Art Madrid'26 – LIQUITEX SPONSORS THE 17TH EDITION OF ART MADRID

Once again, Liquitex, the world's leading brand in professional acrylics, joins Art Madrid as a sponsor, supporting contemporary creation through a prize, which will be awarded to one of the artists participating in the fair who works with acrylics in their pieces. The prize will be awarded on 23 February at 18:00 pm will be worth 1,000 euros in Liquitex products.

The history of Liquitex begins with Henry Levison, a colour chemist who ran a company in the USA called Permanent Pigments, which manufactured oil colours for artists from 1933. The acrylics that were first developed in the early 20th century were solvent-based colour compounds. In 1955, Henry perfected the formula with a water-based acrylic that was commercially viable. This was the first acrylic gesso, called Liquitex, a perfect combination of liquid and texture.

New colours in the Heavy Body range

Here are some of the 12 new colours in the Heavy Body range:


LIGHT BISMUTH YELLOW A toned-down version of the iconic Bismuth Yellow, well known in watercolour technique, excellent for blending and highlighting.

LIGHT BISMUTH YELLOW

LIGHT PHTHALOCYANINE GREEN A strong, vivid and opaque colour, excellent for blending natural greens, beautiful greys and pastel shades.

LIGHT PHTHALOCYANINE GREEN

INDIGO A deep, dark midnight blue, ideal for mixing black, grey, green and purple tints.

INDIGO

TRANSPARENT ORANGE A completely transparent orange with a deep orange-red mass tone and a yellowish tinge made from a hybrid pigment: an innovation in pigment manufacturing that combines organic and inorganic pigments.

TRANSPARENT ORANGE

IRIDESCENT ROSE GOLD A beautiful opaque colour that reveals an iridescent sheen with hints of pink and golden tones.

IRIDESCENT ROSE GOLD

Liquitex currently offers a wide range of colours in different, fully intermixable formats, as well as additives and accessories. One of its most popular ranges is Heavy Body Acrylic, its thickest bodied, high viscosity, pigment-rich acrylic. With a high concentration of lightfast, artist-quality pigments and a satin finish, Heavy Body Acrylic provides rich, permanent colour with crisp brush strokes and knife marks. It is available in a wide range of 116 colours with the recent addition of 12 new colours.


ABIERTO INFINITO. LO QUE EL CUERPO RECUERDA. CICLO DE PERFORMANCE X ART MADRID'26


Art Madrid, committed to creating a discursive platform for artists working within the field of performance and action art, presents Abierto Infinito: lo que el cuerpo recuerda, a proposal inspired by Erving Goffman’s ideas in The Presentation of Self in Everyday Life (Amorrortu Editores, Buenos Aires, 1997).

The project unfolds within a theoretical framework that directly engages with these premises, conceiving social interaction as a stage of carefully modulated performances designed to influence others’ perceptions. Goffman argues that individuals deploy both verbal and involuntary expressions to guide the interpretation of their behavior, sustaining roles and façades that define the situation for those who observe.

The body — the first territory of all representation — precedes both word and learned gesture. Human experience, conscious and unconscious alike, is inscribed within it. Abierto Infinito: lo que el cuerpo recuerda departs from this premise: representation inhabits existence itself, and life, understood as a succession of representations, transforms the body into a space of constant negotiation over who we are. In this passage, boundaries blur; the individual opens toward the collective, and the ephemeral acquires symbolic dimension. By inhabiting this interstice, performance simultaneously reveals the fragility of identity and the strength that emerges from encounter with others.


PERFORMANCE: OSCURECER UN PAPEL. BY ROCÍO VALDIVIESO

March 5 | 7:00 PM. Galería de Cristal of the Palacio de Cibeles.


Nocturnality. Installation. Rocío Valdivieso..


Oscurecer un papel forms part of a series of actions in which the artist engages in reading through repetition, memorization, and a measured degree of improvisation. Within this framework, a non-linear mode of reading emerges from a written text that is transformed when spoken aloud, assuming a different form in the act of articulation. The texts stem from an ongoing investigation into materiality, space, the relationships between body and matter, writing, the sculptural, and a sustained interest in the exploration of voice and orality.

The material from which Oscurecer un papel is constructed consists of a collection of purchase receipts the artist has been accumulating over time. The printed text they contain, together with the action of bringing them into proximity with a heat source—thereby activating the thermal paper on which they are produced—generates meanings that revolve around the notions of consumption and wear.


Rocío Valdivieso. Latent Aura. Performance documentation.


ABOUT ROCÍO VALDIVIESO

Rocío Valdivieso is an artist, researcher, and cultural manager. She is currently a PhD candidate in Fine Arts at the Complutense University of Madrid. She holds an MA in Research in Artistic Practices from the University of Castilla–La Mancha (UCLM) and a BA in Fine Arts from the National University of Tucumán, Argentina. She was a Fundación Carolina fellow from 2022 to 2023. She currently co-directs Errática. Laboratory of Processes and Critique in Madrid, alongside Romina Casile.

She was part of the PEEPA 2023 Program at the Centro de Residencias Artísticas, Matadero Madrid. She completed the 2021/22 Artists Program at Universidad Torcuato Di Tella, Buenos Aires, and in 2020 participated in the Intensive Curatorial Program of Proyecto PAC at Galería Gachi Prieto, Buenos Aires. She received the Visual Arts Promotion Award at the 4th Visual Arts Week of the Ente Cultural de Tucumán. She was awarded an AUGM scholarship for an exchange residency at UNESP, São Paulo, Brazil. She also participated in the International Residency Program La Ira de Dios and in the Acéfala Galería Residency for Argentine artists.