Art Madrid'26 – YOUNG ART: TALENT IN AND OUT OUR BORDERS

For the last decade, 'millennials' have become a trendy term and we heard often about the concerns of a new generation that has broken into the new millennium to address many of the challenges that the future has in store for us, with all its uncertainty and ambiguity. It is undeniable that any change, even if it generates a benefit, comes along with a time of transition in which the foundations and the structures that we believed to be immovable begin to crumble. The intrinsic evolution of these phenomena is linked to a sense of uneasiness that societies face from the collective support and from the need to open the debate on the concerns, as new and well-known, that marks our evolution and the fate of our time.

The new generation creators have made their way on the art scene, focusing part of their work on addressing topics that are intimately connected to the reality of the moment. It is the channel to subvert classicism, to make pieces that show commitment to the environment, to make their works a manifesto that transcends mere contemplation and becomes a form of plastic expression of a shared feeling.

Alejandro Monge

Black Series - The Wind, 2019

Oil on canvas

40 x 40cm

In Art Madrid, we have been able to verify this growing movement of artists of the new millennium that are detached from prejudices and archetypes to focus on issues of enormous social impact that affect us all. The number of young creators has been increasing in the latest editions of the fair, and it is also remarkable that the paths of expression chosen by many of them are fueled by artistic hybridization, the fusion of techniques, exploration beyond the image, the search for a second reading.

Today we remember the work of some of these authors who have visited us at the 15th edition of the fair and we get closer to their work.

Chen Sheng-Wen

Rusa unicolor swinhoei, 2018

Hilo de hierro e hilo flor danés

30 x 30cm

Chen Sheng-Wen

Martes flavigula, 2017

Hilo de bordar y lienzo, Plástico, Papel higiénico

25.5 x 25.5cm

Among the artists who show a concern for the excessive consumerism of our time, the depletion of resources or the future of an alienated society, we highlight the case of Alejandro Monge (Zaragoza, 1988) and that of Chen Sheng-Wen (Taichung, Taiwan, 1993).

Monge's work has on many occasions sought irony about the tangible value of money and superfluous appreciation of material things, often with art installations that replicated stacks of bills in bank deposits or safes. His latest, more pictorial works show a dark side of global society, drowned in its energy production needs and in the polluted and aggressive atmosphere in which we live in large cities.

For his part, Chen Sheng-Wen proposes a much more delicate hand-made work in which he represents the delicacy of nature and its need for care, reproducing with embroidery and mixed technique numerous animals from our immediate environment. Sheng-Wen's decision to use recycled materials, rescued from the forests usually inhabited by these beings, shows the lack of care for mankind and the degree of exposure to which these species are subjected.

Onay Rosquet

Attachments, 2018

Oil on canvas

200 x 200cm

Onay Rosquet

Tuesday, 2018

Oil on canvas

80 x 80cm

Onay Rosquet (Havana, 1987) moves in a similar line with a work that transmits a great aesthetic balance but allows multiple readings. Their boxes of papers, sometimes folded, others wrinkled or stacked, make us think about the problems of lack of communication in the society of our time while posing the dilemma of the appropriate use of resources and the generation of waste with high environmental impact. Of these two ideas, the first is the main line of his discourse: the era of hyperconnectivity leads to the paradox of the lonely, abandoned individual, who has lost the ability to interact in a non-technological way. A simple glance at his pieces makes us think of the thousands of words that do not arrive, the things that are not said, the feelings that are repressed in a context dominated by the pretending of happiness and the fake of perfection.

Art installation by Nina Franco at Art Madrid'20

Other creators emphasise social inequality. Nina Franco (Rio de Janeiro, 1988) tries to represent gender inequality and the harassment that many women suffer on a daily basis, especially in some patriarchal societies. Her work reflects a great concern for contemporary socio-political conflicts.

Adlane Samet

Tiens, 2016

Acrylic

144 x 120cm

Adlane Samet

Gants noir, 2018

Acrylic on canvas

100 x 80cm

For his part, Adlane Samet (El Harrach, Algeria, 1989) treats inequality from the perspective of its immediate environment, raising the question of where certain societies are located on the global scene, in which there seem to be first-class and second-class countries. His work is visceral and colourful, and the impulse of the brush strokes itself externalises that authentic and pure vitality of the environments not contaminated by imported ideas.

