OneShot, Oficial Hotel for Art Madrid\'15

The contemporary art fair Art Madrid'15 renews its partnership with ONE SHOT HOTELS, so that they are the official hotels of gallery owners, artists, organizers and collectors fair. Also, on this occasion, to celebrate the 10th anniversary of Art Madrid, the hotel ONE SHOT Recoletos04 will host one of the exhibitions of the Parallel Program of the fair, a photography exhibition with the work of some of the most personal and prominent voices in contemporary photography and a special curator.

"Believe you can and you're halfway there" with this maxim of Theodore Roosevelt and a credit of 100,000 euros starts the history of the hotel chain ONE SHOT, spontaneous hotels, unique and unrepeatable, as defined by its creators and with a vocation focused in contemporary art as the backbone of the project. ONE SHOT HOTELS are linked especially with photography. "One shot" is an exclusive release, a single master shot and a limited edition, in photographic slang, and so are the hotels of this young project: all different, each is a "one shot".

 

Javier Ayuso. Untitled Project.

 

A HOTEL IN MOTION WITH ITS OWN ART PROJECT
 
To support and promote private initiatives contemporary art, ONE SHOT HOTELS have created a cultural sponsorship project: ONE SHOT PROJECTS. For what purpose? To achieve that art, culture, beauty and creation becoming a part of everyday life of each of its hotels, as part of their identity and business philosophy and, by extension, as part of the identity of their customers.
ONE SHOT PROJECTS aims to be not only a draft presentation of the latest creative processes, but an initiative that shares reflections through talks and meetings with artists, educational activities and participation in the artistic program of the city where we are . In ONE SHOT PROJECTS have already exposed the work of Jorge Fuembuena, Marta Soul, Javier Ayuso and Alfonso Batallla.
 
Diego Pedra. Vagabundeando.
ONE SHOT RECOLETOS 04 AN ALTERNATIVE SPACE FOR ART MADRID'15
 
The art fair Art Madrid repeats in its 10th anniversary edition, the collaboration with ONE SHOT HOTELS in February 2015. It will not only be the Official Hotel of the fair, with special prices and facilities to gallery owners, customers and collectors, but one of the alternative spaces of Art Madrid'15 within its parallel activities program.
 
During February, the hall and corridors of the hotel Recoletos 04 ONE SHOT will host a magnificent photo exhibition curated by sociologist and independent art critic Nicola Mariani with the work of David Catá , Irene Cruz, Karina Beltrán and Victoria Diehl, four of the most prominent and most promising names in contemporary photography.
 
The exhibition reflects the common thread that unites the work of four photographers, who from different concerns, aesthetic premises and formal solutions, reflected a poetic dimension of existence, in which the prevailing uncertainty and the suspension between reality and fiction; description and evocation; inner and outer; natural and artificial; history and memory. In short, between life and death, between experience and desire.
 
Art Madrid'15 celebrates its 10 years with the best in the best possible space.

 

The CEART opens this Thursday, November 14th in the room A an exhibition dedicated to this master of photography, which will be open to the public until February 9th. The show includes one of the artist's latest projects, focused on the hard work carried out by the miners of Serra Pelada, an open gold mine in the heart of Brazil where employees daily risked their lives.

Immigration, poverty, marginal life, slave labour, man's relationship with the land, the use of natural resources... are issues that have always fascinated Salgado. From the beginning of his career as a photographer, his work has opted to give visibility to the most disadvantaged groups and to create with his images a vivid and impressive visual story without fakes. With a raw black and white, this author's work transits between photo-reportage and naturalistic photography.

And the idea that permeates all his work is human dignity. Salgado portrays employees, miners and gatherers from a purely humanistic approach that wants to value their integrity, their strength and their resilience.

“If you photograph a human, so that he is not represented in a noble way, there is no reason to take the picture. That is my way of seeing things.”

Salgado entered this discipline long after completing his studies in economics between Brazil and the United States, and a doctorate in statistics in France. But in 1973 his life took a turn, and he decided to start his career as a photographer. He achieved to work at the Gamma Agency and Magnum Photos for more than 15 years until in 1994 he founded his own agency “Amazonas Imagen”.

With the “Gold” project, the photographer portrays a harsh reality that takes place in the Serra Pelada mine, a name given to a totally devastated and anarchically excavated mining enclave, the world's largest open-pit gold mine, through which more than 50,000 people have passed. In the heat of the legends about the mysterious “El Dorado”, the enthusiasm for this precious metal led to the development of strenuous exploitation practices for the workers and to originate tales of grief and glory, of human victory and defeat between the soil, the tunnels and the cargo baskets.

The CEART exhibition brings together Salgado's full portfolio in his characteristical black and white and large-format photographs that leave no one indifferent.