Art Madrid'24 – THE ROAD TO THE SPIRITUALITY OF BILL VIOLA

We propose a tour of some desacralised churches in Cuenca to start a journey that invites to withdrawal and the search for spirituality through the work of Bill Viola. The Church of San Andrés, the Convent of Las Angélicas (now turned into the Cruz Novillo Art Center) and the Church of San Miguel, to which the Museum of Spanish Abstract Art and the Museum of Holy Week joint, are the spaces that host 16 pieces of this creator in love with video art.

Frames from “Fire Woman”, 2005 (left) and “Tristan’s Ascension”, 2005 (right)

Bill Viola has become today a reference in this discipline, not only for the innovation of his proposals, with which he found his way when video creation was still little exploited; but also because throughout his career a constant discursive line stands which becomes omnipresent and permeates every single piece in an unmistakable way. Today, part of his work is articulated in a "Mystic Way" distributed in these five spaces of the old town of Cuenca. This project, which involves a physical and temporary tour, becomes the perfect match between the places of exhibition, the old centres dedicated to worship and prayer, and the message of his works, which seem conceived for this installation.

“The Quintet of the Silent”, 2000

The search and representation of the spirituality in Viola's creations draw directly from Renaissance classicism and the Judeo-Christian tradition that has marked the history of European art since the Middle Ages. Many of his pieces emulate religious paintings that we can easily relate to our most immediate cultural heritage, both for its composition and for the use of colour and light. The author approaches his works as pictures in movement. The influence of pictorialism is clear, but the technical flair in the making and the exquisiteness of the finishes transports us to a point, suspended in time and space, which transcends everything seen so far.

“Water Martyr”, 2004

One of the star pieces of this exhibition is entitled "Tristan’s Ascension." In it, the artist wants to represent the ascent of the soul in space with a sequence in a blue tone that conveys peace and serenity. The atmosphere anticipates the climax, the enveloping sound of water abstracts us from the world, the blackness that surrounds the spectator leads his sight towards the artwork that, hypnotic, traps us to contemplate -not to observe- this process. Mysticism almost becomes material.

“Emergence”, 2002

This work delves into the relation of modern man with his spirituality, an aspect today largely abandoned and relegated to the purely personal sphere of the individual. However, our cultural heritage is very much concerned with religion, not only because of the importance of our heritage for the immense collections of works focused on these themes and the architectural treasures of the European churches and cathedrals; but also because this legacy is still present in the construction of our way of thinking (and even feeling) collectively, in our relationships with our fellowmen, the conception of good or evil, and the burden today called morality that determines to a large extent our behaviour. Above all, Bill Viola reflects with an addictive, raw work that invites, while doing self-criticism, to recover that banished part of the individual. A mystical route to walk through without haste, with the dedication that deserves to think of oneself as a being.

 

If you are a contemporary art gallery and would like to be part of Art Madrid'25, you can now apply to participate!

The 20th edition of Art Madrid will take place from 5 to 9 March 2025 in the Galería de Cristal del Palacio de Cibeles. This privileged location, good communications and the quality of the project have always been guarantees of success for an event that reaches 20,000 visitors in each edition.

Art Madrid has been held during the capital's Art Week for the last twenty years, consolidating itself as an interdisciplinary fair of new artistic trends, in which nearly 40 national and international galleries participate, working with painting, sculpture, graphics, photography, installation and digital art of recent production.

Partial view of Art Madrid'24. Contemporary Art Fair. 19th edition, 2024

Art Madrid carries out a series of programs designed by curators, consultants and cultural experts with the fundamental objective of encouraging collecting, promoting cultural dialogue and making the most recent trends in art accessible to the general public. These initiatives are always focused on the constant improvement of the visitor's experience at our event, always seeking to enrich their interaction with contemporary art.

Partial view of Art Madrid'24. Contemporary Art Fair. 19th edition, 2024

PROGRAMS

Gallery Program

Art Madrid's Gallery Program is the heart of the fair. In each edition of Art Madrid, the program consists of around 40 national and international exhibitors.

Parallel Activities Program

The Parallel Program of Art Madrid'25 will have as its main axis the concept of the Territory City. The public space, the city and the territory will serve as a link to the artistic practices that take place in the "imagined spaces" and revitalize the cultural geography of Madrid.

Collecting Program

Art Madrid offers a specialized consulting service for galleries and the public interested in acquiring works of art.

Support Program for New Entries

Through a specific communication package, new entries to the fair will be presented and given special visibility.

Activities

The program will include a series of activities that will take place throughout the month of February and during Madrid Art Week at the Galería de Cristal del Palacio de Cibeles. Likewise, the parallel program will maintain the 2nd edition of the Open Booth, the Performance Cycle, Lecturas: Curated Walktrhoughs by Art Madrid, and the Interviews Section curated by Art Madrid.

Partial view of Art Madrid'24. Contemporary Art Fair. 19th edition, 2024

AWARDS

Best Booth Award

Award that will be articulated around the gallery with the best booth set up at the fair.

New Entry Award

Award will be given to the newly incorporated gallery with the best booth setup and exhibition proposal at the fair.

Emerging Artist Award

Our sponsors, as part of their line of action to promote contemporary art, will offer a prize to one of the revelation artists participating in the fair.

Partial view of Art Madrid'24. Contemporary Art Fair. 19th edition, 2024

Our support for art and culture extends throughout the year and responds to a global vision in which constancy and commitment to the galleries are essential to achieve our objectives of disseminating contemporary art within and beyond our borders; to create new audiences and interest in art and culture in all sectors of society; to strengthen and promote artists, especially young talent; to value art and culture as essential elements of social development; and to create spaces for cultural visibility and communication that are accessible, open and dynamic.



Relevant information

Applications for the 20th edition of Art Madrid'25 can be sent to the following e-mail address: info@art-madrid.com until October 7, 2024