Urban art is here to stay. Society is increasingly inclined to admit this form of artistic expression, albeit within guidelines. Differentiating street art from vandalism is still a tricky subject that generates discrepancies. However, there are more and more urban spaces set up to receive the proposals of these spray masters and clean walls left at their disposal, ready to receive a layer of creative paint. This trend contributes to give identity to the neighbourhoods, to generate movement around art and to revitalise more quiet areas that in this way, charge energy.

Walls of Tabacalera en 2016 (©Daniel Mesa, via madriddiferente.com)

The Muros-Tabacalera initiative responds to these ideas, a project that is now in its third edition and that Promoción del Arte launched in 2014 to recover the walls of the perimeter of Tabacalera, in Lavapiés. In May of that year, a contest was opened to receive proposals from the artists and to paint the walls of the old tobacco factory. 2014 was an open proposal, without a defined theme, in which 32 artists linked in some way with the Madrid urban scene and with the neighbourhood participated.

Mural 2019, by Kenor (via madridstreetartproject)

In 2016, 25 new artists gave new life to the walls of the Glorieta de Embajadores and the streets Miguel Servet and Mesón de Paredes, with works inspired by the title Urban Natures. Under this topic, the idea was to create pieces that explore the distance of the natural environment that comes across the big cities and invite to reflect on this disconnection of contemporary society, covering the grey walls with colourful and dynamic works.

Mural 2019, by Srger (via madridstreetartproject)

For this new edition of 2019, the topic is Azar (chance). 25 artists will put their imagination and sprays at the service of this evocative title. The participating artists in this third edition are 108, Amaia Arrazola, Ampparito, Anna Taratiel, An Wei, BYG, Boa Mistura, Liquefied Collective, Dafne Tree, Eltono, Gviiie, Iñigo Sesma, Kenor, Manolo Mesa, Mario Mankey, Maz, Nemo's , NSN997, Null, Wigs, Sara Fratini, Son3k, Spogo, Srger and Yksuhc Juan.

Mural 2019, by NSN997 (via madridstreetartproject)

With initiatives like this, urban art gradually gains a niche in the cities and conquers the hearts of the neighbours. In fact, the murals have become an important attraction for tourism, and this has also had its consequences for the day to day of the neighbourhoods, which see how the cost of living raises by the power of attraction of this type of interventions. What is clear is that the graffiti has come to stay and has gradually made its way into the walls of the city.

Liquitex at Art Madrid’26: Creativity, Innovation and a Commitment to the Future of Art

Since 1955, Liquitex has built a distinguished legacy rooted in continuous innovation, technical excellence, and unwavering support for the artistic community. Its history is closely intertwined with the evolution of contemporary art, accompanying generations of creators with materials that expand expressive possibilities and encourage fearless experimentation.

At the 21st edition of Art Madrid, Liquitex renews its commitment to contemporary creation, reaffirming its position as a leading brand in professional acrylics and a strategic partner to both emerging and established artists.

Liquitex has transformed the world of acrylics since inventing the first water-based acrylic paint. Today, its portfolio continues to set industry standards through advanced formulations, exceptional color vibrancy, and remarkable versatility across artistic disciplines. Each product is designed to provide total control over color, texture, and finish, empowering artists to explore new techniques and develop work with a distinct voice. For Liquitex, innovation is not an end in itself, but a catalyst for creative freedom.

Under the tagline Just Imagine, Liquitex invites artists to challenge boundaries and embrace art as a space of limitless possibility. This philosophy not only defines its creative approach but also translates into a tangible commitment to artistic growth, offering materials conceived to support experimental processes and contemporary narratives.

Every brushstroke, every blend, and every surface transformed with Liquitex becomes an opportunity to imagine without constraint and create bold visual narratives.

Liquitex and the Support of Emerging Talent: Espacio Nebrija

At Art Madrid’26, Liquitex strengthens its dedication to nurturing and professionalizing emerging talent through its sponsorship of Espacio Nebrija, a curatorial initiative developed by Universidad Nebrija. For the second consecutive time, the project offers Fine Arts students the opportunity to make their professional debut within the contemporary art circuit.

Curated by Luis Gárciga, the project proposes a critical reflection on artistic pedagogy, the art market, and technology through the concept NotanIA SipedagogIE—an aesthetic, empathetic, and anti-algorithmic pedagogy that champions Aesthetic Intelligence in response to creative automation.

The stand is conceived as a space of transition, resistance, and experimentation, bringing visibility to the processes, aspirations, and perspectives of a new generation of artists in formation. Thanks to Liquitex’s support, participants have access to professional-grade materials that enable them to develop their projects with complete technical and conceptual freedom, fostering an environment grounded in research, experimentation, and critical inquiry.

Liquitex’s presence at Art Madrid’26 underscores its commitment to a responsible brand model actively engaged with the future of art. Recently awarded B Corp Certification, Liquitex joins a global community of companies dedicated to sustainability, transparency, and social responsibility.

This recognition affirms a long-term vision centered on artistic excellence, environmental stewardship, and support for creative communities—values reflected both in the development of new products and in the brand’s active involvement in cultural initiatives.

At Art Madrid’26, Liquitex continues to champion contemporary creativity, accompanying artists in their exploration of new visual languages and reaffirming that art, when equipped with the right tools, knows no boundaries. Because imagining is always the first step toward transforming reality.

ABOUT LIQUITEX

The world-leading professional acrylic brand Liquitex joins Art Madrid’26 as a sponsor, reinforcing its mission to empower artists and support contemporary creation through Espacio Nebrija.

At the 21st edition of the fair, the brand reaffirms its purpose of helping individuals connect with their creative energy, encouraging them to imagine and tell stories through art. Liquitex, the American brand recently awarded B Corp Certification, celebrates an achievement that not only welcomes it into a global community of purpose-driven companies but also reinforces its long-standing commitments.

These commitments encompass artistic excellence, sustainability, social responsibility through engagement with artists, employees, and local communities, and transparency within its business model. Liquitex remains dedicated to continuous innovation and product development, striving to serve as a force for positive change in society and for the environment—leaving a more meaningful and responsible legacy for the future.