The urban space appears as an immense blank canvas that offers a multitude of options to accommodate surprising, ingenious and, above all, large proposals. The visual strength of these pieces is capable of modifying the environment and generating a great attraction, in addition to energising the activity and serving as a way to channel global messages that seek a direct change in the community. In this panorama, the urban sculpture reveals itself as the great winner. The riskiest and voluminous works claim their share of prominence by living with other disciplines that also make their way into the cities. We bring you some of the most curious works conceived for the public space.

Richard Jackson, “Bad Dog”, 2013 (via publicdelivery.org)

Richard Jackson made this temporary sculpture outside the Orange County Museum of Art, in Santa Ana, California, on the occasion of the retrospective that the centre dedicated to him in 2013. The author wanted to open the debate about the role of humour in art, and of course, he got it. "Bad Dog" achieved a significant impact. The work of this artist is very focused on the double meanings, irony and the fight against stereotypes in art. The result is eclectic and challenging to define work that breaks moulds.

Ugo Rondinone, “Seven Magic Mountains”, Las Vegas, Nevada, 2016 (photo by Gianfranco Gorgoni)

Other authors prefer to place their proposals in natural spaces where asphalt and cement are far away. This is the work of Ugo Rondinone, which is committed to using elements of the environment, such as stones and giving them a layer of colour to create his compositions. As assembled pieces of large format, its columns of painted rocks rise as beings from another world and remind us of the indigenous totems that evoke the ancestor's spirits. His work swings between the landart and the popart taken to desolate and diaphanous places, as with his famous "Seven Magic Mountains", located in the Nevada desert.

Eduardo Catalano, “Floralis Genérica”, 2002 (via www.craiglotter.co.za)

Urban works are also vehicles for symbolic values. "Floralis Generica" is a huge flower-shaped sculpture made of aluminium, stainless steel and concrete. The architect Eduardo Catalano donated it to the city of Buenos Aires in 2002. Since then, it is installed in the United Nations Plaza, in the centre of an artificial lake. Thanks to an electric mechanism, the flower opens its 23-meter petals every morning and closes at dusk. With this simple gesture, this work represents the hope of each new day and the rebirth of life, and today has become a symbol of the city.

Costas Varotsos, “Dromeas”, 1994

In a review of the futuristic movement that triumphed in the first decades of the twentieth century, the work Dromeas ("The Runner") is a 12-meter high sculpture made entirely of superimposed green glass sheets. The Greek Costas Varotsos wanted to represent the strength, momentum and speed of the racers and pay homage to the start of the Olympic games, where athletics was one of the first disciplines to consolidate. In the middle of the Marathon’s Way, in Athens, this work seems to gain speed and erase its contours to the wind.

Charles Robb, “Charles La Trobe”, 2007

In this list, we cannot forget the sculpture of Charles La Trobe made by Charles Robb in 2007 that we can see in Melbourne. Charles Joseph La Trobe was a public figure in the Australian colony of Victoria driving several cultural projects between 1839 and 1854, a period in which the Royal Botanic Gardens, the State Library, the Victoria Museum, the National Gallery of Victoria and the University of Melbourne. Robb's decision to create a piece by presenting the figure face down was a way of questioning the meaning and purpose of contemporary monuments dedicated to celebrities or people of public interest. Today this work made of plastic and fibreglass can be seen at La Trobe University in Bundoora.

The circle as critical device and the marker as contemporary catalyst

POSCA, the Japanese brand of water-based paint markers, has established itself since the 1980s as a central instrument within contemporary artistic practices associated with urban art, illustration, graphic design, and interdisciplinary experimentation. Its opaque, highly pigmented, fast-drying formula—compatible with surfaces as diverse as paper, wood, metal, glass, and textiles—has enabled a technical expansion that extends beyond the traditional studio, engaging public space, objects, and installation practices alike.

In this context, POSCA operates as more than a working tool; it functions as a material infrastructure for contemporary creation. It is a technical device that enables immediacy of gesture without sacrificing chromatic density or formal precision. Its versatility has contributed to the democratization of languages historically associated with painting, fostering a more horizontal circulation between professional and amateur practices.

This expanded dimension of the medium finds a particularly compelling conceptual framework in The Rolling Collection, a traveling exhibition curated by ADDA Gallery. The project proposes a collective investigation of the circular format, understood not merely as a formal container but as a symbolic structure and a field of spatial tension.

Historically, the circle has operated as a figure of totality, continuity, and return. Within the framework of The Rolling Collection, the circular format shifts away from its classical symbolic charge toward an experimental dimension, becoming a support that challenges the hegemonic rectangular frontality of the Western pictorial tradition. The absence of angles demands a reconsideration of composition, balance, and directional flow.

Rather than functioning as a simple formal constraint, this condition generates a specific economy of visual decisions. The curved edge intensifies the relationship between center and periphery, dissolves internal hierarchies, and activates both centrifugal and centripetal dynamics. The resulting body of work interrogates the very processes through which images are constructed.

Following its 2025 tour through Barcelona, Ibiza, Paris, London, and Tokyo, a selection of the exhibition is presented at Art Madrid, reinforcing its international scope and its adaptability to diverse cultural contexts. The proposal for Art Madrid’26 brings together artists whose practices unfold at the intersection of urban art, contemporary illustration, and hybrid methodologies: Honet, Yu Maeda, Nicolas Villamizar, Fafi, Yoshi, and Cachetejack.

While their visual languages vary—ranging from graphic and narrative approaches to chromatic explorations charged with gestural intensity—the curatorial framework establishes a shared axis: a free, experimental, and distinctly color-driven attitude. In this sense, color functions as a conceptual structure that articulates the works while simultaneously connecting them to the specific materiality of POSCA.

The marker’s inherent chromatic vibrancy engages in dialogue with the formal assertiveness of the circle, generating surfaces in which saturation and contrast take center stage. The tool thus becomes embedded within the exhibition discourse, operating as a coherent extension of the participating artists’ aesthetic vocabularies.

One of the project’s most significant dimensions is the active incorporation of the public. Within the exhibition space—activated by POSCA during Art Madrid’26—visitors will be invited to intervene on circular supports installed on the wall using POSCA markers, thereby symbolically integrating themselves into The Rolling Collection during its presentation in Madrid.

This strategy introduces a relational dimension that destabilizes the notion of the closed artwork. Authorship becomes decentralized, and the exhibition space transforms into a dynamic surface for the accumulation of gestures. From a theoretical standpoint, the project may be understood as aligning with participatory practices that, without compromising formal coherence, open the artistic dispositif to contingency and multiplicity.

The selection of POSCA as the instrument for this collective intervention is deliberate. Its ease of use, line control, and compatibility with multiple surfaces ensure an accessible experience without diminishing the visual potency of the outcome. In this way, the marker operates as a mediator between professional practice and spontaneous experimentation, dissolving technical hierarchies.

The title itself, The Rolling Collection, suggests a collection in motion—unfixed to a single space or definitive configuration. Its itinerant nature, combined with the incorporation of local interventions, transforms the project into an organism in continuous evolution. Within this framework, POSCA positions itself as a material catalyst for a transnational creative community. Long associated with urban scenes and emerging practices, the brand reinforces its identity as an ally of open, experimental, and collaborative processes.

POSCA x The Rolling Collection should not be understood merely as a collaboration between a company and a curatorial initiative; rather, it constitutes a strategic convergence of tool, discourse, and community. The project proposes a reflection on format, the global circulation of contemporary art, and the expansion of authorship, while POSCA provides the technical infrastructure that makes both individual works and collective experience possible.