Art Madrid'24 – SHOULD ART BE A CRITICISM TOOL?

Although the traditional definitions of art include in some way references to beauty, balance and aesthetics, postmodernism introduces changes in this maxim and raises an approach to art devoid of the concepts inherited from the past to reinforce its expressive value instead of the search for beauty.

Shepard Fairey, "Free speech".

However, new times bring other impositions and guidelines. In our current vertiginous world, where tolerance, integration and equality are up to date, the excess of caution places us sometimes on the opposite side and the social moderation of the "politically correct" derives in restrictions on freedom of expression, concealed censorship, second readings of the message. There are those who say that today "you can not say anything because they will come after you". A quick visit to social networks reveals that, often, the supposed freedom that we enjoy today has become an immense field in which to walk "like treading on eggshells".

Artwork display "Presos políticos" by Santiago Sierra, withdrawn during ARCO'18

Let's not kid ourselves; this is also a sign of our time. Opinions are best received when packaged with a wrap of humour and irony, or when they anchor in widely shared common-sites. In this context, criticism from the art world should enjoy more permissiveness, but recent events show the opposite. The censorship by political speeches has starred in covers of newspapers, and everything seems to indicate that it’s better not to touch certain issues.

Shepard Fairey in his studio, via papermag.com

This leads some authors to turn their work into banners with a social meaning where the aesthetic charge universalises the message. Let's say that political, economic or social criticism is not openly sought in compositions that leave no space for the imagination (that's what photojournalism does). The purpose is to create iconic images with a message embedded in the design itself, that's why in this area graphic art conquers everything. Nothing new under the sun, anyway, but the achievement is that contemporary creations are worthy heirs of all the compositional and aesthetic heritage of previous decades, and in that sense, they deserve the acknowledgement of "recasting" the old with the new to create something different and unique.

Shepard Fairey

Big brother is watching you, 2006

Screen printing on paper

61 x 46cm

Shepard Fairey

Earth crisis, 2014

Screen printing on paper

61 x 46cm

Shepard Fairey

Icon Collage Set II, 2016

Serigraphy

97.5 x 76cm

Shepard Fairey is a paradigmatic artist on this subject. In the interviews, he himself ironises about the contradiction of criticising capitalism in his works and then selling the editions for thousands of dollars. Well, you don’t have to feel ashamed for it, otherwise, only those who can afford to live off of investments would be artists, and the voice of so many others who aspire to live on their creations would be gone. Let's not forget either that there was a time (not long ago) when urban art was considered vandalism. Fairey, who defines himself as an artist and activist, has had to face these controversies when some of his pieces are not to everyone's taste. And, nevertheless, one thing is evident: his works are unmistakable and have helped to spread a universal message where criticisms of the system are always present. Obviously, some artists answer “yes” to the question with which we would have this post: art is a tool of criticism.

 

 

If you are a contemporary art gallery and would like to be part of Art Madrid'25, you can now apply to participate!

The 20th edition of Art Madrid will take place from 5 to 9 March 2025 in the Galería de Cristal del Palacio de Cibeles. This privileged location, good communications and the quality of the project have always been guarantees of success for an event that reaches 20,000 visitors in each edition.

Art Madrid has been held during the capital's Art Week for the last twenty years, consolidating itself as an interdisciplinary fair of new artistic trends, in which nearly 40 national and international galleries participate, working with painting, sculpture, graphics, photography, installation and digital art of recent production.

Partial view of Art Madrid'24. Contemporary Art Fair. 19th edition, 2024

Art Madrid carries out a series of programs designed by curators, consultants and cultural experts with the fundamental objective of encouraging collecting, promoting cultural dialogue and making the most recent trends in art accessible to the general public. These initiatives are always focused on the constant improvement of the visitor's experience at our event, always seeking to enrich their interaction with contemporary art.

Partial view of Art Madrid'24. Contemporary Art Fair. 19th edition, 2024

PROGRAMS

Gallery Program

Art Madrid's Gallery Program is the heart of the fair. In each edition of Art Madrid, the program consists of around 40 national and international exhibitors.

Parallel Activities Program

The Parallel Program of Art Madrid'25 will have as its main axis the concept of the Territory City. The public space, the city and the territory will serve as a link to the artistic practices that take place in the "imagined spaces" and revitalize the cultural geography of Madrid.

Collecting Program

Art Madrid offers a specialized consulting service for galleries and the public interested in acquiring works of art.

Support Program for New Entries

Through a specific communication package, new entries to the fair will be presented and given special visibility.

Activities

The program will include a series of activities that will take place throughout the month of February and during Madrid Art Week at the Galería de Cristal del Palacio de Cibeles. Likewise, the parallel program will maintain the 2nd edition of the Open Booth, the Performance Cycle, Lecturas: Curated Walktrhoughs by Art Madrid, and the Interviews Section curated by Art Madrid.

Partial view of Art Madrid'24. Contemporary Art Fair. 19th edition, 2024

AWARDS

Best Booth Award

Award that will be articulated around the gallery with the best booth set up at the fair.

New Entry Award

Award will be given to the newly incorporated gallery with the best booth setup and exhibition proposal at the fair.

Emerging Artist Award

Our sponsors, as part of their line of action to promote contemporary art, will offer a prize to one of the revelation artists participating in the fair.

Partial view of Art Madrid'24. Contemporary Art Fair. 19th edition, 2024

Our support for art and culture extends throughout the year and responds to a global vision in which constancy and commitment to the galleries are essential to achieve our objectives of disseminating contemporary art within and beyond our borders; to create new audiences and interest in art and culture in all sectors of society; to strengthen and promote artists, especially young talent; to value art and culture as essential elements of social development; and to create spaces for cultural visibility and communication that are accessible, open and dynamic.



Relevant information

Applications for the 20th edition of Art Madrid'25 can be sent to the following e-mail address: info@art-madrid.com until October 7, 2024