Art Madrid'24 – WE ALL CAN BE CREATIVE: A NEW PROPOSAL BY CULTURA INQUIETA FOR ART MADRID'19

For the third consecutive year, Art Madrid once again is engaged with Cultura Inquieta. Official media partner of this edition, Cultura Inquieta is one of the most interested and involved media in current culture. This year it invites all visitors to take their most creative side into its booth at the fair.

The two walls of the Cultura Inquieta stand began as two blank canvases, ready to welcome all kinds of artistic manifestations and encouraging free expression and creativity without limits. Artists present at the fair as well as visitors of all ages have participated ... In fact, we can all be creative and proof of this is that there is hardly any free space left to intervene in their booth. However, all those who want to be part of these collective murals will surely, with some ingenuity, find some way to leave their mark. In addition, at their booth, you can learn about other projects, such as the creative products they offer from the online store and those they have selected in order for you to see them at Art Madrid: art pills, design and inspiration.

Photo. Melisa Medina.

The Cultura Inquieta team presents "our own space, a couple of square meters where we synthesize our universe to channel, approach and soak up everything that happens. A space, overall for sharing. Sharing time, words and creativity. A place to rest for a few minutes, talk, laugh and reflect "with the ultimate goal" of bringing art to everyone absolutely".

Some of the reasons that motivate this type of proposal are so many that Cultura Inquieta compares them with the own principles of art. Unity or harmony, because, as explained by them, they are integrated, so naturally, that they come to lose sight of the limits imposed by space; variety, because they love having the chance to look out through an infinite window of inspiration, an exercise that they can feed by touring Art Madrid, where they find the production of both emerging artists and consecrated artists, "an almost mystical experience"; or balance, because "we are aware that life is what happens between 0 and 100 years, so we try to look with the eyes of children, and to children we try to give wings so that they can paint, dream, and believe in a much better future through art".

Photo. Miguel Mazuelo Álvarez.

Other reasons that support its proposal for the fair are related to contrast because, like Art Madrid, they enjoy the polyhedral side of things; proportion, because "we can not stop looking up towards the wonderful glass vault that surrounds everything. At the works, at the artists, at you, at us too, and then, is when the proportions of beauty escape us"; the emphasis and the enthusiasm of participating in a fair with which they share so many values and aspirations; and finally, for movement, for that "effervescent flow of people, ideas, concepts and messages that we share with artists, gallerists, visitors, friends ... during these five days".

Like Art Madrid, Cultura Inquieta has among its main objectives the spreading of the quality the current creation has, specialized in the promotion of young talent. Art, culture, trends, photography, trends or lifestyle; Cultura Inquieta is one of the most consulted and reputed digital portals worldwide. It is also the organizer of one of the major Spanish music festival, one of the most important annual events on the Madrid agenda, which this year celebrates its tenth edition beginning at end of June. From Art Madrid we encourage you to participate in the simple but so inclusive and exciting proposal of Cultura Inquieta: dare to express your creativity.

 

Estel Boada. Courtesy of the artist.

INTERCESSIONS. PERFORMANCE CYCLE X TARA FOR WOMEN



Art Madrid celebrates its 19th edition from March 6 to 10, 2024 at the Galería de Cristal of the Palacio de Cibeles. During the Art Week, Art Madrid becomes an exhibition platform for national and international galleries and artists. With the intention of creating a space of expression for emerging artists, our fair has joined forces with the Tara For Women Foundation, which, in its mission to empower and strengthen talented women, becomes a collaborator of Art Madrid's renewed Parallel Program with the Performance Cycle: Intercessions X Tara For Women.

PERFORMANCE STAND, BY ME. ESTEL BOADA


Saturday - March 8 - 19:00h. Galería de Cristal of the Palacio de Cibeles.



They say that in order to succeed, a stand has to be well located, innovative, tidy, have a good, clean and clear image, we can't let it go unnoticed, it has to stand out from the competition, generate curiosity and space for personal interaction. Well, after 19 years, the perfect stand has arrived, he doesn't know it yet, but it has been an exclusive creation to stand out at the fair.

Performance of Pfff Historia d'una Fitball. Documentation. 2023.

His name is Stanley, he is 19 years old and he is... human.

Stand, by Me is a performance that wants to address the responsibility and the position of an art fair stand in an ironic and burlesque way.

"Stanley", our main character, created to live and die at the fair, doesn't know what the outside is, but he knows all about the strengths and weaknesses of this mobile architecture.

Unlike his family made of plasterboard, wood, glass and PVC, Stanley is human matter and therefore feels different from the rest. He tries to be like the rest of the stands: smooth, straight, monotonous, silent... But it is impossible, he has to understand that his strength is his uniqueness.

Through a corporal and vocal exploration, she finds the way to express herself and communicate with others, generating curiosity, empathy and humor.

Stand, By Me. Documentation. 2024.



ABOUT THE ARTIST

ESTEL BOADA. Mataró, Barcelona, 1991

Estel Boada is a multifaceted artist who addresses past, present and future issues in an ironic and burlesque way. Trained in Fine Arts, her work includes design, drawing, performance, among others... After studying Fine Arts, she is interested in design, drawing, performance, space, collectivity and voice. Playing with humor, absurdity and trash, Estel always ends up talking in a burlesque way about her life as a frustrated diva. Her performances include "Kslkkda" (Virreina and Can Balaguer), "Vital el Musical" (Antic Teatre + NyamNyam), "Esperit de Clor" at MAC (Mataró), "El Hechizo" (Residencia #Ey!MAD), "De Kathedraal: historia de la construcción" (Nau Estruch) and "PERTÚ (la ofrenda)", awarded by BCN Producció-La Capella, among others. His performance "Stand, by Me" ironizes the responsibility and position of an art fair stand by personifying "Stanley", a human being in a context designed for material structures. The work highlights uniqueness versus uniformity in the art world.