Cristina Gamón

60 Marina, 2016

Mixed media on methacrylate

81 x 130cm

Cristina Gamón

Colores Fronterizos, 2016

Acrílico sobre metacrilato

100 x 70cm

We also highlight the work of Cristina Gamón (Valencia, 1987), an artist who explores the evolution of painting with the incorporation of new materials and the integration of plastics as support. Her works remind us of landscapes of arid zones, laboratory experiments or the iridescent drawings of oil on water. She aims to offer a contemporary painting with representative materials of our time, without losing the expressive force of colour.

 


The circle as critical device and the marker as contemporary catalyst


POSCA, the Japanese brand of water-based paint markers, has established itself since the 1980s as a central instrument within contemporary artistic practices associated with urban art, illustration, graphic design, and interdisciplinary experimentation. Its opaque, highly pigmented, fast-drying formula—compatible with surfaces as diverse as paper, wood, metal, glass, and textiles—has enabled a technical expansion that extends beyond the traditional studio, engaging public space, objects, and installation practices alike.



In this context, POSCA operates as more than a working tool; it functions as a material infrastructure for contemporary creation. It is a technical device that enables immediacy of gesture without sacrificing chromatic density or formal precision. Its versatility has contributed to the democratization of languages historically associated with painting, fostering a more horizontal circulation between professional and amateur practices.

This expanded dimension of the medium finds a particularly compelling conceptual framework in The Rolling Collection, a traveling exhibition curated by ADDA Gallery. The project proposes a collective investigation of the circular format, understood not merely as a formal container but as a symbolic structure and a field of spatial tension.



Historically, the circle has operated as a figure of totality, continuity, and return. Within the framework of The Rolling Collection, the circular format shifts away from its classical symbolic charge toward an experimental dimension, becoming a support that challenges the hegemonic rectangular frontality of the Western pictorial tradition. The absence of angles demands a reconsideration of composition, balance, and directional flow.

Rather than functioning as a simple formal constraint, this condition generates a specific economy of visual decisions. The curved edge intensifies the relationship between center and periphery, dissolves internal hierarchies, and activates both centrifugal and centripetal dynamics. The resulting body of work interrogates the very processes through which images are constructed.



Following its 2025 tour through Barcelona, Ibiza, Paris, London, and Tokyo, a selection of the exhibition is presented at Art Madrid, reinforcing its international scope and its adaptability to diverse cultural contexts. The proposal for Art Madrid’26 brings together artists whose practices unfold at the intersection of urban art, contemporary illustration, and hybrid methodologies: Honet, Yu Maeda, Nicolas Villamizar, Fafi, Yoshi, and Cachetejack.

While their visual languages vary—ranging from graphic and narrative approaches to chromatic explorations charged with gestural intensity—the curatorial framework establishes a shared axis: a free, experimental, and distinctly color-driven attitude. In this sense, color functions as a conceptual structure that articulates the works while simultaneously connecting them to the specific materiality of POSCA.



The marker’s inherent chromatic vibrancy engages in dialogue with the formal assertiveness of the circle, generating surfaces in which saturation and contrast take center stage. The tool thus becomes embedded within the exhibition discourse, operating as a coherent extension of the participating artists’ aesthetic vocabularies.

One of the project’s most significant dimensions is the active incorporation of the public. Within the exhibition space—activated by POSCA during Art Madrid’26—visitors will be invited to intervene on circular supports installed on the wall using POSCA markers, thereby symbolically integrating themselves into The Rolling Collection during its presentation in Madrid.



This strategy introduces a relational dimension that destabilizes the notion of the closed artwork. Authorship becomes decentralized, and the exhibition space transforms into a dynamic surface for the accumulation of gestures. From a theoretical standpoint, the project may be understood as aligning with participatory practices that, without compromising formal coherence, open the artistic dispositif to contingency and multiplicity.

The selection of POSCA as the instrument for this collective intervention is deliberate. Its ease of use, line control, and compatibility with multiple surfaces ensure an accessible experience without diminishing the visual potency of the outcome. In this way, the marker operates as a mediator between professional practice and spontaneous experimentation, dissolving technical hierarchies.



The title itself, The Rolling Collection, suggests a collection in motion—unfixed to a single space or definitive configuration. Its itinerant nature, combined with the incorporation of local interventions, transforms the project into an organism in continuous evolution. Within this framework, POSCA positions itself as a material catalyst for a transnational creative community. Long associated with urban scenes and emerging practices, the brand reinforces its identity as an ally of open, experimental, and collaborative processes.

POSCA x The Rolling Collection should not be understood merely as a collaboration between a company and a curatorial initiative; rather, it constitutes a strategic convergence of tool, discourse, and community. The project proposes a reflection on format, the global circulation of contemporary art, and the expansion of authorship, while POSCA provides the technical infrastructure that makes both individual works and collective experience possible.