Art Madrid'26 – OneShot, Oficial Hotel for Art Madrid\'15

The contemporary art fair Art Madrid'15 renews its partnership with ONE SHOT HOTELS, so that they are the official hotels of gallery owners, artists, organizers and collectors fair. Also, on this occasion, to celebrate the 10th anniversary of Art Madrid, the hotel ONE SHOT Recoletos04 will host one of the exhibitions of the Parallel Program of the fair, a photography exhibition with the work of some of the most personal and prominent voices in contemporary photography and a special curator.

"Believe you can and you're halfway there" with this maxim of Theodore Roosevelt and a credit of 100,000 euros starts the history of the hotel chain ONE SHOT, spontaneous hotels, unique and unrepeatable, as defined by its creators and with a vocation focused in contemporary art as the backbone of the project. ONE SHOT HOTELS are linked especially with photography. "One shot" is an exclusive release, a single master shot and a limited edition, in photographic slang, and so are the hotels of this young project: all different, each is a "one shot".

 

Javier Ayuso. Untitled Project.

 

A HOTEL IN MOTION WITH ITS OWN ART PROJECT
 
To support and promote private initiatives contemporary art, ONE SHOT HOTELS have created a cultural sponsorship project: ONE SHOT PROJECTS. For what purpose? To achieve that art, culture, beauty and creation becoming a part of everyday life of each of its hotels, as part of their identity and business philosophy and, by extension, as part of the identity of their customers.
ONE SHOT PROJECTS aims to be not only a draft presentation of the latest creative processes, but an initiative that shares reflections through talks and meetings with artists, educational activities and participation in the artistic program of the city where we are . In ONE SHOT PROJECTS have already exposed the work of Jorge Fuembuena, Marta Soul, Javier Ayuso and Alfonso Batallla.
 
Diego Pedra. Vagabundeando.
ONE SHOT RECOLETOS 04 AN ALTERNATIVE SPACE FOR ART MADRID'15
 
The art fair Art Madrid repeats in its 10th anniversary edition, the collaboration with ONE SHOT HOTELS in February 2015. It will not only be the Official Hotel of the fair, with special prices and facilities to gallery owners, customers and collectors, but one of the alternative spaces of Art Madrid'15 within its parallel activities program.
 
During February, the hall and corridors of the hotel Recoletos 04 ONE SHOT will host a magnificent photo exhibition curated by sociologist and independent art critic Nicola Mariani with the work of David Catá , Irene Cruz, Karina Beltrán and Victoria Diehl, four of the most prominent and most promising names in contemporary photography.
 
The exhibition reflects the common thread that unites the work of four photographers, who from different concerns, aesthetic premises and formal solutions, reflected a poetic dimension of existence, in which the prevailing uncertainty and the suspension between reality and fiction; description and evocation; inner and outer; natural and artificial; history and memory. In short, between life and death, between experience and desire.
 
Art Madrid'15 celebrates its 10 years with the best in the best possible space.

 


ART MADRID’26 INTERVIEW PROGRAM. CONVERSATIONS WITH ADONAY BERMÚDEZ


The painting of Daniel Bum (Villena, Alicante, 1994) takes shape as a space for subjective elaboration, where the figure emerges not so much as a representational motif but as a vital necessity. The repetition of this frontal, silent character responds to an intimate process: painting becomes a strategy for navigating difficult emotional experiences—an insistent gesture that accompanies and alleviates feelings of loneliness. In this sense, the figure acts as a mediator between the artist and a complex emotional state, linking the practice of painting to a reconnection with childhood and to a vulnerable dimension of the self.

The strong autobiographical dimension of his work coexists with a formal distance that is not the result of conscious planning, but rather functions as a protective mechanism. Visual restraint, an apparent compositional coolness, and an economy of means do not neutralize emotion; instead, they contain it, avoiding the direct exposure of the traumatic. In this way, the tension between affect and restraint becomes a structural feature of his artistic language. Likewise, the naïve and the disturbing coexist in his painting as inseparable poles, reflecting a subjectivity permeated by mystery and unconscious processes. Many images emerge without a clearly defined prior meaning and only reveal themselves over time, when temporal distance allows for the recognition of the emotional states from which they arose.


The Long Night. Oil, acrylic, and charcoal on canvas. 160 × 200 cm. 2024.


The human figure appears frequently in your work: frontal, silent, suspended. What interests you about this presence that seems both affirmative and absent?

I wouldn’t say that anything in particular interests me. I began painting this figure because there were emotions I couldn’t understand and a feeling that was very difficult for me to process. This character emerged during a very complicated moment in my life, and the act of making it—and remaking it, repeating it again and again—meant that, during the process, I didn’t feel quite so alone. At the same time, it kept me fresh and connected me to an inner child who was broken at that moment, helping me get through the experience in a slightly less bitter way.


Santito. Acrylic and oil on canvas. 81 × 65 cm. 2025.


There is a strong affective dimension in your work, but also a calculated distance, a kind of formal coldness. What role does this tension between emotion and restraint play?

I couldn’t say exactly what role that tension plays. My painting is rooted in the autobiographical, in memory, and in situations I have lived through that were quite traumatic for me. Perhaps, as a protective mechanism—to prevent direct access to that vulnerability, or to keep it from becoming harmful—that distance appears unconsciously. It is not something planned or controlled; it simply emerges and remains there.


Night Painter. Acrylic on canvas. 35 × 27 cm. 2025.


Your visual language oscillates between the naïve and the unsettling, the familiar and the strange. How do these tensions coexist for you, and what function do they serve in your visual exploration?

I think it reflects who I am. One could not exist without the other. The naïve could not exist without the unsettling; for me, they necessarily go hand in hand. I am deeply drawn to mystery and to the act of painting things that even I do not fully understand. Many of the expressions or portraits I create emerge from the unconscious; they are not planned. It is only afterwards that I begin to understand them—and almost never immediately. A considerable amount of time always passes before I can recognize how I was feeling at the moment I made them.


Qi. Acrylic on canvas. 81 × 65 cm. 2025.


The formal simplicity of your images does not seem to be a matter of economy, but of concentration. What kind of aesthetic truth do you believe painting can reach when it strips itself of everything superfluous?

I couldn’t say what aesthetic truth lies behind that simplicity. What I do know is that it is something I need in order to feel calm. I feel overwhelmed when there are too many elements in a painting, and I have always been drawn to the minimal—to moments when there is little, when there is almost nothing. I believe that this stripping away allows me to approach painting from a different state: more focused, more silent. I can’t fully explain it, but it is there that I feel able to work with greater clarity.


Crucifixion. Acrylic on canvas. 41 × 33 cm. 2025.


To what extent do you plan your work, and how much space do you leave for the unexpected—or even for mistakes?

I usually feel more comfortable leaving space for the unexpected. I am interested in uncertainty; having everything under control strikes me as rather boring. I have tried it on some occasions, especially when I set out to work on a highly planned series, with fixed sketches that I then wanted to translate into painting, but it was not something I identified with. I felt that a fundamental part of the process disappeared: play—that space in which painting can surprise even myself. For that reason, I do not tend to plan too much, and when I do, it is in a very simple way: a few lines, a plane of color. I prefer everything to happen within the painting itself.