Wim Delvoye has just said goodbye to the monographic exhibition dedicated to him by the Royal Museums of Fine Arts of Belgium, in Brussels, in a risky proposal in which the subversive sculptural work of the artist lived together with the classical pieces of the museum's collection.

Wim Delvoye, installation of “Tabriz”, “Shahreza”, “Arak”, “Karaj”, “Khermanshah” and “Bidjar”, 2010-2016, in the showroom with “Le martyre de Saint Liévin” by Rubens at the background. Photo from: El Gran Otro, by Por Patricia Lago L. and Maximiliano Turri

If something is evident in Delvoye's work, it is his desire to stir consciousness and offer an openly critical reading of our globalised environment. It is not difficult to notice a message that mocks the models established in our society with an ironic language that portrays the hypocrisy of our time. The intentional use of contemporary referents in seemingly absurd or improper contexts produces a clash of ideas that opens the door to reflection. Between disgust and complicity, the spectators of their work face a transgressive discourse that rarely leaves them indifferent.

Wim Delvoye, “Truck Tyre”, 2017. © Courtesy Wim Delvoye / photo: Studio Delvoye, via RMFAB

Another factor that favours the impact of his speech is the choice of formats. Delvoye is not satisfied with small pieces but he goes big, with sculptures and installations that achieve a great presence in space. In this way, the assembly of the exhibitions manages to break the stillness of the rooms and generate a true dialogue between the past and the future. The author, already a veteran in these proposals organised in classical museums, such as the Louvre or the Pushkin Museum of Fine Arts in Moscow, appreciates the opportunity to make contemporary and historical art coexist because it attracts an audience that to some extent has already lost interest in the old. Thus, the exhibition "Sculptures" of Brussels is located in the middle of the halls and exhibition galleries under the watchful eye of the characters of Rubens, arranged in the walls painted in salmon and aquamarine.

Wim Delvoye, “Cloaca New and Improved”, 2001. © Courtesy Wim Delvoye / photo: Studio Delvoye, via sculpturemagazine.art

Delvoye's extensive work also plays with the variety of disciplines and techniques, in addition to the use of classicism and references taken from the entire history of art. The result is disturbing. Long ago he had presented a controversial sculpture in which a Christ was twisted on himself like a pretzel and exposed in front of an oil painting that represented the burial of Jesus Christ. The same can be said of his piece "Cloaca New and Improved", or simply "Cloaca", introduced by a massive sign with this word that emulates the Ford logo, in which it represents, as an assembly line with glass containers and laboratory material, a complete digestive process whose result is as expected: faeces served in a huge beaker. We also highlight the installation "Cabinet", a set of ceramic pieces that represent gas bottles and circular saw blades painted in blue with the traditional Delf style and arranged in a wooden display cabinet handmade in Indonesia. This work seeks to raise awareness about the effects of the colonial occupation and its impact on the course of history, and how this concept is treated forces us to rethink what we see to go beyond the visible.

Wim Delvoye, “Untitled (Fortnite 01)”, 2019. © Courtesy Wim Delvoye / photo: Studio Delvoye, via RMFAB

With an exquisite execution, Delvoye dares with numerous materials that gradually surrender to the impulse of his ideas. Be it metal, or stone, the whole of his work is eclectic and difficult to classify. Perhaps we could group it under a common guiding thread that is the desire to question the status quo of things, the supposed benefits of this galloping modernity that alienates us and traps us, but also gives us the freedom to carry out projects such as the ones this author poses, and make them live with the past of art. We live in a disturbing world. Thanks, Delvoye.

Buying the first work of art always instils respect. A difficult feeling to define that mixes vertigo with adrenaline. But over uncertainty and caution, a pleasurable sense of connection, understanding, and desire prevails. That work that, once seen, stays in the mind, reappears in the memory several times a day and seems to tell you that it is willing to be part of your home, is the perfect candidate to make the decision.

