Art Madrid'26 – NEREA UBIETO, CURATOR OF ONE PROJECT ART MADRID'19

"It is essential that artist and curator walk hand in hand, it’s the most exciting part of this work."
The curator and independent art critic Nerea Ubieto takes over from the ONE PROJECT Program of Art Madrid'19. Fresh air and a personal and philosophical narrative to enrich this "showcase of young talents".

For those who don’t know yet what an art curator does and what its role is, could you tell us in your words what you do and what is the function of a curator?

A curator is a connector of aesthetic ideas, a mediator in the broadest and most positive sense of the word: he establishes links between artists and the public, the artwork and space, between the pieces that are part of an exhibition, between the discourse of the artists and other possible speeches... I used to like the definition of the curator as an "ideologist of an exhibition" because it emphasises the reflexive question as opposed to the purely practical, something like a visual philosopher. However, nowadays I find it a bit pretentious and short. The discourse is necessarily forged from the conversations and the exchange with the female artists, therefore, they also "think" the exhibition. It is essential that artist and curator walk hand in hand, it’s the most exciting part of this work. On the other hand, the exhibition is not the only format to channel these artistic connections; there are other ways, visible and invisible. I believe that, currently, reinventing these formats and strategies is a primary task. We have to rethink our function a lot, broaden horizons of action, mix and open ourselves in collaborative ways.

 

  Thinking about the public that visits an art fair or an exhibition… what does this curated perspective provide?

Reaching an audience - of all kinds - is very important the way I understand the curatorial practice. I want to believe that the curated perspective has a lot to offer, first of all, a new look regarding the relationships that may occur between the proposed works. This vision facilitates - but does not make it easy - that the spectator establishes its own interconnections. The curatorial context, extensive reading and, why not, generates an attractive speech that can serve as a hook for an audience that otherwise would not have approached certain speeches. In my opinion, the curated perspective should bring the viewer closer. I try not to lose sight of this and imagine what my parents would think when they come to the exhibition.

“A curator is a connector of aesthetic ideas, a mediator in the broadest and most positive sense of the word: he establishes links between artists and the public, the artwork and space, between the pieces that are part of an exhibition, between the discourse of the artists and other possible speeches”.

 

  The "discourse" is the great contemporary theme... Do you have a discursive fetish? What topics interest you?

I'm not usually closed to anything because, even the topics that interest me less at the beginning, pose a challenge and involve unforeseen learning, but yes, I have preferences... In my projects, I usually work with philosophical bias, especially the personal identity understood in a broad way, from the recesses of nineteenth-century interiority to digital exteriority. Problems around feminism, queer, expanded corporalities, sensory experience, new materialisms, phenomenology... it's very difficult to define, I am passionate about many subjects!

 

  It must be complicated to get a reflexive pause before a work in these days of continuous news, haste and oversaturation of images ... How do you do it /try it?

Yes, it’s tremendously difficult, even more if you have a mind that doesn’t rest... I get it by forcing me to stop, specifically through yoga, practice to which I try to dedicate a time every day.

 

  What is the role of fairs on the stage of contemporary art?

Serve as a showcase, take the pulse of current art, promote the work of artists and, of course, sell it!

“In my projects, I usually work with philosophical bias, especially the personal identity understood in a broad way, from the recesses of nineteenth-century interiority to digital exteriority”.

 

  How do you approach your incorporation to the Art Madrid team? What will you contribute to your program with?

With excitement, but also as a challenge. Curating within a fair is complicated because of undergoing factors that are beyond my control and go beyond the curatorial work: the commercial part, the competition between the fairs, prejudices, fears... I’m aware that dealing with all this is tricky.

I will contribute giving the best of me, presenting interesting proposals and betting on a project 100% female artists. The goal is to radically balance a percentage that has never been on our side. Also, I think the selection is going to happen naturally since the vast majority of artists I've worked with this year are women.

 

  How do you understand the ONE PROJECT Program and how do you value the work of Carlos Delgado Mayordomo, the curator that you relieve?

I understand it as a necessary window and an opportunity for artists who are emerging and need a push. Beyond the possible sales and the visibility that a fair brings, being part of a curated program is a plus for the artist since it means going hand in hand with someone who believes and bets for her work. Also, my intention is to work with these artists outside the fair. With regard to Carlos, I can only assess in positive: I admire his curatorial work in general and the work he has done with the One Project during these 5 years, despite the difficulty. I hope to be up to the task.

 

  BIO NEREA UBIETO:

Zaragoza, 1984. Graduated in Art History from the University of Zaragoza, she works as an independent curator, manager and critic in various art publications. Among her last exhibitions they stand out: "Return Flight Tickets" in the gallery Max Star (Madrid); "The invisible threat" in Sala Amadis (Madrid); "The place where I live" in Galería Ponce Robles (Madrid) or "Keep calm and carry on", inaugurated in Tabacalera Madrid and itinerant by the AECID Cultural Centers Network in Latin America. She has recently been selected in the 2017 V.O. of curator of Valencia with her project "Artfulness" that will take place during September 2018. Among the awards and grants received are: the Residence Scholarship abroad of the Community of Madrid, developed in HIAP-Helsinki International Artist Program (2016); the International Award Exhibition of the CPR (2016), or the international residency Curatorial Program of Research in Estonia and Finland (2015). She is a regular contributor to the cultural television program Metropolis. She combines her work as an independent curator with cultural management, teaching and other projects in the artistic field.

