Art Madrid'26 – ONE PROJECT REDEFINES ITS PROPOSAL UNDER THE TITLE OF “SALVAJES. LA CAGE AUX FAUVES”

The One Project program brings in this edition a risky bet: investigate and question the forms and concepts that dominate the art market. Fashions, trends, the imposition of globalization, the mainstream... All of them are elements that make up the flows, institutions and legitimizing actions of professional artistic development.

One Project has evolved since its creation. This is a transversal proposal that in last years step up its position as one of the fundamental pillars of the fair. Art Madrid wanted to go one step further to celebrate its 15th edition and expand and transform it into a space for dialogue and confrontation that includes a greater number of participating artists working from a different perspective to understand contemporary creation.

Julio Anaya

Edouard Vuillard - Jarrón de flores, 2019

Acrílico sobre cartón

56 x 57cm

Virginia Rivas

Sentir, 2018

Acrylic and graphite on canvas

162 x 130cm

One of the great innovations of One Project is the incorporation of the critic and curator Fernando Gómez de la Cuesta that under the enigmatic title of "Salvajes. La cage aux fauves" presents a selection of 9 artists who will exhibit their work in a differentiated space of symbiosis, stimulation, contact and friction.

Fernando Gómez de la Cuesta makes his proposal classic starting dichotomy that existed between the great official salons and those creators who subverted the state of the question, either from their convoluted participation in them or by generating new alternative devices such as independent or des refusés salons.

Alona Harpaz

Art in America, 2019

Acrilico, spray y colores industriales sobre lienzo

70 x 100cm

In spite of dynamics of the art market to which a contemporary art fair is subject, Art Madrid is committed to have a space for research and reflection to give visibility to artists who are on the way of creation autonomously and personally without responding directly to the majority guidelines. Artists who travel through their own, unusual spaces and who resist being part of the globalisation.

From the visible questioning made by Julio Anaya of classical painting to the investigation of colour and his perception according to the emotional, social and political state that Virginia Rivas performs. Also through the collection and reconstruction that Roberto López creates to make us visible the consumerism and mega-production to which we are exposed without pause for digestion.

RLM

Avatar Cowboy, 2017

Tela sobre fibra de vidrio y resina

150 x 30cm

RLM

Avatar El Elegido, 2016

Tela sobre fibra de vidrio y resina

150 x 30cm

The artists of One Project generate this analogy with the classic halls that now travel from academics and stand on trends that create apparent success guidelines without depth discursive.

Itineraries that run out of the usual and conventional without leaving indifferent as to the work of Andrés Planas where converges primitive art, especially Africans, with sex, with excesses, with taboos, with violence and with death, with religion and against the church, against repressive teaching.

Andrés Planas

Los 12 Apóstoles, 2019

Mixed media

35 x 15cm

The audience can observe a creation-destruction dialogue, with respect but without fear, with irreverence, without formality to give space to resistance. Transgress beauty as the artist Alona Harpaz or transit in magical spaces between nature and the human through the sculpture of Nicolás Laiz Placeres.

Alona Harpaz

Betty Blue, 2019

Acrílico y spray sobre lienzo

100 x 80cm

Nicolás Laiz

Política Natural I, 2018

Resina, fibra de vidrio, aridos y pintura doble componente

80 x 30cm

Art is a place of meeting and life, the magic of creation is deposited in a calm look of the environment as Santiago Palenzuela do with his spatula or by focusing on the current way of life between superficiality and imposture, between the psychic and the genuine as Juan Carlos Batista does with his images.

Juan Carlos Batista

Psicopaisaje II, 2015

Impresión digital en papel de algodón

60 x 77cm

Santiago Palenzuela

Ola, 2019

Oil on canvas

200 x 200cm

One Project is a program where there is also space for the fusion between classical art and urban art like the duo PichiAvo creating a new conceptual language handy for a heterogeneous audience.

PichiAvo

Orphical Hymn III to Nike, 2019

Mixed media on canvas

120 x 90cm

 



Art Madrid’26 presents One Shot Collectors, a program sponsored by One Shot Hotels that returns to the fair -now in its sixth edition- with the goal of making contemporary art collecting more accessible and encouraging new and established collectors alike. The initiative is designed to support both art professionals and new audiences interested in starting or strengthening a collection by providing tools, knowledge, and specialized guidance.