In the first steps, many collectors do point out that one does not start from an established plan, but rather that one acquires pieces based on taste and the connection one feels with them until, after time, they realise that the volume of works that accumulates can be labelled as a "collection". For example, this is how Alicia Aza explains it:

“I was not aware that I was collecting until many years later when a third party named me as a collector and talked about my collection. In 2005, I became aware of what collecting means and decided to articulate a collection with an identity of criteria and formats”.

Marcos Martín Blanco, co-founder, with his wife Elena Rueda, of the MER Collection, shares this same opinion:

“Collecting has been a passion, driven by a visceral state that encourages you to do so. The collection, in terms of acquisitions, has not been particularly complicated because, let's face it: it is easy to buy because they are all beautiful things and you have some clear idea of where you want to go, but at first those preferences were not so clear. It is with the time that a criterion is being formed”.

It is not always this way, of course, but for the buyer who starts out on this path, the personal connection that entails the first piece is essential. There it is the germ of a lasting relationship that is not limited to a simple aesthetic question but is an open window to knowledge, to exploration, to a world that is often unknown to us and awakens our fascination. The seed of that connection is purely sentimental, and it is precisely this impulse that determines the first acquisitions. The first piece is never forgotten.

Art Madrid'20, photo by Ana Maqueda

Exceeding the usual recommendations made by advisers and agents, rare is the occasion when the art lover decides to buy by pure investment. These paths usually open later, when the volume of pieces is large enough. In addition, there are those who are a bit against this classic concept of the traditional collector, approached from an eccentric, elitist and little accessible vision. On the contrary, art buyers are, above all, art lovers, sentient beings and permeable to creative stimulus who, at a given moment, decide to deepen the relationship they already have with art to take a piece home.

It is not that hard to overcome that small psychological barrier that turns the visitor into a buyer if one approaches the matter from a more personal and intimate perspective than from social consideration. Small-format works, graphic work or serial photography are of great help for this, whose price range, generally more affordable, allows a closer comparison to the daily basis expenses. In this way, the purchase of art falls within the range of feasible activities and becomes something close and possible.

Art Madrid'20, photo by Marc Cisneros

At that moment, a different relationship with art begins, based on pure experience and coexistence with the acquired piece. Perhaps it can be seen as an act of daring, but on many occasions, it is more a matter of necessity and transformation. Collectors also agree that the acquisition of an artwork is an exercise on personal analysis and opening up to a new field of knowledge that was previously alien to us. Alicia Aza explains that the reason she acquired her first piece of video art, by Sergio Prego, is because she did not understand it and because she saw it as a challenge and an opportunity to self-improve. This open window to knowledge creates new connections and bonds with creators, as one of the most fascinating parts of the process. Candela Álvarez Soldevilla explains that

"I think the most interesting thing in the art world is talking to artists. They are people with a special sensitivity to listen and understand.”

And Alicia Aza also says:

"I can share the satisfaction of being able to count on many artists in my circle of close friends today, and that is a long way to go."

Thus, with works that seem acceptable within the horizon of expenses that each one considers affordable, it is easy to find a piece that catches us. Since then, our home also evolves into a space in which art has a permanent place and presence, and there is no doubt that this transforms us inside.

Art Madrid'20, photo by Henar Herguera

Jaime Sordo, owner of Los Bragales collection and founder of the 9915 Contemporary Art Collectors Association, has always defined his relationship with art as a true passion and a vital necessity. For buyers who start on this path, he has the following recommendation:

“It is an essential condition that they feel the need to live with their passion to enjoy the works. Another very important aspect is that before making decisions for purchases, they are informed, so it is necessary to read specialised newspapers and books, visit exhibitions and museums and a lot of contact with galleries, which is an important and very specific source of information of the artists they represent. Finally, the presence in national and international art fairs. All this generates information and training.”

Indeed, fairs have become a good place for discovery because they condense a wide offer and allow diverse and global contact in a concentrated way. For this reason, many new generation buyers start in the context of an event such as Art Madrid, whose closeness and quality constitute a unique opportunity to meet, soak up and feed the passion for art.

(*) quotes taken from various interviews published in public media between 2013 and 2019.