the fact that one of the two sets contained cadmium-free paints.

Liquitex wants artists to experience first-hand that the performance of alternative colors free of cadmium is truly comparable. Do you want to try this new CADMIUM FREE range? Do you want to receive one of its "blind tests"? Then enter the link and participate in the challenge: here

Liquitex cadmium free



Art Madrid’26 presents One Shot Collectors, a program sponsored by One Shot Hotels that returns to the fair -now in its sixth edition- with the goal of making contemporary art collecting more accessible and encouraging new and established collectors alike. The initiative is designed to support both art professionals and new audiences interested in starting or strengthening a collection by providing tools, knowledge, and specialized guidance.

One Shot Collectors promotes an informed and approachable way of acquiring artworks, understanding collecting as a process that requires discernment, context, and time. The program serves as a bridge between the public and the artworks presented at the fair, fostering a confident and well-informed relationship with the art market.



The program is directed by Ana Suárez Gisbert, an art advisor with extensive experience in the art market. Her background includes artwork valuation and appraisal, as well as personalized advisory services throughout the acquisition process, helping participants identify works that align with their interests, budget, and goals. Her approach combines technical rigor with a strong commitment to best practices and sustainability within the art ecosystem.

Art collecting goes beyond the purchase of a single work. It involves an intellectual, aesthetic, and personal journey that connects collectors with the artist’s context, discourse, and creative process. Building a collection means developing a personal point of view, making informed decisions, and allowing the collection to evolve coherently over time, guided by enjoyment and confidence in one’s own taste.

So how do we decide where to focus and how to move forward? Where do we begin? How does one purchase connect to the next? A successful acquisition comes from following personal interests, learning to recognize what truly resonates with us, and staying informed before and throughout the process.

During Art Madrid’26, One Shot Collectors offered a personalized advisory service tailored to different profiles: established collectors, individuals acquiring their first artwork, and companies interested in developing collections aligned with their values and brand identity. The program adapts to a wide range of needs and offers customized tours of the fair based on aesthetic, conceptual, and budget considerations.

Our Art Advisor prepares a curated selection of artworks according to each buyer’s criteria and provides support throughout the negotiation process, offering a professional and strategic perspective. In this way, collecting becomes an informed, coherent, and rewarding experience.

Beginning a collection may stem from a desire for knowledge and aesthetic, social, economic, or even corporate exploration. At Art Madrid, we encourage collecting among individuals and companies interested in patronage and investment. This initiative is aimed at both professionals and contemporary art enthusiasts who wish to start or continue building a collection. Art Madrid presents a wide variety of works across disciplines such as photography, painting, sculpture, and installation, spanning a broad range of price points.

Whether you are an experienced collector, a first-time buyer, or a company seeking to express its values through art, the One Shot Collectors program offers a comprehensive experience.


ABOUT ONE SHOT HOTELS. SPONSOR OF ART MADRID

One Shot Hotels is a collection of 14 boutique hotels set in some of the most desirable locations in Madrid, Barcelona, Valencia, Seville, San Sebastián, and Porto. In 2026, the brand will expand its presence with new openings in three additional destinations: Ibiza, Lisbon, and Bilbao. Each property embodies a strong commitment to design, creativity, and aesthetics, seamlessly weaving art and culture into every space.

More than places to stay, One Shot Hotels are destinations with soul. Every interior reflects artistic sensitivity and an uncompromising attention to detail, offering guests a memorable experience where comfort, style, and culture coexist effortlessly. A spirit of closeness, innovation, and a deep passion for the arts defines the brand’s identity and shapes the way it connects people with the creative essence of each city it inhabits.

Through initiatives such as One Shot Collectors, the hotel group brings art and culture closer to both guests and visitors, fostering meaningful connections between its hotel spaces and the creative pulse of each destination.


ABOUT ANA SUÁREZ GISBERT. PROGRAM ART ADVISOR

Ana Suárez Gisbert holds a law degree from Complutense University of Madrid, with a specialization in international law and the international trade of artworks. She is a certified art and antiques appraiser and court-appointed expert through Antonio de Nebrija University, and a partner at the art appraisal firm Art Value Project.

She has carried out appraisal work for major collections and insurance companies and has represented leading international publications in the fields of art and design, including Frieze, Frieze Masters, and Gagosian. She currently combines her work at the appraisal firm with an art and sustainability project for private companies and municipal institutions

The advisory service is part of Art Madrid’26 One Shot Collectors Program and is completely free for participants who register in advance. To receive personalized advice, please request more information at vip@art-madrid.com or register using the following form:





Patrocinador de ART MADRID'26

One Shot Hotels