 

 

The 22nd edition of Art Madrid opens its application period. From 3 to 7 March 2027, the Galería de Cristal del Palacio de Cibeles will once again become the meeting point for national and international contemporary art. Galleries interested in taking part can submit their application until 20 October 2026.



Art Madrid'26 - 21st Contemporary Art Fair. Aerial view.

The Art Madrid contemporary art fair

Art Madrid takes place each year as part of Madrid Art Week, the moment in the Spanish art calendar with the highest concentration of collectors, institutions and specialist press. With 22 years of history, the fair brings together national and international galleries with a programme focused on recently produced contemporary work.


Located at the Galería de Cristal del Palacio de Cibeles, in the cultural heart of the city and steps away from the Triángulo del Arte and the Paseo del Prado, Art Madrid offers participating galleries a distinctive and recognisable setting within the Spanish art fair landscape.


Art Madrid'26 - 21st Contemporary Art Fair. Entrance.

Art Madrid'26 in figures

The previous edition closed with 35 galleries from 7 countries (Spain, Portugal, France, Denmark, Taiwan, South Korea and Cuba), over 200 artists and around 20,000 visitors. 35% of the audience were new collectors, with an age range between 35 and 60 and a gender split of 55% women and 45% men.


The fair welcomed representatives from more than 30 foundations, museums and collections, including Fundación Mapfre, Fundación BBVA, Fundación Telefónica, Fundación Banco Santander, Fundación Bertelsmann, Fundación María Cristina Masaveu Peterson, Fundación Carmen y Lluís Bassat, Fundación Studiolo, Fundació Lluís Coromina, IVAM, MARCO, CAAM, MEIAC and the Museo del Romanticismo. Delegations from Madrid City Council, the Community of Madrid, the Ministry of Culture and ambassadors from several countries also attended.


Art Madrid'26 - 21st Contemporary Art Fair. Fundación Studiolo Acquisition Award.

PROGRAMMES

GALLERIES PROGRAMME

In each edition, Art Madrid brings together a carefully curated selection of around 35 national and international galleries with proposals focused on recently produced contemporary work.


ONE SHOT COLLECTORS PROGRAMME

Sponsored by One Shot Hotels and led by Ana Suárez Gisbert (art advisor specialising in international law and the art trade, art appraiser and court expert), the Collectors Programme connects new and experienced buyers with the participating works and galleries through a personalised advisory service throughout the five days of the fair.


For galleries, it operates as an additional channel for engaging active buyers, running in parallel to their own commercial activity.


PATRONAGE PROGRAMME

Art Madrid partners with institutions, collectors and private companies to directly support artists and galleries through awards and acquisitions. At the 2026 edition:


  • One Shot Hotels Breakthrough Artist Award (€1,000): Joost Vandebrug · KANT Gallery (Copenhagen–Palma)
  • Cervezas Alhambra Emerging Artist Award (€1,000): Iyán Castaño · Galería Arancha Osoro (Oviedo)
  • Colección Studiolo Acquisition: Roger Sanguino · DDR Art Gallery (Madrid)
  • Colección E2IN2 Acquisition: Albert Bonet · Inéditad Gallery (Barcelona)
  • Devesa Law Acquisition: Kim Han Ki · Banditrazos Gallery (Seoul)
  • Colección dn2 Acquisition: Iván Baizán · Galería Arancha Osoro (Oviedo)

Art Madrid'26 - 21st Contemporary Art Fair. Devesa Law Acquisition Award.


PARALLEL PROGRAMME AND ON-SITE ACTIVITIES

Throughout February, Art Madrid runs a Parallel Programme of series, talks and projects that extend the dialogue beyond the fair venue.


During the five days of the fair, alongside the galleries' exhibition programme, on-site activities include the Open Booth, the Performance Series and Readings: Curated Tours.


Art Madrid'26 - 21st Contemporary Art Fair. View of Daniel Barrio's Open Booth.


Communication and reach

The Art Madrid'26 communications campaign reached 17 million people across online and offline media: print press, radio, exclusive catalogue, web, newsletter, social media and virtual 360° tour. Coverage included general and specialist national and international media, with appearances on RTVE, TeleMadrid, Onda Madrid, Onda Cero, COPE, El Mundo, ABC, Vogue, TimeOut and Elle, among others.


All participating galleries and artists feature on the Art Madrid website during and after the fair, with their own profile, images of works and contact details.


Art Madrid'26 - 21st Contemporary Art Fair. Aerial view.


KEY INFORMATION:

Galleries interested in taking part in the 22nd edition of Art Madrid can submit their application through the online registration form available on the website until 20 October 2026.



For any queries, please write to info@art-madrid.com or call +34 91 535 87 11.