One Shot Collectors promotes an informed and approachable way of acquiring artworks, understanding collecting as a process that requires discernment, context, and time. The program serves as a bridge between the public and the artworks presented at the fair, fostering a confident and well-informed relationship with the art market.



The program is directed by Ana Suárez Gisbert, an art advisor with extensive experience in the art market. Her background includes artwork valuation and appraisal, as well as personalized advisory services throughout the acquisition process, helping participants identify works that align with their interests, budget, and goals. Her approach combines technical rigor with a strong commitment to best practices and sustainability within the art ecosystem.

Art collecting goes beyond the purchase of a single work. It involves an intellectual, aesthetic, and personal journey that connects collectors with the artist’s context, discourse, and creative process. Building a collection means developing a personal point of view, making informed decisions, and allowing the collection to evolve coherently over time, guided by enjoyment and confidence in one’s own taste.

So how do we decide where to focus and how to move forward? Where do we begin? How does one purchase connect to the next? A successful acquisition comes from following personal interests, learning to recognize what truly resonates with us, and staying informed before and throughout the process.

During Art Madrid’26, One Shot Collectors offered a personalized advisory service tailored to different profiles: established collectors, individuals acquiring their first artwork, and companies interested in developing collections aligned with their values and brand identity. The program adapts to a wide range of needs and offers customized tours of the fair based on aesthetic, conceptual, and budget considerations.

Our Art Advisor prepares a curated selection of artworks according to each buyer’s criteria and provides support throughout the negotiation process, offering a professional and strategic perspective. In this way, collecting becomes an informed, coherent, and rewarding experience.

Beginning a collection may stem from a desire for knowledge and aesthetic, social, economic, or even corporate exploration. At Art Madrid, we encourage collecting among individuals and companies interested in patronage and investment. This initiative is aimed at both professionals and contemporary art enthusiasts who wish to start or continue building a collection. Art Madrid presents a wide variety of works across disciplines such as photography, painting, sculpture, and installation, spanning a broad range of price points.

Whether you are an experienced collector, a first-time buyer, or a company seeking to express its values through art, the One Shot Collectors program offers a comprehensive experience.


ABOUT ONE SHOT HOTELS. SPONSOR OF ART MADRID

One Shot Hotels is a collection of 14 boutique hotels set in some of the most desirable locations in Madrid, Barcelona, Valencia, Seville, San Sebastián, and Porto. In 2026, the brand will expand its presence with new openings in three additional destinations: Ibiza, Lisbon, and Bilbao. Each property embodies a strong commitment to design, creativity, and aesthetics, seamlessly weaving art and culture into every space.

More than places to stay, One Shot Hotels are destinations with soul. Every interior reflects artistic sensitivity and an uncompromising attention to detail, offering guests a memorable experience where comfort, style, and culture coexist effortlessly. A spirit of closeness, innovation, and a deep passion for the arts defines the brand’s identity and shapes the way it connects people with the creative essence of each city it inhabits.

Through initiatives such as One Shot Collectors, the hotel group brings art and culture closer to both guests and visitors, fostering meaningful connections between its hotel spaces and the creative pulse of each destination.


ABOUT ANA SUÁREZ GISBERT. PROGRAM ART ADVISOR

Ana Suárez Gisbert holds a law degree from Complutense University of Madrid, with a specialization in international law and the international trade of artworks. She is a certified art and antiques appraiser and court-appointed expert through Antonio de Nebrija University, and a partner at the art appraisal firm Art Value Project.

She has carried out appraisal work for major collections and insurance companies and has represented leading international publications in the fields of art and design, including Frieze, Frieze Masters, and Gagosian. She currently combines her work at the appraisal firm with an art and sustainability project for private companies and municipal institutions

The advisory service is part of Art Madrid’26 One Shot Collectors Program and is completely free for participants who register in advance. To receive personalized advice, please request more information at vip@art-madrid.com or register using the following form:





Patrocinador de ART MADRID'26

One Shot Hotels